Tag results for "ad serving"
- Microsoft, Roku Partnership Produces Higher CTR, Lift, Recall For Retail, Tech, TravelMicrosoft updated data released earlier this month about how Roku TV streami ...
- Inscape Expands Linear TV 'Commercial Feed' To Include StreamingInscape is launching an "enhanced and expanded" ad-measurement service called Commercial Fee ...
- Lawmakers Reintroduce Bill To Restrict Data Collection From TeensSenators Ed Markey and Bill Cassidy reintroduced a bill that would prohib ...
- How Many Ad Trackers Load With A Page And Slow Browsers On Average?On average, one in five domain-name system requests from a browser a ...
- Montana Passes Right To Opt Out Of Targeted AdvertisingMontana lawmakers on Friday passed a privacy bill that gives state residen ...
- Lawmaker To Reintroduce Ban On Behavioral Targeting Of Minors"Few things are more concerning to me than the ways Big Tec ...
- CPG Company Uses AI To Optimize Ad CampaignsAlbert.AI proved out an AI-based social and search ad solution aimed ...
- From Blockbuster To Rube Goldberg: The Evolution Of Viewer PrivacyAs far as I know, no Blockbuster Video store ever listened ...
- Microsoft Rolls Out Third-Party Government Services Advertising PilotMicrosoft on Wednesday launched a pilot program to allow advertising by delegat ...
- Google Introduces Ads Transparency CenterThe searchable hub of all ads served from verified advertisers working wi ...
- Utah Restricts Teens From Using Social MediaUtah's new social media law is "one of the worst we've seen ...
- Atlas Shrugs: ARF To Release One Mapping 'Attention' SuppliersThe ARF said the atlas is part of its ongoing "attention validati ...
- GumGum Guarantees Brand Safety From Harmful Content On Its Ad ExchangeAll impressions running on GumGum's ad exchange will now have enhanced bra ...
- Microsoft Advertising Makes Changes To How Broad-Match Modifier Keywords ServeMicrosoft Advertising will change the way broad-match modifier (BMM) keywords are serv ...
- MRC Accredits Mediaocean Stack For Ad Verification Across Digital Media, Including CTVThe new accreditations follow renewals of previous ones granted to Mediaocean ad-servi ...
- Equativ Takes On Bridgepoint As Majority Shareholder To Accelerate GrowthThe goal is to create one of the top three supply-side platfor ...
- Google Interest-Based Android Ad Targeting Opens For Beta TestsGoogle has begun to roll out the first Beta for its Priva ...
- Ad Groups Counter Biden's Call To Limit Online TargetingAd industry groups responded to President Joe Biden's call for new priva ...
- Google 'Corrupted' Ad-Tech Competition, Feds Claim In New LawsuitThe DOJ alleges Google used anticompetitive tactics to monopolize digital display advertisi ...
- Brightcove, Magnite Partner To Enhance Ad MonetizationIntegrating with Magnite's SpringServe ad server will give customers a transparent vi ...
- Meta Fined $411M By European Data Protection Board For Behavioral AdsThe EDPB told Meta it must obtain opt-in consent from users f ...
- Publisher Settings For Google AdSense Data-Protection Law Coming In Jan. 2023California, Colorado, Connecticut, Virginia and Utah will take on new data-protection la ...
- Gmail Suffers Saturday Outage, But Issue Is ResolvedUsers worldwide had trouble sending and receiving emails during a delivery outa ...
- Google Apologizes For Ad Manager Outage, Raising Questions On DependencyGoogle apologized last week for the "inconvenience" it caused online publishers wh ...
- Cookieless: Yahoo Identity Solution Adds PartnersMarissa Mayer may be concerned that the value of search at Goog ...
- Gameloft App Violated Children's Privacy Law, Watchdog SaysA Gameloft mobile app for children that featured Mickey Mouse, Anna fr ...
- Google Steps Up Automation To Create Assets For Ads From Website, Existing AdsGoogle now automatically pulls in relevant creative content from a company's landi ...
- Texas-Led Coalition Can Proceed With Some Antitrust Claims Against GoogleA federal judge said states could move forward with some antitrust claim ...
- Dish Media Partners With SeaChange, Beachfront For Real-Time, Linear Programmatic ServiceThe service will give advertisers across its TV homes the ability ...
- OMG/Yahoo: When Consumers Pay Attention To Ads, When They Don'tThe study shows viewability is device-driven -- determined by how and whe ...
