- Assembly Lands WordPress.com
MAD, Larissa Faw - Tuesday, January 31, 2017
There was no incumbent. Wordpress.com currently has an online search operation in-hous ...
- WPP Wins $600 Million Walgreens Boots Alliance Consolidated Account
MAD, Steve McClellan - Tuesday, January 31, 2017
WPP is assembling a dedicated unit dubbed "Team WBA" that will provi ...
- MARC USA Lands Ruby Tuesday
MAD, Larissa Faw - Tuesday, January 31, 2017
First order of business: a new ad campaign to support the dini ...
- BET Selects MullenLowe Mediahub, Identity As Media AORs
MAD, Steve McClellan - Thursday, January 26, 2017
BET Networks, Part of Viacom, has selected Interpublic Group sibling agencies MullenLo ...
- Karmarama Wins Philadelphia European Account
Around the Net In MAD London, Sean Hargrave - Thursday, January 26, 2017
Mondelez has appointed Karmarama as the lead creative agency across Europe f ...
- Havas Wins Carling Creative Account
Around the Net In MAD London, Sean Hargrave - Thursday, January 26, 2017
The agency won the work after a competitive pitch supported by ISB ...
- Whole Foods Selects MediaCom As Its New Media Agency
MAD, Steve McClellan - Tuesday, January 24, 2017
The selection followed a review that began last fall. GSD&M was t ...
- Starcom Wins Merck's GBP50m Non-US Global Media Account
Around the Net In MAD London, Sean Hargrave - Tuesday, January 24, 2017
Starcom has won Merck Consumer Healthcare's estimated GBP50m media account outside t ...
- National Trust Launches Creative Review
Around the Net In MAD London, Sean Hargrave - Monday, January 23, 2017
The National Trust has launched a review of its creative ad agen ...
- Fifth Third Bank Selects Empower MediaMarketing As New Media AOR
MAD, Steve McClellan - Friday, January 20, 2017
The win quickly fills an open category for the agency which part ...
- Chipotle Selects New Agencies: MullenLowe Mediahub, Venables Bell & Partners
MAD, Steve McClellan - Thursday, January 19, 2017
The restaurant chain wrapped up a four-month review and has selected MullenLo ...
- Bulmers Creative Reviews Ends With O&M Appointment
Around the Net In MAD London, Sean Hargrave - Thursday, January 19, 2017
Bulmers is refreshing its advertising strategy after appointing Ogilvy & Mather ...
- Mediavest |Spark Wins $225 Million KFC Media Assignment
MAD, Steve McClellan - Tuesday, January 17, 2017
KFC U.S. has selected Mediavest | Spark, part of Publicis Media, ...
- Leo Burnett Recaptures $100 Million U.S. Special K Account
MAD, Steve McClellan - Tuesday, January 17, 2017
Kellogg has been a client of Burnett's for over 60 years a ...
- Sprint Conducts Media Review
MAD, Steve McClellan - Thursday, January 12, 2017
MediaVest, part of Publicis Groupe, is the incumbent and is expected ...
- Vodafone Switches From Grey To Ogilvy & Mather
Around the Net In MAD London, Sean Hargrave - Thursday, January 12, 2017
Vodafone has picked Ogilvy & Mather London to replace Grey London ...
- DDB San Francisco Wins Energy Upgrade California Account
MAD, Steve McClellan - Wednesday, January 11, 2017
The agency will lead an integrated team of specialized sibling agencies compris ...
- Agency Search Firm to Use Algorithm to Pair Brands With Agencies For On-Demand Project Work
Mediapsssst, Richard Whitman - Wednesday, January 11, 2017
You know the whole search firm scenario, right? A bunch of ba ...
- RPA Recaptures $600 Million American Honda Media Assignment
MAD, Steve McClellan - Monday, January 9, 2017
The American Honda media assignment is returning to RPA after a near ...
- Tyson Foods Awards Mindshare Its $135 Million Media Assignment
MAD, Steve McClellan - Monday, January 9, 2017
The move was a blow to incumbent BPN, which had handled t ...
- Organic Wins American Signature Digital AOR Duties
MAD, Larissa Faw - Friday, January 6, 2017
Home Furnishings company American Signature, Inc. (ASI) is naming Omnicom's Organic ...
- Bank Job: Bernstein-Rein Wins Flagstar Account
MAD, Larissa Faw - Thursday, January 5, 2017
Bernstein-Rein will be tasked with raising national awareness for the fifth-largest savin ...
- Army Puts $4 Billion Ad Contract Into Review
MAD, Steve McClellan - Thursday, January 5, 2017
The U.S. Army has issued an RFP for its next ad a ...
- Walmart Confirms New AOR Relationship With Haworth
MAD, Steve McClellan - Tuesday, January 3, 2017
Back in the fall, Walmart consolidated its $900 million U.S. media assignme ...
- Starcom Wins Fiat
Around the Net In MAD London, Sean Hargrave - Friday, December 23, 2016
Fiat Chrysler, the Italian car manufacturer, has appointed Starcom to handle i ...
- Publicis Does Well Out Of Mars Media Review
Around the Net In MAD London, Sean Hargrave - Friday, December 23, 2016
Publicis Media has done best out of Mars' media-buying review, landing t ...
- TD Bank Appoints TBWA\Chiat\Day As Creative AOR
MAD, Steve McClellan - Thursday, December 22, 2016
The appointment follows a review that began in May for both t ...
- Crossmedia Is U.S. Bank's New Media Agency
MAD, Steve McClellan - Thursday, December 22, 2016
The New York-based media agency won the assignment after a review. T ...
- Publicis Media Scoops Up Fiat Chrysler, Mars Accounts
MAD, Larissa Faw - Thursday, December 22, 2016
Publicis media agency Starcom will manage the Fiat Chrysler business across APA ...
- Havas Media Wins $70 Million TD Bank Assignment
MAD, Steve McClellan - Tuesday, December 20, 2016
The scope of work includes responsibility for all of TD Bank's med ...