- Chevy Spark For Younger Crowd
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 9, 2012
General Motors is counting on its first micro-compact for the U.S. havi ...
- Citroen Makes First Crowd-Sourced Car
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 9, 2012
Citroen has unveiled what it claims is the UK's first crowd-sourced c ...
- Has GM's Electricity Followed Ewanick Out The Door?
Marketing Daily, Karl Greenberg - Wednesday, August 8, 2012
Those of us with 20/20 hindsight aren't scratching our heads. Whatever t ...
- Interest In Alternative Cars Not Exactly Exploding
Marketing Daily, Karl Greenberg - Wednesday, August 8, 2012
Hybrids still constitute a sliver of the sales picture ---- they we ...
- Akerson Touches On Ewanick Exit
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, August 8, 2012
Many say Joel Ewanick, GM's former head of marketing, was forced o ...
- Chrysler To Offer Sprint Hotspot
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, August 8, 2012
Chrysler is teaming up with Sprint to upgrade the maker's Uconnect infotainme ...
- Dodge Leads In J.D. Power Web Site Study
Marketing Daily, Karl Greenberg - Tuesday, August 7, 2012
The Chrysler, LLC division ranks highest in overall satisfaction with a sco ...
- NASCAR Hires 3 Marketers In Youth Push
Marketing Daily, Karl Greenberg - Tuesday, August 7, 2012
NASCAR has added three executives to key roles on its brand, consum ...
- Fiat Dangles Trip To Amalfi Coast
Marketing Daily, Karl Greenberg - Tuesday, August 7, 2012
Fiat has launched a promotion dangling a chance for two people ...
- Spyker Sues GM For $3 Billion
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, August 7, 2012
General Motors is facing a $3 billion lawsuit filed by the sma ...
- Chevrolet Offers Nav For $50
Around the Net In Brand Marketing, Karl Greenberg - Monday, August 6, 2012
The high cost of GPS technology - which, in most vehicles sti ...
- Dodge Leashes Pitbull To Music Sweepstakes
Around the Net In Brand Marketing, Aaron Baar - Friday, August 3, 2012
Dodge and Clear Channel Media are jointly promoting a sweepstakes through whi ...
- Consumers Not Sold On In-Car Connectivity
Marketing Daily, Aaron Baar - Wednesday, August 1, 2012
According to a new Harris Poll, more than three-quarters (76%) of America ...
- Lots Of Spin To GM, Ford Sales Declines
Marketing Daily - Top of the News, Thom Forbes - Thursday, August 2, 2012
The headlines offer little sunshine for Detroit this morning -- combined U. ...
- Sales, Culture 'Real Reasons' Behind Ewanick's Departure
Around the Net In Brand Marketing, Aaron Baar - Wednesday, August 1, 2012
Joel Ewanick's sudden split with General Motors is likely about something mo ...