- Spotify's AI Playlists Allow Users To Make Mixes Via Prompts
MediaDailyNews, Colin Kirkland - Monday, April 8, 2024
Spotify has launched a beta version of its newest feature: AI playli ...
- Liz Reid Promoted To Head Of Google Search
MediaDailyNews, Laurie Sullivan - Monday, March 18, 2024
Liz Reid will become head of Search at Google and Cheenu Venkatacha ...
- Data Problems Get In The Way Of GenAI
Email Insider, Ray Schultz - Monday, March 18, 2024
Data problems such as the lack of customer profiles are holding ma ...
- Meta Defends Its Decision To Pull Out Of News In Australia
Publishers Daily, Ray Schultz - Sunday, March 17, 2024
Company is not extending deals that had it paying $70 million ...
- Boring News: Facebook News Exits - TV Taking Up The Slack?
TV Watch, Wayne Friedman - Monday, March 4, 2024
Meta says it will "deprecate" Facebook News in the U.S. and Austral ...
- Derelict Security: Most Firms Suffered Phishing Attacks Last Year
Email Insider, Ray Schultz - Wednesday, February 28, 2024
Microsoft 365 accounts were vulnerable to phishing attacks, Egress says in i ...
- Meta Expands Instagram Creator Marketplace Access, Tests AI Recommendations
MediaDailyNews, Colin Kirkland - Friday, February 23, 2024
Meta is testing a machine learning-based feature that recommends the best collaboration ...
- The ROI Mood: Email Ranks As One Of The Most Effective Channels
Email Insider, Ray Schultz - Wednesday, February 14, 2024
It's not easy finding new ideas for content that generates high engagemen ...
- Nine Little Words: Shorter Subject Lines Work Best For Association Emails
Email Insider, Ray Schultz - Friday, February 9, 2024
Open rates and click rates improved in 2023, Higher Logic reports. Th ...
- Expedia Group Is Netflix's First Global Advertising Partner
Television News Daily, Wayne Friedman - Tuesday, February 6, 2024
Expedia is embarking on a multi-country ad campaign on Netflix's ad-supported pl ...
- Google Cancels Contract With Search Quality Rating And AI Data Company
MediaDailyNews, Laurie Sullivan - Wednesday, January 24, 2024
Google has terminated its contract with data company Appen, which helped Goog ...
- Analyst Boosts Netflix '24 Ad Forecast To $2.1B, Cites Faster Ad-Option Growth
MediaDailyNews, Joe Mandese - Thursday, January 18, 2024
The revised New Street Research forecast projects Netflix will add 13 milli ...
- Off-The-Cuff Compliance: A Third Of Public Firms Not Ready For New Gmail, Yahoo Rules
Email Insider, Ray Schultz - Wednesday, January 10, 2024
U.S. firms are doing better on compliance than brands in other countrie ...
- TikTok Expands Partnership With Ticketmaster
MediaDailyNews, Colin Kirkland - Tuesday, December 5, 2023
TikTok is expanding its one-year-old partnership with Ticketmaster to over 20 market ...
- Agencies Fear Missing AI Adoption
Search & Performance Insider, Laurie Sullivan - Wednesday, December 6, 2023
Agencies refuse to be left behind in the AI frenzy. Many expe ...
- What The Dickens? Hulu Has New Take On The Artful Dodger
TVBlog, Adam Buckman - Monday, November 27, 2023
A new series imagines the life of the Artful Dodger of "Oliv ...
- Consumers On Guard: They Don't Trust AI - And Are Not Fond Of Email
Email Insider, Ray Schultz - Tuesday, November 21, 2023
The most popular channel is websites, followed by mobile apps, Storyblok repo ...
- Microsoft Advertising, Baidu Partnership Reaches Gen Z With AI Experiences
MediaDailyNews, Laurie Sullivan - Tuesday, November 14, 2023
In an unlikely partnership, Microsoft Advertising announced a partnership with Baidu Glob ...
- Swagger And Sarcasm As Yanks Team Up With Aussies In New 'NCIS'
TVBlog, Adam Buckman - Monday, November 13, 2023
In "NCIS: Sydney," the NCIS and Australian feds have joined forces ...
- Australian Producers Trespassing On Native Lands Say They're Sorry
TVBlog, Adam Buckman - Monday, November 6, 2023
An Australian comedy series carries an onscreen "acknowledgement" to the native peopl ...
- AI Verve: Brands Worldwide Are Adding The Tech To Their Marketing
Email Insider, Ray Schultz - Tuesday, October 17, 2023
Most businesses are using artificial intelligence in some form, but they fa ...
- The Password Plague: Consumers Are Abandoning Purchases Out Of Frustration
Email Insider, Ray Schultz - Monday, October 16, 2023
Consumers are also leaving websites, but many approve of biometrics as ...
- TikTok Further Expands Creator Effects Rewards Program
MediaDailyNews, Colin Kirkland - Friday, October 13, 2023
To boost augmented-reality engagement, TikTok is expanding its Creator Effect Rewards progr ...
- Gen Z, Millennials Likely To Hit Barriers To Living A Sustainable Life
MediaDailyNews, Laurie Sullivan - Friday, October 6, 2023
Among the generations analyzed, 91% of Gen Z and 75% of Millennia ...
- Marketers Split On How To Price Services
Search & Performance Insider, Laurie Sullivan - Friday, October 6, 2023
Ad and marketing agencies are split on how to price paid ...
- The AI Pecking Order: China Leads In Company Spending, U.S. Is Further Down
Email Insider, Ray Schultz - Thursday, September 28, 2023
The Entertainment and Media Sector is tied for first place among t ...
- AI Helpmate: Users Worldwide Say It Saves Time And Helps Creativity
Email Insider, Ray Schultz - Monday, September 18, 2023
The U.S. leads the way in leveraging the new tools, Canva repo ...
- Havas Acquires APA, Gains Foothold In Australia
MAD, Fern Siegel - Wednesday, September 6, 2023
APA will become part of H/Advisors, Havas' global strategic communications advisory netw ...
- Threads Tests Keyword Search
MediaDailyNews, Colin Kirkland - Friday, September 1, 2023
Threads has officially begun testing keyword search on the app with use ...
- Reddit Introduces First-Party Measurement Tools
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, August 24, 2023
The tools - intended to quantify the incremental impact and overall effectivene ...