Tag results for "ad spending" for March 2009
- Group M Forecasts Drop In Global Spending Group M has revised its December 2008 projections. It now says whi ...
- Carat Revises Ad Outlook. Calls For 9.8% Drop In U.S., 5.8% In Global Ad SpendingAegis Group's Carat unit this morning released new forecasts for global ...
- Economist: Online Ad Spending To Fall 8%-9%HOLLYWOOD, Calif. -- As unemployment jumps, corporate profits plunge and credit marke ...
- Defying Downturn, Marketers Plan To Boost Social Media BudgetsA new report by Aberdeen Group spotlighted by eMarketer shows that 6 ...
- Changing Of The Guard: Wieser Succeeds Coen As Interpublic's Chief ForecasterAfter more than six decades as the ad industry's leading forecaster, a ...
- Fulgoni: "We might well have bottomed out"After a rough fourth quarter â€" where e-commerce had its first do ...
- Stimulus Plan Should Include Advertising In the government's nearly $800 billion stimulus package, there is one thi ...
- TVB ePort Passes $200 Million MarkTVB said Thursday that buyers have placed orders with stations using i ...
- Advertisers, Agencies Split On Overall Ad Optimism, Agree On OnlineAdvertising executives are growing increasingly pessimistic in their outlook for spending acro ...
- Accelerated Shift to Digital Media Platforms Predicted According to the U.S. Local Media Annual Forecast, 2008-2013, by BIA Adviso ...
- Ad Market Drops In 2008, Cable Registers UptickDespite the successful summer Olympics and record political spending, the ad mark ...
- Ad Execs Remain Most Confident Of Online Media, But That Sentiment Is Eroding FastThe general economy has the consumer confidence index. Now Madison Avenue h ...
- OOH Revenue Sinks 15% For Q4 Ad spending in out-of-home advertising during the fourth quarter plummeted 15%--sending tot ...
- Barclays Goes From Up To Down For 2010A leading Wall Street firm has offered some further dour news ...
- Ad Forecasts Go Into Double-Digit Free-Fall, Interpublic Cites New Consumer ResearchTwo well known industry sources - Interpublic and consultant and publisher Ja ...
- PBS Salutes 'Latin Music' With Media, Sponsor AlliancesThe Hispanic population in the U.S. is growing--and so is the influen ...
- March Madness Ads Nearly Sold Out With about two weeks to go before the start of the NC ...
- Moonves: CBS May Sell Fewer AdsIn this recessionary economy, expect fewer overall TV upfront advertising dollars, sa ...
- Some Communications Segments Forecast Up, Traditional DownAccording to Veronis Suhler Stevenson (VSS), revising the forecast downward in respon ...
