- Lower Costs For CTV, AI Are Attracting SMBs
Performance Marketing Insider, Laurie Sullivan - Thursday, March 13, 2025
Amazon opened the door for SMBs to explore CTV and AI ...
- Ad Industry Tying Transparency To Monopolistic Practices
MediaDailyNews, Laurie Sullivan - Monday, March 10, 2025
Google offered to give buyers ad credits to test its Demand G ...
- Amazon DSP Enables AI-Managed TV Buying
MediaDailyNews, Laurie Sullivan - Tuesday, March 4, 2025
Amazon Ads has announced a new platform in its DSP supported ...
- Ad Agencies Prepare To Advertise To AI Agents
MediaDailyNews, Laurie Sullivan - Friday, February 28, 2025
"Digital advertising will shift from targeting people to influencing AI agents th ...
- Amazon Won't Face Lawsuit Over 'Buy Box,' Judge Confirms
MediaDailyNews, Wendy Davis - Wednesday, February 26, 2025
A federal judge has rejected consumers' request to reconsider her pro-Amazon ruli ...
- Alexa+ Gets Agentic, Smarter, More Conversational
MediaDailyNews, Laurie Sullivan - Wednesday, February 26, 2025
Amazon and Anthropic have worked together during the past year to he ...
- Conde Nast And Other Publishers To Leverage Amazon's New Alexa+
Publishers Daily, Ray Schultz - Wednesday, February 26, 2025
The new technology is more conversational and personalized, Amazon says. ...
- Amazon Shutters 'Inspire' Video, Photo Shopping Feed
MediaDailyNews, Colin Kirkland - Tuesday, February 18, 2025
Amazon is discontinuing its Inspire social feed, which resembled TikTok Shop a ...
- Amazon Tests Product Shopping From Other Brand Sites
MediaDailyNews, Laurie Sullivan - Wednesday, February 12, 2025
Amazon said it is experimenting with helping customers find products from oth ...
- Lawmakers Blast Google, Amazon, Others Over Child Sex Site Ads
MediaDailyNews, Wendy Davis - Monday, February 10, 2025
"Google has failed to perform due diligence in identifying businesses that condu ...
- Amazon Sales Jump 18%, Finally Passing Walmart
Marketing Daily, Sarah Mahoney - Saturday, February 8, 2025
The ecommerce giant's revenue climbed 10% to $187.8 billion, which will like ...
- Amazon Defeats Claims Over Ads In Prime Video
MediaDailyNews, Wendy Davis - Friday, February 7, 2025
"It is undisputed that Amazon never promised Prime subscribers -- in writi ...
- Amazon Q4 Ad Sales Jump 18% To $17.3B
MediaDailyNews, Laurie Sullivan - Friday, February 7, 2025
Amazon's online ad business generated $17.29 billion in Q4 2024, with $ ...
- WPP, Amazon Music Partner On 'Louder Than Cancer' Campaign
MAD, Steve McClellan - Tuesday, February 4, 2025
There's a playlist and merchandise included in the campaign that will rai ...
- Welcome To Commerce 3.0, The Social Kind
Media 3.0, Colin Kirkland - Tuesday, February 4, 2025
How can marketers make the most of social commerce? Scott Sutton, C ...
- Amazon Hit With Location Data Lawsuit
MediaDailyNews, Wendy Davis - Thursday, January 30, 2025
The Amazon Ads software development "enables backdoor access to consumers' devices a ...
- Amazon Names Grocery Czar As Whole Foods Workers Vote To Unionize
Retail Insider, Sarah Mahoney - Wednesday, January 29, 2025
Jason Buechel, already CEO of Whole Foods, will oversee the company's worldwi ...
- Amazon Brand Awareness Ad Tool Emerges From Beta
MediaDailyNews, Laurie Sullivan - Monday, January 27, 2025
PALM SPRINGS, CA -- AI-driven optimization platform Brand+ became available to a ...
- Advertisers Pay More For Google Clicks As They Adapt To AI-Driven Ad Services
MediaDailyNews, Laurie Sullivan - Wednesday, January 22, 2025
Ad click rates on Google rose 3% YoY for the third straig ...
- AI Takes Leap With Stargate As President Trump Prepares US For Change
Performance Marketing Insider, Laurie Sullivan - Tuesday, January 21, 2025
Softbank, OpenAI, and Oracle plan to form a joint venture called Stargat ...
- Amazon Prevails In Battle With Consumers Over 'Buy Box'
MediaDailyNews, Wendy Davis - Thursday, January 16, 2025
"While Plaintiffs invoke modern fears of algorithmic control and deceptive design, t ...
- Amazon To Enforce Title Requirements For Product Listings
Performance Marketing Insider, Laurie Sullivan - Tuesday, January 14, 2025
Amazon has made significant changes to its product title listing policy a ...
- NFL Games On Amazon, Netflix Curtail Long-Standing Habit
TVBlog, Adam Buckman - Tuesday, January 14, 2025
Old habits die hard and in this case, the habit is t ...
- Omnicom Added As Defendant In Flywheel 'Trade Secrets' Suit
MediaDailyNews, Joe Mandese - Monday, January 13, 2025
The amended complaint filed by Compass Marketing claims damages exceed $24 billio ...
- Amazon Unveils Ad Tech-As-A-Service, Offers Retailers Ad Tools
MediaDailyNews, Laurie Sullivan - Thursday, January 9, 2025
Retailers will share with Amazon Ads part of the revenue generated ...
- Amazon Tool Lets Advertisers Verbally Create Targeted Audiences In Minutes
MediaDailyNews, Laurie Sullivan - Wednesday, January 8, 2025
The SQL generator helps advertisers create ad-targeting audiences through requests using natur ...
- Saks Finalizes Neiman Marcus Deal, Elevates CMO To President
Retail Insider, Sarah Mahoney - Tuesday, December 24, 2024
Emily Essner moves from Saks' chief marketer to president and commercial chi ...
- Why Blockchain Datasets Matter For Brands
Media 3.0, Colin Kirkland - Monday, December 23, 2024
SonarX's partnership with Amazon's AWS makes its datasets accessible to developers, enterpris ...
- Amazon Ring: Real And Raw Works
Performance Marketing Insider, Laurie Sullivan - Friday, December 13, 2024
"We learned from TikTok that real and raw works," said Mimi Swai ...
- Amazon Auto Launches In 48 Cities
Marketing Daily, Tanya Gazdik - Tuesday, December 10, 2024
Vehicle shoppers can browse, order, finance and schedule pickup of a n ...