- Recession Plagues Harley-Davidson Sales
Marketing Daily, Karl Greenberg - Tuesday, April 20, 2010
Harley-Davidson says first-quarter sales were down, but not as sharply as th ...
- Vehicle Incentives Highest Since 9-11
Marketing Daily, Karl Greenberg - Tuesday, April 20, 2010
Automakers are throwing cash on the hood and consumers are biting. La ...
- Smartphones Hit The Road
Around the Net In Online Marketing, Gavin O'Malley - Tuesday, April 20, 2010
Fast Company continues its coverage of Ford and the carmaker's efforts ...
- Steve Keyes Retiring From Volkswagen
Marketing Daily, - Monday, April 19, 2010
Steve Keyes, longtime media relations pro at Herndon, Va.-based Volkswagen of Americ ...
- Buick To Advertise On iPad App
Marketing Daily, Karl Greenberg - Monday, April 19, 2010
Buick says it will be one of only six companies to adverti ...
- Study: Ford Buyers Satisfied
Marketing Daily, - Monday, April 19, 2010
Ford Motor Co. says it now has the highest customer satisfaction wi ...
- J.D. Power 'AIMS' To Track Social Media
Marketing Daily, Karl Greenberg - Monday, April 19, 2010
When J.D. Power and Associates (JDP) acquired Web intelligence firm Umbria ...
- Mercedes-Benz Says Hollywood Hip To Hybrids
Marketing Daily, - Monday, April 19, 2010
Mercedes-Benz says Hollywood stars dig its BlueTec and hybrid vehicles. The Montval ...
- Infiniti Targets Adventurous With Sensual Series
Marketing Daily, Karl Greenberg - Friday, April 16, 2010
Invitees are not culled from the lists of current Infiniti owners, b ...
- Chevy Takes The Local Route For MLB
Marketing Daily, Karl Greenberg - Friday, April 16, 2010
Chevrolet's Phil Caruso says baseball is the biggest platform Chevy uses ...
- Bill Ford: The Future Is Electric
Around the Net In Brand Marketing, Thom Forbes - Friday, April 16, 2010
Ford executive chairman Bill Ford, an ardent and long-committed environmentalist, says " ...
- Ford Becomes Top-Selling Brand In Europe
Around the Net In Brand Marketing, Thom Forbes - Thursday, April 15, 2010
...
- Random House, Carshares In Joint Earth Day Promo
Marketing Daily, - Wednesday, April 14, 2010
Starting on April 22, Randon House will give carshare members free audioboo ...
- Toyota Pulls Lexus GX 460 SUV Off Floor Following 'CR' Road Test
Around the Net In Brand Marketing, Thom Forbes - Wednesday, April 14, 2010
Toyota is temporarily pulling the Lexus GX 460 SUV from dealership showroo ...
- Ford Gains U.S. Market Share As Fast As In '77
Around the Net In Brand Marketing, Thom Forbes - Wednesday, April 14, 2010
...
- Ford Says Resale Rates Up, Repair Rates Down
Marketing Daily, - Tuesday, April 13, 2010
The Dearborn, Mich., automaker says the 2010 Ford Taurus is selling 5 ...
- Nissan's Joel Ewanick Puts It All On Leaf
Marketing Daily, Karl Greenberg - Tuesday, April 13, 2010
"It's a bold decision to step up to electric vehicles coming o ...
- Ford Program Turns Sow's Ears Into Silk Purse
Marketing Daily, Karl Greenberg - Tuesday, April 13, 2010
The "Your Ideas" site, a pilot program, is meant to be ...
- Electric Vehicles Gain Real-World Traction
Around the Net In Brand Marketing, Thom Forbes - Tuesday, April 13, 2010
Testing on early models of the Chevrolet Volt -- an extended-range electr ...
- Toyota Reaches Back To Pitch Avalon Sedan
Marketing Daily, Karl Greenberg - Monday, April 12, 2010
The effort uses fonts, voices, styles and sets reminiscent of the ti ...
- Ford Drives Fiesta To BET Awards
Marketing Daily, Karl Greenberg - Monday, April 12, 2010
The efforts include new advertising for the car starring someone to ...
- Ford's Truck Guy Focuses On Market Share
Marketing Daily, Karl Greenberg - Friday, April 9, 2010
Doug Scott, Ford's truck group marketing manager, says recent improvement in sal ...
- Toyota Gets Confrontational In Its PR Startegy
Around the Net In Brand Marketing, Thom Forbes - Friday, April 9, 2010
Toyota has toughed its approach to critics in recent weeks, including t ...
- Toyota Gets SMART On Malfunction Woes
Marketing Daily, - Thursday, April 8, 2010
The company says the "Swift Market Analysis Response Team" will attempt ...
- Ford Intros Integrated Push For F-Series
Marketing Daily, Karl Greenberg - Thursday, April 8, 2010
A new series, which still features Mike Rowe, star of cable sh ...
- Mazda And Chase Extend Financing Deal
Marketing Daily, - Wednesday, April 7, 2010
Chase will be the exclusive U.S. auto finance provider for Mazda, operati ...
- National Car Rental Seeks To Elevate Brand
Marketing Daily, Tanya Gazdik - Wednesday, April 7, 2010
"Under new ownership for nearly three years now, the National brand ...
- Jeff Koons Previews His BMW 'Art Car' Design
Around the Net In Brand Marketing, Thom Forbes - Wednesday, April 7, 2010
It's the 17th in BMW's "Art Car" series. Cliff Kuang writes th ...
- Beleaguered GM Wrestles With Ad Placements
MediaDailyNews, David Goetzl - Wednesday, April 7, 2010
Sure, cost-cutting played a role in General Motors pulling advertising from t ...
- Five Auto Marketing Chiefs Field Questions On Strategy, Future
Around the Net In Brand Marketing, Thom Forbes - Tuesday, April 6, 2010
Jennifer Rooney and Michael Bush took the occasion of the New Yo ...