- Flyers, Especially Millennials, Prefer No Interaction
Marketing Daily, Tanya Gazdik - Tuesday, August 16, 2016
Half of Americans try to avoid airline personnel by using electronic a ...
- Delta's Facing PR Challenges
Marketing Daily - Top of the News, Thom Forbes - Wednesday, August 10, 2016
It's open season on Delta's handling of the PR crises following i ...
- Delta Selects Moxie For Social Media Duties
MAD, Steve McClellan - Thursday, July 21, 2016
The Atlanta-based agency, part of Publicis Media, will manage social efforts, includi ...
- Consumers Seeking Reliable In-Flight Internet
Marketing Daily, Aaron Baar - Thursday, July 14, 2016
"WiFi is like a new kind of loyalty program," Honeywell Aerospace's Bi ...
- Air France Asks For French Favorites
Marketing Daily, Tanya Gazdik - Monday, July 11, 2016
The promotion was inspired by actual favorite travel experiences to France th ...
- EasyJet Launches European-Wide CRM Review
Around The Net In EU Email Marketing, Sean Hargrave - Friday, July 8, 2016
EasyJet, the low-cost airline, is on the hunt for an agency ...
- EasyJet Launches European-Wide CRM Review
Around the Net In MAD London, Sean Hargrave - Thursday, July 7, 2016
EasyJet, the low-cost airline, is on the hunt for an agency ...
- All Nippon Airways Selects Digital Visitor To Hand Social
Around the Net In MAD London, Sean Hargrave - Tuesday, July 5, 2016
Japan's largest airline, All Nippon Airways (ANA), has appointed Bristol-based agency Digit ...
- Airlines, Construction, Financial Services And Property Companies Expected To Reduce Ad Spend Immediately
Around the Net In MAD London, Sean Hargrave - Thursday, June 30, 2016
Marketers are braced for a major slowdown in spending in the wa ...
- 67% Of Airlines Turning To IoT; 61% For Smart Baggage, 47% Passenger Identification
Connected Thinking, Chuck Martin - Wednesday, June 29, 2016
Airlines are jumping aboard the Internet of Things train. Even though challeng ...
- Revenue-Based AAdvantage Program Cleared For Takeoff
Marketing Daily - Top of the News, Thom Forbes - Tuesday, June 7, 2016
American Airlines says that it will switch from a mileage-based to ...
- Personalise The Next Customer Interaction, Not Just The Subject Line
EuroMail, Sean Hargrave - Friday, June 3, 2016
When brands personalise subject lines but then send people off to generi ...
- Air Canada Encourages Potential Movers To Visit
Marketing Daily, Aaron Baar - Thursday, June 2, 2016
A new digital marketing campaign encourages U.S. citizens to "Test Drive Canada ...
- Airlines For America's 2016 Campaign Takes Flight
Marketing Daily, Nina Lentini - Tuesday, May 31, 2016
The advertising appears in the Washington, D.C. media market on television, cabl ...
- Ryanair Pro 'Remain' Ad Reported To The Police
Around the Net In MAD London, Sean Hargrave - Monday, May 23, 2016
Police are investigating a complaint from the Vote Leave campaign that ...
- Omnicom's PHD Wins Delta Airlines Media Assignment
MAD, Steve McClellan - Tuesday, April 26, 2016
The company has spent about $50 million on ads in the U. ...
- KLM Sees Passengers Switching From Apps To Chat
Around the Net In MAD London, Sean Hargrave - Monday, April 18, 2016
KLM is turning to chat bots to provide interaction that is intuiti ...
- BA Signs Team GB Deal Ahead Of Rio 2016
Around the Net In MAD London, Sean Hargrave - Thursday, April 14, 2016
British Airways has signed up as the official airline partner of t ...
- Brands Losing Trust In Google To Serve Most Valuable Search Results
Search & Performance Marketing Daily, Laurie Sullivan - Friday, April 8, 2016
After the UK Advertising Standards Authority found eDreams advertisements running on google.c ...
- Hopper Raises $16M To Expand Company
Mobile Marketing Daily, Ben Frederick - Tuesday, March 29, 2016
Hopper, an airfare app that tells users how to find the cheape ...
- Clear Channel Strikes OOH Deal With DC Area Airports
MediaDailyNews, Ben Frederick - Friday, March 11, 2016
The Metropolitan Washington Airports Authority and Clear Channel Airports struck a de ...
- How Lufthansa Created Real Branding With Virtual Reality
MediaDailyNews, Joe Mandese - Saturday, March 12, 2016
AUSTIN, TEXAS -- Lufthansa handed out some real swag to demonstrate ...
- EasyJet CEO Says Women Must Speak Up To Get Onto The Board
Around the Net In MAD London, Sean Hargrave - Wednesday, March 9, 2016
Easyjet's CEO Carolyn McCall says women must be confident and not afra ...
- Google Destination: Plan Trips From Mobile Search Engine
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, March 9, 2016
The Google flight feature Destinations On Google allows users to look ...
- Delta Projects $37 Million In '16 Charitable Giving
Marketing Daily, Colleen G. Steinman - Monday, February 29, 2016
Representing 1% of the airline's 2015 net income, Delta's projected gifts wi ...
- Jet Blue: Consensus Builder
MAD, Steve McClellan - Monday, February 22, 2016
JetBlue ran a social experiment on one of its flights and turn ...
- BA Soars To Top Of The Superbrand Index
Around the Net In MAD London, Sean Hargrave - Monday, February 22, 2016
British Airways is flying high, having seen off competition from 1,600 brand ...
- JetBlue Regains Top Spot In Brand Keys Index
Marketing Daily, Tanya Gazdik - Friday, February 19, 2016
JetBlue is back on top of the airline category in the 20 ...
- BA Switches Social To Cedar
Around the Net In MAD London, Sean Hargrave - Thursday, February 18, 2016
British Airways has moved its U.K. social media account from SapientNitro ...
- Vegas Elvis Marries Swedes In Digital Campaign For Norwegian Airlines
Out to Launch, Amy Corr - Wednesday, February 17, 2016
Norwegian Airlines launched a Valentine's Day-themed campaign called "Love On First Flight ...