- New Tech Fuels Ad Buys
Around the Net In Media, Fern Siegel - Wednesday, January 5, 2011
2011 looks to be another good year for most media, although may ...
- RSG Expands Ad Sales Services
Around the Net In Media, Fern Siegel - Tuesday, January 4, 2011
As television companies struggle with the complexity of tracking content and ...
- 'X Factor' Drinks In Pepsi Sponsorship
MediaDailyNews, Wayne Friedman - Tuesday, January 4, 2011
Looking to create the commercial mojo that rival Coca-Cola has on "Americ ...
- Geico Tops Radio Ad Charts in 2010
MediaDailyNews, Erik Sass - Tuesday, January 4, 2011
It wasn't just your imagination: Geico was the biggest radio advertiser ...
- 'Long Tail' Advertisers Are Back, U.S. Ad Expansion Reaches '03 Levels
MediaDailyNews, Joe Mandese - Tuesday, January 4, 2011
Ad spending in the media tracked by Kantar Media expanded 8.7% duri ...
- Ziff Davis Shakes Up Publishing Model, Launches Ad Platform, Acquires Coupon Co.
Online Media Daily, Laurie Sullivan - Tuesday, January 4, 2011
Ziff Davis on Tuesday unveiled the launch of the ad platform BuyerBa ...
- 2000-2010: The Decade That Killed (Newspaper) Classifieds
MediaDailyNews, Erik Sass - Monday, January 3, 2011
The much-publicized woes of the newspaper industry are due, in large par ...
- Detroit Unveils New Vehicles, Drives Hopes For Major Ad Spend
MediaDailyNews, Karl Greenberg - Monday, January 3, 2011
Detroit automakers will talk about their recoveries from near-death in the la ...
- Ed:Blog
OMMA Magazine, Joe Mandese - Friday, April 29, 2011
As you might imagine, these Ed:Blog things are typically written at t ...
- A-B Chooses Starcom For Media Assist
Raw, Steve McClellan - Friday, November 4, 2011
Big brewer Anheuser-Busch, maker of Budweiser, Bud Light, and other brands, select ...