- MDC Acquires Pharma Shop Concentric
MediaDailyNews, - Friday, September 30, 2011
MDC Partners has acquired a majority stake in fast-growing healthcare agency Concentr ...
- MediaVest, Draft FCB Join Vibrant Ride Bikes
Marketing Daily, - Thursday, September 29, 2011
MediaVest and Draft FCB are joining online ad company Vibrant for Bi ...
- Trust But Verify: Marketers Doing More Agency Evaluations
MediaDailyNews, Steve McClellan - Thursday, September 29, 2011
According to a new report analyzing marketer-media agency business relationships, the frequen ...
- Bayer Puts U.S. Media Assignment In Review
MediaDailyNews, Steve McClellan - Thursday, September 29, 2011
Bayer has kicked off a review of its U.S. media assignment, ju ...
- Rebelo To Saatchi & Saatchi Australia CEO
MediaDailyNews, - Wednesday, September 28, 2011
Michael Rebelo, currently managing director at Saatchi & Saatchi London, is returni ...
- MediaOcean Faces Threat From Across One, Mediabrands Taps Facilitate Digital For 'Digital Workflow'
Online Media Daily, Joe Mandese - Thursday, September 29, 2011
Even as Madison Avenue's big "back-office" media buying and paying processors Donov ...
- Leo Burnett (Cursors) New York
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, September 28, 2011
Leo Burnett is heralding its arrival in New York City with ...
- Doyle Steps Down At MEC, Poised For 'New Direction' At GroupM
MediaDailyNews, Joe Mandese - Wednesday, September 28, 2011
In a surprise development Tuesday evening, Lee Doyle announced he is steppi ...
- Starcom Taps Maxwell As New Research Director
MediaDailyNews, Steve McClellan - Tuesday, September 27, 2011
Starcom USA has appointed Chad Maxwell senior vice president research intelligence directo ...
- Horizon Integrates Trust Metrics: Will Buy Sites Based On Being Good, Not Bad
Online Media Daily, Joe Mandese - Wednesday, September 28, 2011
Horizon Media, the largest Independent media services shop not owned by o ...
- Smell The Coffee: OMD Wins $200M Sara Lee
MediaDailyNews, Steve McClellan - Monday, September 26, 2011
Sara Lee has appointed OMD to handle its estimated $200 million med ...
- TRA Loses Request To Bar Kantar From Using Media Tool
MediaDailyNews, Wayne Friedman, Steve McClellan - Monday, September 26, 2011
A New York federal judge has denied research company TRA's request f ...
- Rivals Donovan And MediaBank Merge To Form 'MediaOcean,' Will Develop New 'OS' For Madison Avenue
MediaDailyNews, Joe Mandese - Sunday, September 25, 2011
Donovan Data Systems and MediaBank, the two dominant and fiercely competitive supplie ...
- Murray To President, CEO Y&R Advertising
MediaDailyNews, - Friday, September 23, 2011
Carter Murray has been appointed president and CEO of Y&R Advertising's Nor ...
- Barclays Awards Maxus Global Media Duties, Ad Spend Estimated At $150M
MediaDailyNews, Steve McClellan - Friday, September 23, 2011
WPP's Maxus has been awarded international media planning and buying duties f ...
- MediaVest Cuts Staff 4%, Claims "Reorganization"
MediaDailyNews, Steve McClellan - Friday, September 23, 2011
Publicis Groupe's MediaVest laid off 30 staffers this week or 4% ...
- Starcom MediaVest Taps DOmedia For OOH Buys
MediaDailyNews, Erik Sass - Friday, September 23, 2011
Starcom MediaVest Group Exchange, which aims to make media buying more efficie ...
- London Calling: WPP HQ Likely Heading Back to City By 2013
MediaDailyNews, David Goetzl - Friday, September 23, 2011
Holding company WPP, which dealt a blow to the U.K. in bo ...
- Why Agencies Should NOT Act More Like Startups
Online Spin, Matt Straz - Monday, September 26, 2011
"Agencies should act more like tech startups," a recent article in Fa ...
- Brands Go Long With Ad Creative
Around the Net In Brand Marketing, Karl Greenberg - Friday, September 23, 2011
Brands marketing in the UK are increasingly turning to long-copy ads ...
- Interpublic's Roth: Disconnect Between The Market, Business
MediaDailyNews, Steve McClellan - Thursday, September 22, 2011
Interpublic's CEO Michael Roth says his agency can hit previously issued forecas ...
- MDC CEO Upbeat About Ad Economy
MediaDailyNews, Steve McClellan - Thursday, September 22, 2011
Despite the uncertainty surrounding the economy, Miles Nadal, CEO of ad holdi ...
- MediaCom Sings For Universal Music Group
MediaDailyNews, Steve McClellan - Thursday, September 22, 2011
Universal Music Group has selected WPP's MediaCom for media planning and buyi ...
- MediaCom To AOR, Universal Music Group
MediaDailyNews, - Thursday, September 22, 2011
Universal Music Group tapped MediaCom as its the media agency of reco ...
- Aegis CEO Forecasts Single-Digit Growth Through 2016
MediaDailyNews, Steve McClellan - Wednesday, September 21, 2011
While the economic outlook is uncertain, Aegis CEO Jerry Buhlmann said th ...
- Advertisers Remain Cautious, Stick To 2011 Budgets: WPP
MediaDailyNews, Steve McClellan - Wednesday, September 21, 2011
While advertisers are sticking to their 2011 budgets, for now, WPP C ...
- Grey To Add A Division
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, September 21, 2011
The Grey unit of the Grey Group, which is owned by WP ...
- WKSU Folk Festival Campaign: It's Not Your Grandfather's Folk
Marketing Daily, Karl Greenberg - Tuesday, September 20, 2011
The key to getting college students interested in music that falls, broadl ...
- McCann Creates Chief Production Post, Taps BBDO's DiLorenzo To Fill It
MediaDailyNews, - Wednesday, September 21, 2011
McCann New York Tuesday announced that Brian DiLorenzo will join as Chi ...
- Rotherham To MediaCom Global Account Director
MediaDailyNews, - Tuesday, September 20, 2011
MediaCom named Ian Rotherham as Global Account Director; he previously ran t ...