- Honda Joins Cast Of NBC Universal's 'Saturday Night Line'
Marketing Daily, Karl Greenberg - Tuesday, April 14, 2015
Scott Schiller, EVP, digital advertising sales at NBCUniversal, says partnerships like Honda ...
- VW's Faltering U.S. Strategy Drives Tussle At The Top
Marketing Daily - Top of the News, Thom Forbes - Tuesday, April 14, 2015
A power struggle has erupted at the top of Volkswagen leadership aft ...
- Cadillac, Chrysler, And Objectivism
Marketing: Automotive, Karl Greenberg - Tuesday, April 14, 2015
Objectivism is now basically the rhetorical hockey puck of Red State politic ...
- Q&A: Jeremy Tucker Wants To Keep Nissan Living Large
Marketing Daily, Karl Greenberg - Friday, April 10, 2015
Nissan's racing program was a co-star with the new Maxima in Nissan ...
- Maxwell House In Multi-Race Sponsorship Of Waltrip NASCAR Team
Marketing Daily, Karlene Lukovitz - Sunday, April 12, 2015
Two-time Daytona 500 champion Michael Waltrip reports that he will be tweeti ...
- Subaru, Honda, Porsche Big Winners In KBB 'Brand Image' Awards
Marketing Daily, Karl Greenberg - Thursday, April 9, 2015
In the pickup truck category, Ford wins a Brand Image award f ...
- Ford's Odell Talks Global Performance And How Focus RS Will Help
Marketing Daily, Karl Greenberg - Wednesday, April 8, 2015
"Marketing Daily" caught up with Stephen Odell, who switched places with J ...
- 2016 Kia Sorento Is Getaway Vehicle In Content Campaign On Yahoo
Marketing Daily, Karl Greenberg - Tuesday, April 7, 2015
One of the videos involves a pair of women, one of wh ...
- Lexus Attitude And Edge Drawing Younger Buyers
Marketing Daily, Karl Greenberg - Tuesday, April 7, 2015
At the New York International Auto Show this week, Lexus put t ...
- Cars, The New Mobile Wallets
MoBlog, Erik Sass - Wednesday, April 8, 2015
The future has arrived, and it is a very weird place. Yesterd ...
- Toyota's T2 Says Bye-Bye To General Market
Marketing: Automotive, Karl Greenberg - Tuesday, April 7, 2015
From the Model T to Y2K, auto ads have pretty much be ...
- TEN Acquires Torque.TV, Ups Digital Video
MediaDailyNews, Erik Sass - Monday, April 6, 2015
The Enthusiast Network is moving to expand its digital video offerings wi ...
- Forge Drives Away With Regional Auto Account
MAD, Larissa Faw - Friday, April 3, 2015
Herb Chambers Companies operates more than 50 Dealerships throughout the Northeast. T ...
- Turtle Wax Drives In Front Of Furious 7 For New Campaign
MAD, Larissa Faw - Friday, April 3, 2015
Developed by O'Keefe, Reinhard & Paul (OKRP), the 360-degree campaign debuts ...
- Buick Looks For White Space In The Market, Finds It With Encore
Marketing Daily, Karl Greenberg - Friday, April 3, 2015
The automaker also won kudos for its "Challenging Expectations" campaign launched duri ...
- Chevrolet Is Stirring It Up With New Malibu
Marketing Daily, Karl Greenberg - Thursday, April 2, 2015
"We have a really strong right arm with trucks, a really stro ...
- NEW! Honda To Debut Selfie-Taking Car
Out to Launch, Amy Corr - Thursday, April 2, 2015
Honda's latest car, Honda HR-V SLF, targets millennials with 10 selfie camer ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Friday, April 3, 2015
Chevrolet cruised onto the leaderboard with their recent #BestDayEver campaign. Their digit ...
- Buffett, Van Tuyl Bullish On Autos, Economy, And Partnership
Marketing Daily, Karl Greenberg - Wednesday, April 1, 2015
At this week's 2015 NADA/J.D. Power Automotive Forum, marketers, dealers, media researcher ...
- Visitors Make The New York Auto Show A Show
Marketing Daily, Karl Greenberg - Wednesday, April 1, 2015
The New York Auto Show, is -- like the L.A. and Detro ...
- Why Are One In Five Top UK Brands Begging Mobile Consumers To Ignore Them?
London Blog, Sean Hargrave - Wednesday, April 1, 2015
When a fifth of Britain's top brands don't take mobile seriously enou ...
- April Fools Prank Or Branding Strategy?
SearchBlog, Laurie Sullivan - Wednesday, April 1, 2015
Pranksters roam the Internet in force each April 1, with brands taki ...