- ABC Debuts Fall Shows With Less Commercials
MediaDailyNews, - Tuesday, September 22, 2009
ABC is debuting eight new prime-time shows this fall and cutting ba ...
- EU Official Supports Google In Trademark Case
Online Media Daily, Wendy Davis - Wednesday, September 23, 2009
Siding with Google in its legal battle with Louis Vuitton, an advis ...
- ComScore, Omniture Roll Out Hybrid Tracking Tool, Challenge Nielsen
Around the Net In Media, Joan Voight - Monday, September 21, 2009
ComScore and Omniture are partnering to offer a new service that combin ...
- 'USA Today' Unveils Marketing Services Arm
Around the Net In Media, Joan Voight - Monday, September 21, 2009
USA Today is launching a research and marketing arm. The Buzz Bure ...
- Comcast Counters Hulu With Ad Blitz for Fancast
Around the Net In Media, Joan Voight - Monday, September 21, 2009
Comcast's online TV portal, Fancast, is launching a 13-week ad blitz call ...
- Just An Online Minute... Nokia Sees The Future And It Is NOT The Bananaphone
Just An Online Minute, Kelly Samardak - Tuesday, September 22, 2009
Fresh from the OMMA Global Kickoff Cocktail Party last night I gather ...
- Just An Online Minute... Palm Squeezing With The Best At OMMA Global NY
Just An Online Minute, Kelly Samardak - Tuesday, September 22, 2009
I wish I had some candy corn right about now. I thi ...
- AirTran Airways Signs Tennis Star Melanie Oudin
Marketing Daily, - Tuesday, September 22, 2009
AirTran Airways is partnering with U.S. Open quarterfinalist Melanie Oudin. The 17-year-o ...
- Just An Online Minute... Good Will Isn't Ill With The Stars Of Madison Avenue
Just An Online Minute, Kelly Samardak - Monday, September 21, 2009
I don't know why I agree to go to 8:00a.m events. ...
- Just An Online Minute... Mad Men's Unofficial Advertising Week Kickoff With Rubicon
Just An Online Minute, Kelly Samardak - Monday, September 21, 2009
Now taking bets on how many MADvertising, MADvertisement, ADmen, MAD... clever M ...
- Media Buys: DDS, Cabletelevision Report Big e-Business Increases
MediaDailyNews, Wayne Friedman - Friday, September 18, 2009
There is continued growth for electronic transactions in the TV industry wi ...
- Microsoft Sues Malware Distributors
Online Media Daily, - Monday, September 21, 2009
Microsoft has filed five lawsuits against companies that allegedly engage in "malvertising ...
- With Recruiting Goals Exceeded, Marines Toughen Their Ad Pitch
Around the Net In Brand Marketing, Thom Forbes - Friday, September 18, 2009
...
- Just An Online Minute... Big Black Box Appears In Meatpacking District, No Bodies Snatched
Just An Online Minute, Kelly Samardak - Friday, September 18, 2009
Last week a sliced and sewn bear arrived in the MediaPost offic ...
- TV Ad Bureau Taps MPG's Lanzano As New President, Succeeds Rohrs
MediaDailyNews, Joe Mandese - Friday, September 18, 2009
Following a six-month search, the Television Bureau of Advertising is poised ...
- NY State Slaps Dell With $4 Mil. In Fines
MediaDailyNews, - Thursday, September 17, 2009
Dell is paying $4 million in restitution, penalties and costs to resol ...
- NBC, Sprint: 'Heroes' Pitched Cross-Platform
MediaDailyNews, Wayne Friedman - Thursday, September 17, 2009
NBC Universal and Sprint are renewing their marketing deal with new digit ...
- Southwest Airlines Says Business Is Lifting Off
Around the Net In Brand Marketing, Thom Forbes - Thursday, September 17, 2009
Southwest Airline CEO Gary Kelly says that "it feels like our busine ...
- Mobile Ads Rise In Argentina
Engage:Hispanics, Chris Brassington, Matthew Garlick - Thursday, September 17, 2009
As mobile Internet usage continues to grow in Argentina and Latin Americ ...
- Norton Symantec Effort Leverages Empowerment
Marketing Daily, Aaron Baar - Wednesday, September 16, 2009
The company is promoting the new global effort with events in N ...
- Ad Mine: Cablevision Launches Optimum Select
MediaDailyNews, Wayne Friedman - Wednesday, September 16, 2009
Watching TV content and interacting with marketing messages continues to be t ...
- Bewkes: C3 Metric Motivates 'TV Everywhere' Advertisers
MediaDailyNews, David Goetzl - Wednesday, September 16, 2009
The potential to measure online video using the C3 metric could dri ...
- Outsized: Mall-Based Digital Networks Expanding
MediaDailyNews, Erik Sass - Wednesday, September 16, 2009
Mall-based digital out-of-home video networks are one of the fastest-growing segments ...
- Clear Channel Gives Free Ad Space to 4A's Winners
Around the Net In Media, Joan Voight - Tuesday, September 15, 2009
Clear Channel Communications will donate $1 million worth of free advertising spa ...
- Study Finds Mobilists Less Likely To Click Through
Marketing Daily, Aaron Baar - Tuesday, September 15, 2009
The key for marketers looking to exploit the mobile Internet space, sa ...
- Media X: Bubble, Toil and Trouble
MediaDailyNews, Jack Feuer - Tuesday, September 15, 2009
I don't understand why good things always turn out to be ba ...
- Disney CFO Optimistic About TV Market
MediaDailyNews, Wayne Friedman - Tuesday, September 15, 2009
Walt Disney Co. sees some hopeful indications -- but not clear-cut sig ...
- Lebowitz To Co-Chair ANDYs
MediaDailyNews, - Tuesday, September 15, 2009
The International ANDY Awards, under the stewardship of new chairman Ty Montagu ...
- NARC Takes Dim View Of Teeth Whitener
Online Media Daily, Wendy Davis - Tuesday, September 15, 2009
For the second time this summer, an arm of the National Advertisi ...
- MRI Will Expand Magazine Ad Ratings Five-Fold
MediaDailyNews, Erik Sass - Monday, September 14, 2009
Mediamark Research & Intelligence is poised to expand its AdMeasure database, whi ...