- ANA Calls On 4A's To Clarify Its Position On Transparency, Invites Its Board To Meet With ANA
MediaDailyNews, Joe Mandese - Thursday, August 4, 2016
The Association of National Advertisers this morning called on the 4A's ...
- Research Company Behind Agency Kickback Study Launches Unit to Investigate Agency Transparency
Mediapsssst, Richard Whitman - Wednesday, August 3, 2016
Conduct a study that sends "shockwaves" through the advertising industry but doesn ...
- JWT Is Acquiring Digital Shop iStrategyLabs
MAD, Steve McClellan - Tuesday, August 2, 2016
The Washington, DC-based agency will continue to be overseen by founder Pet ...
- Colorado Boulder Launches Advertising Graduate Degree Program
MAD, Larissa Faw - Tuesday, August 2, 2016
The new program is called IXDMA. "We have an unique learning culture ...
- Rapp's Code Worldwide Expands To Spain
MAD, Larissa Faw - Tuesday, August 2, 2016
This location was selected due to its "emerging culture for technology innovation ...
- Thank You, Mister Roberts
MAD, Kristi Faulkner - Tuesday, August 2, 2016
Searching for what she terms "the silver lining in the gender bi ...
- British Journalist Defends Kevin Roberts' Position on Diversity in the Advertising Workplace
Mediapsssst, Richard Whitman - Tuesday, August 2, 2016
Calling them "mildly controversial remarks," British journalist Libby Purves took a lo ...
- Former Vogue Exec Berentson Heads To Code And Theory
Publishers Daily, Sara Guaglione - Tuesday, August 2, 2016
Vogue.com site director Ben Berentson is leaving Conde Nast after 11 yea ...
- Dentsu Aegis' Amnet Partners With LinkedIn On Premium Programmatic
RTBlog, Tobi Elkin - Wednesday, August 3, 2016
Dentsu Aegis' programmatic arm Amnet has inked a deal with LinkedIn ...
- Stagwell Media Acquires Majority Stake In PMX Agency
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, August 2, 2016
The investment firm Stagwell Group has acquired a majority stake in performan ...
- Satisfaction The Highest Rating Among Email Marketing Agencies
Email Marketing Daily, Jess Nelson - Monday, August 1, 2016
Clutch, a B2B research firm, has released a report highlighting the t ...
- Mindshare Finds Three In Four Plan To Watch Olympics Live
MAD, Larissa Faw - Monday, August 1, 2016
That's according to a survey from Mindshare, which also found that mo ...
- MediaLink Taps SMG Vet Petersen As Chief Brand Officer
MAD, Steve McClellan - Monday, August 1, 2016
Petersen will be responsible for developing and amplifying MediaLink's brand marketing activitie ...
- Marketers Struggle To Determine Media Mix, Prove ROI
Marketing Daily, Tanya Gazdik - Tuesday, August 2, 2016
"Cross-platform planning and execution across all touchpoints is the key to achievi ...
- Like An April Fool's Joke, McCann Launches Perfume To Inspire Creativity
Mediapsssst, Richard Whitman - Monday, August 1, 2016
Of the stunt, er, launch, McCann Montevideo CEO and Creative Director Leand ...
- A Discredit To His Place
Garfield at Large, Bob Garfield - Monday, August 1, 2016
Old-white-guy-ness is not, in and of itself, an affliction or character fla ...
- A Second Half Of 2016 Filled With Divorces And Separations
Online Spin, Maarten Albarda - Monday, August 1, 2016
As 2016 continues to unfold, we can expect to see significant chang ...