Tag results for "ana"
- Supreme Court Strikes Down California Disclosure Requirement Opposed By ANAIn a move urged by the ad industry, the Supreme Court Thursd ...
- Why P&G Is Leaning On Brands To Lead The Next Wave Of Disruption"The events of 2020 and 2021 have elevated the role of brands ...
- Ad Exec Vaccinations Reach 87%, Plans For Business Travel Improve DramaticallyWith 87% of the nation's biggest advertisers now vaccinated against the COVID- ...
- ANA Urges New York To Put Brakes On Opt-In Privacy BillNew York lawmakers should wait until 2022 before taking up a bro ...
- Report: Marketers Believe Supplier Diversity Is ImportantThe ANA issued a report on the subject a week after Byr ...
- Opt-In Privacy Bill Advances In New YorkA sweeping privacy bill introduced recently in New York cleared its fir ...
- Report: CPM Is Most Used Media-Buying KPI But Marketers Care More About ROI, Brand SafetyThe ANA study finds other sharp differences in the KPIs valued mo ...
- ANA Releases 'KPIs That Matter,' Finds The Most Important Ones Aren't Always The Most UsedThe most important KPIs, or key performance indicators, used by advertisers ...
- New ANA Programmatic Buying Study Aims To Improve Process Transparency, ProductivityRather than a focus on uncovering fraud, "We are saying the w ...
- New Report Offers ANA's Second 'Purpose-Driven' Playbook For BrandsThe Association of National Advertisers' Center for Brand Purpose this morning releas ...
- ANA Urges Court To Strike Down California Charitable Donor Disclosure RequirementA California policy requiring charities to disclose donors' identities to the sta ...
- Virginia Passes Privacy Law Backed By Tech CompaniesVirginia lawmakers have passed a privacy bill similar to a law th ...
- Maryland Legislature Overrides Veto, Enacts New Digital Advertising TaxThe new Maryland law imposes imposes taxes on companies that have mo ...
- Maryland Lawmakers Poised To Override Ad Tax Veto This WeekThe Maryland bill, which Governor Larry Hogan vetoed last May, would impo ...
- Ad Industry Blasts California AG For Tweet Endorsing Universal Opt-Out Tool"It's troubling that important decisions are being made by tweet," the ANA ...
- Certified Diverse Ad Industry Suppliers More Than DoublesThe number of advertising and marketing services providers certified as being diver ...
- North Dakota's Proposed Opt-In Privacy Law Needs Overhaul, Ad Industry Argues"North Dakota should not adopt a one-size fits all consent requirement f ...
- ANA Issues New Tools To Help Marketers 'Master Their Tech Stack'"As growth in martech has advanced, so have the complexities that ari ...
- ANA Pivots On Marketing 'Word of the Year'"Pivot" has been named the marketing word of the year for 202 ...
- What The Marketing Word of the Year Should Be, For Those Who CareComing out of what may well be the greatest year of self-reflecti ...
- ANA Blasts Apple's Newest Move Against Tracking CookiesApple's latest move in a long-running battle over online privacy involves clampi ...
- California Voters Approve Privacy Law ExpansionThe Consumer Privacy Rights Act, which had garnered more than 56% ...
- Proposed CCPA Opt-Out Regulations Violate First Amendment, Ad Industry SaysNewly proposed California privacy regulations that aim to make it relatively ea ...
- Planet Fitness CMO Recounts Pandemic PivotPlanet Fitness' pandemic-related marketing has resulted in social media gains, including 24 ...
- ANA: 15% Of Digital Ad Costs Going To 'Unknown'The ANA's annual Masters of Marketing Conference kicked off this morning wi ...
- Ad Industry Blasts New California Privacy Proposal"The initiative would "fail to provide meaningful new protections for Californians" a ...
- Ad Industry Seeks Meeting With Apple Over Privacy"Without immediate engagement in a cross-industry dialogue, we believe the proposed chang ...
- AT&T Says Tech Platforms Should Be Required To Disclose Algorithms"Leading tech platforms should now be required to make disclosures about h ...
- California Privacy Regulations Gain Final Approval, Enforcement BeginsCalifornia has finalized regulations implementing the state's landmark privacy law, including ...
- Ad Industry Opposes FTC's Proposed Security Regulations For Financial InstitutionsThe FTC's proposed changes could affect a broad swath of non-financial compani ...
