- Beiersdorf Launches $800M Global Media Review
MAD, Steve McClellan - Friday, June 30, 2023
In recent years portions of the business have been served by ...
- Laughlin Constable Wins AOR Duties For True Value Co.
Mediapsssst, Richard Whitman - Thursday, June 29, 2023
LC will be tasked with developing and activating a new integrated bran ...
- Moore Named DR Agency For San Diego Zoo Wildlife Alliance
Accounts on the Move, Fern Siegel - Wednesday, June 28, 2023
Moore will manage list brokerage and cultivation, media buying, data processing a ...
- Tombras Named AOR For Nebraska's Bellevue University
MAD, Steve McClellan - Wednesday, June 28, 2023
In addition to creative and media duties, Tombras will collaborate with Bellev ...
- GYK Antler Retains New Hampshire Tourism Account
Accounts on the Move, Steve McClellan - Tuesday, June 27, 2023
The New Hampshire Department of Business and Economic Affairs (BEA), which includ ...
- Constellation Shifts $330 Million US Media Account To IPG's Initiative
MAD, Steve McClellan - Tuesday, June 27, 2023
Horizon Media, which handled the account for over a decade, will assi ...
- Horizon Media Appointed NA Media AOR For Revlon Group
MAD, Steve McClellan - Monday, June 26, 2023
The appointment followed a five-month review. Revlon emerged from bankruptcy in M ...
- Discount Tire Taps ANC As Sports AOR, Enlarges National Partnerships
MAD, Fern Siegel - Monday, June 26, 2023
ANC will handle ad sales and strategic planning for the brand's ...
- Nehemiah Manufacturing Names Curiosity Creative AOR
Accounts on the Move, Fern Siegel - Monday, June 19, 2023
The company is committed to bringing manufacturing jobs back to Cincinnati's inn ...
- Brand USA Taps R&R Partners As Media AOR
Accounts on the Move, Steve McClellan - Friday, June 16, 2023
U.S. tourism organization Brand USA has selected Las Vegas-based R&R Partners ...
- Doe-Anderson Wins TDECU Credit Union Account
Accounts on the Move, Steve McClellan - Thursday, June 15, 2023
Houston's largest credit union, TDECU has appointed Louisville, Ky.--based agency Doe-Anderson ...
- Colle McVoy To Lead La-Z-Boy Brand Refresh
Accounts on the Move, Steve McClellan - Wednesday, June 14, 2023
Colle McVoy has been selected by furniture producer La-Z-Boy to lead a refresh ...
- Kohler Taps Hanson Dodge To Handle Media For Its New Brand, Sprig
MAD, Steve McClellan - Tuesday, June 13, 2023
It's HD's first work for the client who is handling creative duti ...
- Intuit Quickbooks Names FCB As Global Creative AOR
MAD, Fern Siegel - Wednesday, June 7, 2023
The agency's remit is to develop a new global brand platform, strate ...
- PNC Bank Taps Arnold WW For AOR Duties
Accounts on the Move, Steve McClellan - Tuesday, June 6, 2023
PNC Bank has appointed Havas Group’s Arnold Worldwide as its integrated marketi ...
- OMD Worldwide Tops RECMA Global Pitch Ranking
MAD, Steve McClellan - Friday, June 9, 2023
The report assessed media agency performance in new business pitches for bo ...
- LeaseQuery Names Alloy Integrated-Marketing AOR
Accounts on the Move, Fern Siegel - Wednesday, May 31, 2023
Atlanta-based Alloy will execute a strategic campaign to expand LeaseQuery's customer ba ...
- Sprinkles Names Proof Creative-Media AOR
Accounts on the Move, Fern Siegel - Friday, May 26, 2023
The 18-year-old Sprinkles has more than 50 bakery and ATM locations a ...
- GroupM's Wavemaker Ranks As Top Biz Dev Media Network In Q1
MAD, Steve McClellan - Tuesday, May 23, 2023
According to the agency research firm, Wavemaker generated net new business val ...
- Havas New York Awarded Mike's Amazing Assignment
Accounts on the Move, Steve McClellan - Monday, May 22, 2023
Mike’s Amazing, a Chefler Foods condiment brand, has appointed Havas N ...
- IPG Shops MullenLowe, Carmichael Lynch Media Win Hi-Chew Account
MAD, Steve McClellan - Thursday, May 18, 2023
MullenLowe will serve as the brand's social creative agency and Carmichael Lyn ...
- Hudson Square BID Selects Six+One As Branding AOR
Accounts on the Move, Fern Siegel - Wednesday, May 17, 2023
The Business Improvement District's signature projects include the redevelopment of Hudson Stre ...
- Publicis Groupe, IPG Big Winners In Pfizer Global Review
MAD, Steve McClellan - Wednesday, May 17, 2023
The Publicis Groupe assignment includes media, data and production. IPG will ser ...
- Bristol Myers Squibb Appoints IPG's Mediabrands As Its New U.S. Media AOR
MAD, Steve McClellan - Monday, May 15, 2023
This year's media budget for the company's brands totals $430 million, accordi ...
- Robichaux Named Dagger's VP, Group Account Director
People on the Move, Fern Siegel - Tuesday, May 9, 2023
Laura Robichaux is a 16-year marketing veteran, who has worked with numero ...
- Gabrielle Union, Dwyane Wade Launch 'Next Level' Sleep
MAD, Fern Siegel - Monday, May 8, 2023
Personalizing the experience with tech can help improve nightly sleep over t ...
- Gassed Wins Social-Media Accounts For Fabletics Europe, Drift
Accounts on the Move, Fern Siegel - Friday, May 5, 2023
Its remit is to deliver growth via direct-response creative marketing for t ...
- McKinney Wins U.S. AOR Assignment From Pharma Company Indivior
Mediapsssst, Richard Whitman - Thursday, May 4, 2023
The remit covers the company's US Addiction Sciences and US Behavioral Heal ...
- Vital Fams Picks Gut For Creative AOR Duties
Accounts on the Move, Steve McClellan - Wednesday, May 3, 2023
Pasture-raised egg brand Vital Farms has tapped creative independent ad agency G ...
- Sam's Club Selects Arnold WW, Horizon Next As New Creative, Media Agencies
MAD, Steve McClellan - Wednesday, May 3, 2023
The company, which spent about $90 million on media last year accordi ...