- Pontiac's Brand Value Score Way Up In Survey
Marketing Daily, Karl Greenberg - Thursday, November 6, 2008
"When people get into vehicles like G6, they see the thoughtfulness th ...
- Even Bling-Bling Isn't Immune From Recession. Or Is It?
Around the Net In Brand Marketing, Thom Forbes - Thursday, November 6, 2008
"Conspicuous consumption is less fashionable this season," according to a headline ...
- Experian Sees Strong Market For SUVs, Trucks
Marketing Daily, Karl Greenberg - Wednesday, November 5, 2008
As gas prices sink, will drivers go back to big vehicles? N ...
- Infiniti Offers 0% Financing For First Time On '08 Models
Marketing Daily, Karl Greenberg - Wednesday, November 5, 2008
"We know there is still a demand for the luxury and performan ...
- Armor All To License Vacs, Tiles
Marketing Daily, - Tuesday, November 4, 2008
The Armor All/STP Products Company has signed exclusive licensing agreements for t ...
- Nissan Sees Big Opportunities In A Small Car
Marketing Daily, Karl Greenberg - Tuesday, November 4, 2008
"Versa is a core model for us and, because of that, ...
- Automakers Unveil 'Halo' Vehicles At SEMA
Marketing Daily, Karl Greenberg - Tuesday, November 4, 2008
"I don't think there's been any business that hasn't been challenged ...
- Nissan Launches Ads For Low-Priced Versa
Marketing Daily, - Monday, November 3, 2008
Nissan North America, Inc. is launching the base model of its 20 ...
- O'Connor Leaves American Tower For LoJack
Marketing Daily, - Monday, November 3, 2008
LoJack Corporation has hired Timothy P. O'Connor as CFO and SVP, succeedi ...
- Automakers Hope October Was Nadir Of Lousy Year
Marketing Daily, Karl Greenberg - Monday, November 3, 2008
"It seems to me the one thing we are pleased about ...
- Infiniti To Launch Car Via Bloomie's Catalog
Marketing Daily, - Friday, October 31, 2008
Luxury automaker Infiniti, a division of Nissan Motor, will launch a high-e ...
- Nissan Is Pushing Back With Incentives
Marketing Daily, - Friday, October 31, 2008
With sales off over 38% last month, the company is hoping ...
- Ford Launches New TV Campaign For F-150
Marketing Daily, Karl Greenberg - Friday, October 31, 2008
In one TV spot, comedian Denis Leary says, "I figure the enginee ...
- Automakers Investing In Fuel Efficiency
Marketing Daily, Karl Greenberg - Friday, October 31, 2008
Consumers still aren't putting fuel efficiency at the top of their must-ha ...
- VW Is On Road To MLS Cup
Marketing Daily, - Thursday, October 30, 2008
Volkswagen of America has launched "The Road to MLS Cup," a multi-mark ...
- Like Mom And Pop, Gen Y Seeks Vehicle Safety
Marketing Daily, Karl Greenberg - Thursday, October 30, 2008
Gen Y buyers are usually first-time car buyers and are therefore sensiti ...
- Nissan Helps Drive Bravo's 'Actors Studio'
Marketing Daily, David Goetzl - Friday, October 31, 2008
NBC Universal's Bravo network has inked a deal bringing a top-line spons ...
- Nissan Helps Drive Bravo's 'Actors Studio'
MediaDailyNews, David Goetzl - Thursday, October 30, 2008
NBC Universal's Bravo network has inked a deal bringing a top-line spons ...
- Nissan Goes Virtual To Intro New Z Version
Marketing Daily, Karl Greenberg - Wednesday, October 29, 2008
"When we started talking about maybe blowing out this partnership it beca ...
- GM Sets Records In Sales Abroad, But Toyota Wins
Marketing Daily, Karl Greenberg - Wednesday, October 29, 2008
GM sold 6.7 million vehicles in the first nine months this yea ...
- Green Leaves To Highlight Fuel-Efficient Driving In Ford Hybrids
Around the Net In Brand Marketing, Thom Forbes - Wednesday, October 29, 2008
Ford plans to announce today that the instrument panels in its 20 ...
- Hertz Raises Retail Rates On Car Rentals
Around the Net In Brand Marketing, Thom Forbes - Wednesday, October 29, 2008
...
- VW Inks Sponsorship Deal With Wizards
Marketing Daily, - Tuesday, October 28, 2008
Volkswagen of America, Inc. has signed a three-year deal to be presenti ...
- AP: Kerkorian Off-Loads More Ford Equity
Marketing Daily, - Tuesday, October 28, 2008
The Associated Press reports that Tracinda chief Kirk Kerkorian has off-loaded mo ...
- Kia's Sprague Rubs Elbows With NBA Players In 'Court'
Marketing Daily, Karl Greenberg - Tuesday, October 28, 2008
In addition to Scottie Pippin, Spike Lee, Kareem Abdul-Jabbar and other N ...
- Automakers Cling To Events In Tight Economy
Marketing Daily, Karl Greenberg - Tuesday, October 28, 2008
"There is a transition of marketing dollars being funneled into experiential-marketing event ...
- More Car Dealers Shut Down As Sales Slump, Credit Tightens
Around the Net In Brand Marketing, Thom Forbes - Tuesday, October 28, 2008
...
- Kia Court Invites N.Y. Hoopsters For Day-Long Promo
Marketing Daily, Karl Greenberg - Monday, October 27, 2008
"NBA Tip-Off '08 presented by Kia Motors," will feature NBA-themed activities acro ...
- Scion Tops Consumer Reports Reliability Study
Around the Net In Brand Marketing, Thom Forbes - Friday, October 24, 2008
So reads the headline on the MSNBC/AP story. But the headline ...
- Edmunds.com Predicts A Horrific Sales Month
Marketing Daily, Karl Greenberg - Thursday, October 23, 2008
Jesse Toprak, executive director of industry analysis for Edmunds.com, says the b ...