- P&G's Pritchard: 'Understand Who You Serve'
Marketing Daily, Sarah Mahoney - Wednesday, October 23, 2024
Chief brand officer Marc Pritchard tells ANA attendees to "get out fr ...
- Google's NotebookLM: A Conversation With 'Customer Zero'
Media 3.0, Joe Mandese - Thursday, October 24, 2024
Google's Sarah Kennedy this morning pitched the ANA on trying its n ...
- FTC Requires Newspapers, Gyms And Others To Offer 'Simple' Cancellation Methods
MediaDailyNews, Wendy Davis - Wednesday, October 16, 2024
The FTC said Wednesday that companies must allow consumers to cancel subscriptio ...
- Putting The New General Market At The Center
MediaDailyNews, Bill Duggan - Wednesday, October 16, 2024
ANA Group EVP Bill Duggan interviewed American Family Insurance CMO Sherina Smi ...
- ANA Criticizes FTC's 'Commercial Surveillance' Report
MediaDailyNews, Wendy Davis - Thursday, October 10, 2024
The FTC's recent report about online privacy "failed to discuss or acknowled ...
- Advertisers Saved $10.8B In 2023 Based On Industry-Wide Anti-Fraud Efforts
MediaDailyNews, Laurie Sullivan - Wednesday, October 9, 2024
The joint study released today by TAG along with the 4As, AN ...
- California Governor Vetoes Bill Mandating Browser-Based Opt-Out Signals
MediaDailyNews, Wendy Davis - Monday, September 23, 2024
California Governor Gavin Newsom has vetoed a bill that would have requir ...
- Ad Industry Seeks Veto Of California Bill Mandating Browser-Based Opt-Out Signals
MediaDailyNews, Wendy Davis - Monday, September 16, 2024
The ANA, IAB, 4As and others are asking California Governor Gavin News ...
- New Ethics Guidelines Outline Best Practices For Marketers
Marketing Daily, Danielle Oster - Friday, July 26, 2024
The comprehensive ethics framework and resource guide for marketers incorporates and expan ...
- ANA: Advertisers Struggling With Retail Media Networks
MediaDailyNews, Laurie Sullivan - Wednesday, July 24, 2024
Advertisers tapping into retail media networks are struggling with performance, data a ...
- Sen. Cantwell Touts Controversial American Privacy Rights Act
MediaDailyNews, Wendy Davis - Thursday, July 11, 2024
Senator Maria Cantwell on Thursday touted the controversial American Privacy Rights Ac ...
- Study Finds Clear Link Between Inclusive Practices, Business Success
Marketing Daily, Danielle Oster - Monday, July 8, 2024
ANA survey validated investments in multicultural marketing and found marketers reporting D ...
- House Committee Cancels Privacy Bill Markup
MediaDailyNews, Wendy Davis - Thursday, June 27, 2024
The surprise move came after days of criticism by a broad arr ...
- California Agency Weighs In Against American Privacy Rights Act
MediaDailyNews, Wendy Davis - Wednesday, June 26, 2024
The California Privacy Protection Agency argues that a federal privacy law shouldn ...
- ANA, 4As: Privacy Bill Would 'Eviscerate' Industry
MediaDailyNews, Wendy Davis - Tuesday, June 25, 2024
The American Privacy Rights Act "would mandate an extreme anti-consumer, anti-advertising, a ...
- Ad Industry And Consumer Groups Blast Rhode Island Privacy Bill
MediaDailyNews, Wendy Davis - Monday, June 17, 2024
Industry groups say the bill is too confusing, while advocacy organizations s ...
- Advocates Ask Vermont Lawmakers To Override Veto Of Privacy Bill
MediaDailyNews, Wendy Davis - Monday, June 17, 2024
"Companies should not be profiting from the sale of consumers' most person ...
- Vermont Governor Vetoes Sweeping Privacy Bill
MediaDailyNews, Wendy Davis - Thursday, June 13, 2024
Ad groups opposed the bill, which would have allowed consumers to s ...
- California Assembly Passes Bill Requiring Browser Developers To Offer Opt-Out Tool
MediaDailyNews, Wendy Davis - Friday, May 24, 2024
The bill would prohibit companies from developing or maintaining web browsers th ...
- Lawmakers Make Ad-Friendly Revisions To Privacy Bill
MediaDailyNews, Wendy Davis - Wednesday, May 22, 2024
The ANA is "pleased that some of the revised language appears ...
- Obit: Industry Journalist, PR Exec John Wolfe, Dead At 72
MediaDailyNews, Joe Mandese - Monday, May 20, 2024
John Wolfe, a long-time journalist and a PR executive who rose ...
- Tech Industry Seeks Veto Of Vermont Bill That Would Regulate Data
MediaDailyNews, Wendy Davis - Friday, May 17, 2024
NetChoice has asked Vermont Governor Phil Scott to veto a bill th ...
- Lawmakers Express Support For Bill That Could Outlaw Behavioral Targeting
MediaDailyNews, Wendy Davis - Wednesday, April 17, 2024
Bipartisan leaders of the House Energy and Commerce Committee on Wednesday voic ...
- Ad Industry, Cable Lobby And Consumer Advocates Criticize New Privacy Bill
MediaDailyNews, Wendy Davis - Tuesday, April 16, 2024
"The bill could significantly limit the ability of advertisers in every Congression ...
- 4A's, ANA Issue Report On Agency Compensation Models
MAD, Steve McClellan - Thursday, April 11, 2024
According to a recent survey by the 4As in 2024, Fixed F ...
- Watchdogs Press FTC For Tough Children's Privacy Rules
MediaDailyNews, Wendy Davis - Tuesday, March 12, 2024
Children's advocates say the FTC should require web companies to obtain opt- ...
- Marketing Orgs More Diverse Than Ever, But What About Their Media Mix?
Planning & Buying Insider, Joe Mandese - Tuesday, February 20, 2024
While the latest ANA study shows nearly a third of member marketi ...
- Ad Industry Wants FTC To Clarify 'Junk Fee' Proposal
MediaDailyNews, Wendy Davis - Wednesday, February 7, 2024
"The FTC does not make clear what 'junk fees' it proposes ...
- Supplier Of The Year: OpenAP
Agency of the Year, Joe Mandese - Tuesday, January 23, 2024
While some award-winners tackled the two biggest media challenges facing advertisers ...
- Long-Time ANA Counsel Wood Leaves Reed Smith, Opens Private Practice
MediaDailyNews, Joe Mandese - Thursday, January 11, 2024
"Reed Smith remains the ANA's counsel and I am now counsel ...