- Market On Track For Higher Sales, Lower Incentives This Year
Marketing Daily, Karl Greenberg - Thursday, January 8, 2015
Most say it will be a strong year, especially if gasoline pric ...
- The Data DNA Behind The Person
Data and Targeting Insider, Laurie Sullivan - Wednesday, January 7, 2015
Companies have more data than ever before, but as more connected devic ...
- Mark LaNeve, Consummate Marketer And Dealer Guy, Takes The Wheel At Ford
Marketing Daily, Karl Greenberg - Wednesday, January 7, 2015
The marketer, who recharged Cadillac, helped change the conversation about insurance ...
- Mercedes-Benz Rides Into The Sunset (New Jersey's)
Marketing Daily, Karl Greenberg - Wednesday, January 7, 2015
The next issue is the extent to which Mercedes' departure from N ...
- CES And The Short Chevy Intro
MediaDailyNews, Chuck Martin - Thursday, January 8, 2015
What a difference a year can make in the world of C ...
- Automakers Dazzle In Las Vegas; Are Consumers Watching?
Marketing Daily, Karl Greenberg - Tuesday, January 6, 2015
Fifty percent of the 1,033 respondents to the AutoTrader.com's Car Tech Impa ...
- At CES, Automakers Offer Huge Menu Of Technology, Real And Experimental
Marketing Daily, Karl Greenberg - Tuesday, January 6, 2015
As vehicles move toward both autonomous function and greater entertainment-connected integration, C ...
- GM's AtYourService Program Connects Marketers To Local Search In Cars
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 6, 2015
General Motors will roll out a new wireless service this year th ...
- CES Proves Carmakers Are Finally Embracing Smartphones, Not Replicating Them
London Blog, Sean Hargrave - Tuesday, January 6, 2015
Anyone who used to make electronic organisers, stills or video cameras wi ...
- Lexus Launches Campaign For New NX Compact SUV
Marketing Daily, Karl Greenberg - Monday, January 5, 2015
The effort for the Lexus NX is a futurist's take on styl ...
- Low Gas Prices Help Auto Sales Heat Up 2014
Marketing: Automotive, Karl Greenberg - Tuesday, January 6, 2015
Gasoline prices are incredibly low. I was upstate last week and h ...
- CES Innovations & Not Ignoring the Smartphone
MobileShopTalk, Chuck Martin - Tuesday, January 6, 2015
Mobile commerce doesn't operate in a vacuum. After attending numerous sessions duri ...
- BMW Launches NFC Advert For Electric Car Range In Germany
Around the Net In MAD London, Sean Hargrave - Monday, January 5, 2015
BMW is powering its print ads with NFC technology to give reade ...
- OnStar's AtYourService Puts New Spin On 'Marketing Vehicle'
Marketing Daily - Top of the News, Thom Forbes - Monday, January 5, 2015
There may still be a few places on earth where consumers can ...
- Uber Sued For Sending Unwanted Text Messages
Online Media Daily, Wendy Davis - Monday, January 5, 2015
Car service Uber has been hit with a potential class-action lawsuit accusi ...
- Top Reads Cover Gamut From Cars To Research To Feminine Hygiene
Marketing Daily, Karl Greenberg - Friday, January 2, 2015
The most-read under my byline was Procter & Gamble's "Smellcome to Manhoo ...
- CES & the Future World of Connected Cars, Wearables & Commerce
MobileShopTalk, Chuck Martin - Friday, January 2, 2015
As I get ready yet again to head out of the Internation ...