- Microsoft Tests A Small AI Vision Language Model
Performance Marketing Insider, Laurie Sullivan - Wednesday, June 26, 2024
Florence-2 - a type of AI called a vision language model ...
- The SMB Channel Divide: Consumers And Businesses Are Split On Preferences
Email Insider, Ray Schultz - Tuesday, June 25, 2024
There are differences when it comes to how consumers and small business ...
- Google Software Engineers Can Take A Nap While Software Solves Problems
MediaDailyNews, Laurie Sullivan - Monday, June 24, 2024
Google uses the code and reasoning capabilities of LLMs to replicate hum ...
- Apple May Add Meta To Its AI Roster In Unlikely Deal
MediaDailyNews, Colin Kirkland - Monday, June 24, 2024
Apple is reportedly considering partnering with tech rival Meta to integrate t ...
- Facebook Tests Automated Variations Of Branded Reels
MediaDailyNews, Colin Kirkland - Monday, June 24, 2024
Meta is testing a new creative option on Facebook Reels that tak ...
- Can Bill Gates' $1B Investment Save AI-Powered Advertising?
Data & Programmatic Insider, Laurie Sullivan - Monday, June 24, 2024
AI requires a lot of power - much more than anyone h ...
- PwC AI Data: Execs Fear Demise Of Their Business Unless Models Change
Performance Marketing Insider, Laurie Sullivan - Monday, June 24, 2024
Seventy-six percent of U.S. execs participating in a PwC survey released ...
- AI Firms Are Getting Around Web Protocol That Lets Publishers Block Scraping: Report
Publishers Daily, Ray Schultz - Sunday, June 23, 2024
TollBit alleges that firms are circumventing robots.txt. Forbes charges it is bei ...
- The Art Of The Deal For Advertisers And Agencies
Media Insider, Maarten Albarda - Friday, June 21, 2024
When you did your contract the last time, you most likely d ...
- Amazon's Plan For Building The Perfect AI-Powered Ad
MediaDailyNews, Laurie Sullivan - Thursday, June 20, 2024
Amazon Ads has developed AI-driven features to dynamically design and resize creativ ...
- An AI Performance-Based Search Company That Is Different
Performance Marketing Insider, Laurie Sullivan - Friday, June 21, 2024
Ouna, a Hebrew reference from the Israeli-based company, translated into English mea ...
- Vendor Contender: Firm Offers AI-Driven Email And SMS
Email Insider, Ray Schultz - Thursday, June 20, 2024
Backstroke, a new company devoted to generative AI, has a large da ...
- Snap's Real-Time Image Model To Enhance AR Mobile Experiences
MediaDailyNews, Colin Kirkland - Wednesday, June 19, 2024
Snap is testing a real-time, on-device image diffusion model that can genera ...
- Reddit: Search Failing Gen Z As They Turn To Social Media
MediaDailyNews, Laurie Sullivan - Wednesday, June 19, 2024
As Gen Z came of age in social media, algorithms trained t ...
- Are Marketers And Agencies Moving Fast Enough To Embrace AI?
MediaPost Live, Steve McClellan - Thursday, June 20, 2024
At a Cannes Lions session on AI Thursday, PHD CEO Guy Mar ...
- OpenAI Co-Founders Separately Go After Super Intelligence
Performance Marketing Insider, Laurie Sullivan - Thursday, June 20, 2024
This latest progress in AI for advertising might not be revolutionary b ...
- Hand In Hand: Microsoft And OpenAI Ask Court To Combine 'New York Times,' Alden Cases
Publishing Insider, Ray Schultz - Wednesday, June 19, 2024
The cases involve nearly identical allegations, the defendants argue. ...
- AI Warehouse Sale: Retailers Use Email To Clear Out Unwanted Inventory
Email Insider, Ray Schultz - Wednesday, June 19, 2024
The automated Birdseye system requires no manual intervention, the company says. ...
- The End Of An Era?
Media Insider, Cory Treffiletti - Thursday, June 20, 2024
I was a strong proponent of the data age, but now ...
- Amazon Ads Debuts Ad-Targeting Solution Using AI, First-Party Data At Cannes
MediaDailyNews, Laurie Sullivan - Tuesday, June 18, 2024
Amazon says the AI-driven platform no longer relies on single IDs ...
- Hail Mary Pass: Musk Touts Brand Safety, Prays Brands Return To X
MediaPost Live, Joe Mandese - Wednesday, June 19, 2024
CANNES, France -- Oddly, Musk touted X as more of a B ...
- Stagwell, Google Team On AI Features
MediaPost Live, Steve McClellan - Wednesday, June 19, 2024
Stagwell is now integrating Google Cloud AI across several of its produc ...
- Brands Are Urged To Embrace AI Technology During Bloomberg Session At Cannes
Publishers Daily, Ray Schultz - Tuesday, June 18, 2024
CMOs should get to know their CTOs, says General Mills executive Do ...
- Fanning Personalization: How AI Is Changing Marketing
Email Insider, Ray Schultz - Tuesday, June 18, 2024
AI will turn personalization from reactive to predictive, Twilio reports. ...
- McDonald's Removes AI Drive-Thru Order System
Marketing Daily - Top of the News, Tanya Gazdik - Monday, June 17, 2024
Videos showing flaws with the AI technology went viral on social med ...
- Instacart Makes YouTube Ads Shoppable, Announces Partnerships At Cannes
MediaDailyNews, Laurie Sullivan - Monday, June 17, 2024
The move allows brands to access Instacart's shopper data in an effo ...
- Razorfish, Google Unveil AI-Powered Reputation Index
MediaDailyNews, Laurie Sullivan - Tuesday, June 18, 2024
New York Life is piloting the custom algorithm. R-Index (with "R" representi ...
- Havas Unveils 'Converged,' New Four-Year Strategic Plan
MediaDailyNews, Joe Mandese - Tuesday, June 18, 2024
The plan builds on Havas' "Villages" org structure and includes a $4 ...
- WPP Unveils Nvidia-Powered 'Production Studio'
MediaPost Live, Steve McClellan - Tuesday, June 18, 2024
The company says the new production unit empowers clients to achieve unparallel ...
- Bad News For AI: Global Study Finds Readers Are Wary Of Its Use In Journalism
Publishing Insider, Ray Schultz - Monday, June 17, 2024
Over half of U.S. readers are uncomfortable with news produced mostly wi ...