- Why Podcasts Are A Big Deal
MoBlog, Gavin O'Malley - Monday, June 6, 2016
Compared to other types of content, no one would accuse podcasts ...
- California Ballot Initiative Proposes 1,000% Tax On Political Advertising
Red, White & Blog, Philip Rosenstein - Monday, June 6, 2016
A captivating statewide initiative has the chance to make it onto t ...
- Google Just Rocked Your World
Search & Performance Marketing Daily, Tim Krozek - Monday, June 6, 2016
Text ads on Google are a lifeline for innumerable businesses and a ...
- Twitter's Pre-Roll Ads Are Now Much Easier To Buy
Social Media & Marketing Daily, Ben Frederick - Friday, June 3, 2016
Twitter is opening up its pre-roll ads to automated buying systems r ...
- Movies, Autos Spend Big For Game One Of NBA Finals
Television News Daily, Wayne Friedman - Friday, June 3, 2016
Strong movie marketing and automotive spending marked the start of the N ...
- 'BuzzFeed' Dumps Trump Ads
The Daily Blog, Erik Sass - Monday, June 6, 2016
'BuzzFeed' became the first national news outlet to swear off Trump's ...
- The Muted Power Of Streaming Ads, And Other Woes
VidBlog, P.J. Bednarski - Monday, June 6, 2016
Mary Meeker's annual trends report always seems to set the industry spinni ...
- The Marketing Guide To Reddit
Around the Net In Brand Marketing, Tanya Gazdik - Friday, June 3, 2016
Advertising and sponsored posts have existed on Reddit for years, but t ...
- Digital Budgets Rising As Fewer Clients Plan In-House Ad Capabilities
MAD, Larissa Faw - Thursday, June 2, 2016
That's according to the Digital Outlook Study, part of The SoDA Repor ...
- The Weather Company Creates Watson Ads That Interact With Consumers
MediaDailyNews, Laurie Sullivan - Thursday, June 2, 2016
The Weather Company, an IBM business, set out to change advertising Thursd ...
- Traditional Ads Flat, Local Digital Forecast To Hit $71B In 5 Years
MediaDailyNews, Wayne Friedman - Thursday, June 2, 2016
Traditional local advertising will remain flat in the next five years ...
- Negative Advertising Could Suppress Voter Turnout
Red, White & Blog, Philip Rosenstein - Friday, June 3, 2016
While voters have been galvanized by deep opposition to both leading candidat ...
- We Plot Dream Vacay On Mobile, Book On Laptop
VidBlog, P.J. Bednarski - Friday, June 3, 2016
A new report from SpotX says planning a vacation is now oft ...
- We Plot Dream Vacay On Mobile, Book On Laptop
VidBlog, P.J. Bednarski - Friday, June 3, 2016
A new report from SpotX says planning a vacation is now oft ...
- Snapchat Revamping Its Discovery Section?
Around the Net in Video, P.J. Bednarski - Thursday, June 2, 2016
Published reports say Discover tab’s circular icons, which feature the logos ...
- Lookalike Targeting Is Not Prospecting
MediaDailyNews, Krishna Boppana - Thursday, June 2, 2016
The reality is, prospecting and engaging new audiences is about more th ...
- Playable Mobile Ads May Give Video Ads A Run For Their Money
Mobile Marketing Daily, Ben Frederick - Wednesday, June 1, 2016
As more developers look for new ways to plug up their lea ...
- World Federation Of Advertising Calls For Industry Action On Mobile Ad Blocking
RTBlog, Tobi Elkin - Thursday, June 2, 2016
The World Advertising Federation (WFA) calls on brand marketers to take mo ...
- Microsoft Bans Minecraft In-Game Ads
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, June 1, 2016
Minecraft is a huge deal for a generation of kids, and ...
- Instagram Collects Data On Posts Brands Can Turn Into Advertisements
Data and Targeting Insider, Laurie Sullivan - Wednesday, June 1, 2016
If it wasn't enough to learn that by November Facebook plans ...
- Breaking Free Of The :30 Spot: Why Long-Form Content Works On The Smaller Screen
MediaDailyNews, Chuck Moran - Wednesday, June 1, 2016
Savvy marketers are taking note of consumers' willingness to watch long-form vid ...
- What Can Online Publishers Do About Their Ads?
VidBlog, P.J. Bednarski - Wednesday, June 1, 2016
DashBid is prepping a new dashboard, called PubTools, that will instantly te ...
- What's The Best Time Of Year To Release Video Campaigns?
Video Insider, Brian Shin - Wednesday, June 1, 2016
Many factors influence the decision of when to release a new onli ...