- Cardi B, Patti LaBelle Offer Sweet 'Hug' For The Holidays
MAD, Fern Siegel - Tuesday, November 14, 2023
The social campaign will run across Instagram, X and Facebook in sev ...
- YouTube Requires Creators To Label Synthetic Content
MediaDailyNews, Laurie Sullivan - Tuesday, November 14, 2023
The move comes weeks after adding SynthID watermarks for all creative asse ...
- Festival Foods Gives 'Help' A Personal Touch
Out to Launch, Fern Siegel - Tuesday, November 14, 2023
The integrated campaign highlight the retailer's commitment to the public. ...
- With Rebranding, Zales Gives Love A Reality Check
Retail Insider, Sarah Mahoney - Wednesday, November 15, 2023
The jewelry retailer looks to reverse sales slump with down-to-earth imagery ...
- Kodak Moments Frames Personal Stories, Promotes Old-School Style
MAD, Fern Siegel - Monday, November 13, 2023
The campaign, geared to Gen Z and millennials, encourages them to showca ...
- Verizon Uses AR To Wish On A StAR
Marketing Daily, Laurie Sullivan - Monday, November 13, 2023
Verizon's Wish on a StAR campaign launched Monday as a web-based augment ...
- From DoubleClick Ad Exchange To Xandr To The Vistar Media Board
Data & Programmatic Insider, Laurie Sullivan - Monday, November 13, 2023
Michael Rubenstein, known for creating DoubleClick Ad Exchange and serving as preside ...
- Kerrygold Values Shared Experience Of 'Table' Talk
MAD, Fern Siegel - Friday, November 10, 2023
Kerrygold, the Irish butter and cheese brand, celebrates the importance of quali ...
- Rock Out 'In The Moment' With Jack Daniel's
MAD, Fern Siegel - Friday, November 10, 2023
Jack Daniel's has a long history with musicians and promotes living li ...
- With Help From SuperHeroes Mr. Pickles Pacific Northwest Gin Makes Its Debut
MAD, Steve McClellan - Friday, November 10, 2023
Ads and a live activation break during the Biofreeze USA Pickleball Championsh ...
- American Express Highlights Love Affair With Small Businesses
Marketing Daily, Laurie Sullivan - Friday, November 10, 2023
The campaign showcases the enhanced benefits of the recently refreshed U.S. Busine ...
- 23andMe Wants To Move From Ancestry To Prevention
Marketing Daily, Sarah Mahoney - Sunday, November 12, 2023
The DNA-testing company is returning to broadcast with "Hero Gene," a health-focus ...
- Dunkin' Donuts Is 'Unboxing' Holiday Treats, Seasonal Menus
MAD, Fern Siegel - Thursday, November 9, 2023
The new campaign highlights a tasty reality: A box of donuts ...
- Fear Propels PlayStation 5's 'Feel It Now' Campaign
Out to Launch, Fern Siegel - Thursday, November 9, 2023
The creative work is centered on the intense heartbeat of the play ...
- 'Must Be A Jameson' Targets Adventurous Spirits That Favor Smooth Whiskey
MAD, Fern Siegel - Wednesday, November 8, 2023
Ogilvy debuted its first creative work for the Irish whiskey since winni ...
- Proactiv Campaign Introduces Skincare Brand To Younger Consumers
MAD, Steve McClellan - Wednesday, November 8, 2023
The campaign, created with agency Przm, is also designed to "reengage" wi ...
- 90% Of Retailers Say 'Just For You' Offers Will Replace Traditional Sales In 3 Years
Marketing Daily, Laurie Sullivan - Wednesday, November 8, 2023
More than half of retailers in a survey by Coveo say holid ...
- 'Parents Don't Get B2B' In LinkedIn's New Marketing Campaign
MediaDailyNews, Colin Kirkland - Wednesday, November 8, 2023
To promote its B2B services, LinkedIn launched a new marketing campaign th ...
- Latest AT&T 'GIGillionaire" Goes All In With All-Fi
MAD, Fern Siegel - Tuesday, November 7, 2023
BBDO LA created 15+ spots targeting both English and Spanish-language speakers. ...
- How Offensive Is This M&S Holiday Ad?
Marketing Daily, Sarah Mahoney - Tuesday, November 7, 2023
In a world on edge, the British retailer struck at least thr ...
- Still Losing Steam, Peloton Launches New Holiday Blitz
Marketing Daily, Sarah Mahoney - Tuesday, November 7, 2023
With revenues and subscribers declining, the connected fitness company is introducing "Wo ...
- 'Heart Of Sneakers' Celebrates Foot Locker's Hype Squad
Retail Insider, Sarah Mahoney - Wednesday, November 8, 2023
With the new holiday campaign, the retailer navigates declining sales and b ...
- Baileys Taps Waddingham To Conduct Seasonal Spot
MAD, Fern Siegel - Monday, November 6, 2023
The festive ad, promoting one of the world's top spirits, is runni ...
- Google Rolls Out AI-Generated Ad Watermarks
MediaDailyNews, Laurie Sullivan - Tuesday, November 7, 2023
The invisible watermark for images and open standard metadata will identify th ...
- 'DeepSteaks' Reveals Dangers Of Deepfakes, AI Technology
MAD, Fern Siegel - Friday, November 3, 2023
The new campaign used a focus group of vegans quizzed about the ...
- Amazon Uses The Beatles To Celebrate Lasting Friendships
Marketing Daily, Sarah Mahoney - Sunday, November 5, 2023
In this year's holiday ad, Amazon uses beautiful music to send thr ...
- Mini Brings Drivers Together, Launches Global Campaign
Marketing Daily, Tanya Gazdik - Thursday, November 2, 2023
With the slogan "Nice to Meet You Again," the campaign celebrates t ...
- Google AI, YouTube Exclude Topics To Deliver Ads Responsibly
MediaDailyNews, Laurie Sullivan - Thursday, November 2, 2023
Marketers now have ways to exclude topics when advertising on YouTube a ...
- Public Inc Positions Sunnybrook Hospital As 'Special'
Out to Launch, Fern Siegel - Thursday, November 2, 2023
The focus is the state-of-the-art care offered, including scalpel-free brain surgery. ...
- 'Two Minutes' Gallops To The 150th Kentucky Derby
MAD, Fern Siegel - Wednesday, November 1, 2023
The Kentucky Derby hits a milestone next year. But to promote t ...