- LinkedIn AI Services, Stream Video Sponsorships Enter Next Phase
MediaDailyNews, Laurie Sullivan - Wednesday, June 5, 2024
With 72% of B2B marketers expecting budgets to increase this year, p ...
- Adobe Embeds AI Across Cloud Apps, Terms Spark User Backlash
MediaDailyNews, Laurie Sullivan - Thursday, June 6, 2024
The technology -- now embedded in Adobe workflows -- enables users ...
- OpenAI, Apple Agreement Might Override Privacy Concerns
Performance Marketing Insider, Laurie Sullivan - Thursday, June 6, 2024
The deal would give OpenAI access to hundreds of millions of App ...
- Microsoft Estimates GAI Can Add $187B To Canadian Economy By 2030
MediaDailyNews, Laurie Sullivan - Tuesday, June 4, 2024
Google, Meta, and Microsoft have been spending money and time on studi ...
- Google Queries With Featured Snippets, Questions Likely Trigger AI Overviews
Performance Marketing Insider, Laurie Sullivan - Tuesday, June 4, 2024
Brightedge Generative Parser data released Tuesday shows Google's ability through GAI ...
- McDonald's First Foray Into AI Experiments Supported By User-Generated Content
Performance Marketing Insider, Laurie Sullivan - Monday, June 3, 2024
Marketers wondering how they can use AI to market and advertise ...
- Google Blames 'Data Voids' For Nonsensical Search Results
MediaDailyNews, Laurie Sullivan - Thursday, May 30, 2024
"Data voids" or "information gap" are the terms that Google head ...
- Large Language Models Have A Unique Voice That Technology Can Detect
Performance Marketing Insider, Laurie Sullivan - Friday, May 31, 2024
AI tools help people plagiarize content by humanizing the phrases and helpi ...
- Google, OpenAI, HubSpot Execs Infuse AI Startup With Millions In Financial Backing
MediaDailyNews, Laurie Sullivan - Wednesday, May 29, 2024
Maven AGI's main goal at present is to build AI systems capab ...
- Google Says Leaked Search Docs Are Real, But Cautions Industry On Context
MediaDailyNews, Laurie Sullivan - Thursday, May 30, 2024
As search professionals try to process and understand what the data reveal ...
- Rethinking Ads On The Open Web
MediaDailyNews, Laurie Sullivan - Thursday, May 30, 2024
Quantcast has rebuilt its ad platform based on AI and machine learni ...
- Marketing's Metamorphosis: Specialization Wins In AI-Driven Future
MAD, Will Ashton - Tuesday, May 28, 2024
By combining granular sector knowledge with AI expertise, agencies can deliver hyper-customiz ...
- Google Ranking Algorithm Secrets Leaked
MediaDailyNews, Laurie Sullivan - Tuesday, May 28, 2024
Erfan Azimi, CEO of digital marketing agency EA Eagle Digital, posted ...
- OpenAI Strikes Gold in Publishing Deals - Data Dates Back To 1857
Performance Marketing Insider, Laurie Sullivan - Wednesday, May 29, 2024
There is no shortage of data from publishing companies to train lar ...
- Zero-Click Era Requires Interesting Data Partnerships
Data & Programmatic Insider, Laurie Sullivan - Tuesday, May 28, 2024
Reach and addressability to connect brands to consumers without cookies may se ...
- Google Responds To AI Overview, Reveals Dangerous Answers To Queries
MediaDailyNews, Laurie Sullivan - Friday, May 24, 2024
Users have found that Google's AI Overview technology returns some misleading a ...
- OpenAI Trains New AI Model For General Intelligence, Creates Safety Board
MediaDailyNews, Laurie Sullivan - Tuesday, May 28, 2024
AGI follows the path of supercomputing. The software aims to perform a ...
- Apple Web Eraser Will Force Brands To Know Their Customers
Performance Marketing Insider, Laurie Sullivan - Tuesday, May 28, 2024
An AI-privacy feature planned to launch in iOS 18 and macOS ...
- AI Phishing Bait: Technology Drives Massive Surge In Cyber Crime
Email Insider, Ray Schultz - Friday, May 24, 2024
Phishing artists are also using QR-based attacks, SlashNext reports. ...
- Mazda Uses AI With Experiential Activation
Marketing Daily, Tanya Gazdik - Wednesday, May 22, 2024
BirdDog Technologies, Mazda's partner on the activation, also recently worked with Polest ...
- If Google Builds A Paywall For News, AI Subscription Services
Performance Marketing Insider, Laurie Sullivan - Friday, May 24, 2024
Google is threatening to pull future investments in nonprofit news organizations acro ...
- Clone Me: Dentsu Finds Consumers Want AI Help With Managing Their Lives
MAD, Steve McClellan - Wednesday, May 22, 2024
The report predicts that "AI gatekeepers" will proliferate in the coming yea ...
- CMOs Predict AI Will Create 'Paradigm' Shift In ROI
Marketing Daily, Laurie Sullivan - Wednesday, May 22, 2024
CMOs are looking toward generative GAI to minimize errors in marketing image ...
- Consumers To AI Companions: It's Not You, It's Me
Media 3.0, Joe Mandese - Thursday, May 23, 2024
That's what Interpublic found when it asked a global sample of consume ...
- TikTok Commits To Automated Performance, Launches Generative AI Ad Suite
MediaDailyNews, Colin Kirkland - Wednesday, May 22, 2024
TikTok will begin integrating generative AI into its ad products with "TikT ...
- Massive Outage Impacts Microsoft Ad Services
MediaDailyNews, Laurie Sullivan - Thursday, May 23, 2024
Bing's API took down Microsoft Copilot, DuckDuckGo and ChatGPT's web search ...
- AI Sparks Unexpected Flurry Of Search Tools
Performance Marketing Insider, Laurie Sullivan - Thursday, May 23, 2024
Watching hummingbirds that had no idea how to reach their feeders aft ...
- AI Bullseye: B2B Brands Are Offered New Data-Targeting Tool
Email Insider, Ray Schultz - Wednesday, May 22, 2024
ZoomInfo Copilot can help B2B brands craft personalized emails, using AI. ...
- LinkedIn Begins Labeling AI-Generated Content
MediaDailyNews, Colin Kirkland - Tuesday, May 21, 2024
LinkedIn has announced it will begin adding labels to in-stream content creat ...
- Google Tests GAI Search Ads With Extra Storage Space
MediaDailyNews, Laurie Sullivan - Tuesday, May 21, 2024
Extra Space Storage and Google are running a limited U.S. trial ...