Tag results for "behavioral targeting"
- Washington Privacy Proposal Draws Praise From Some Advocates, Criticism From AdvertisersA proposed privacy bill in Washington state is drawing praise from advocates ...
- Ties Binding Verizon To System1's Startpage Privacy Search EngineThe Privacy One Group, owned by lead generation and targeted ad company ...
- House Lawmakers Propose Expansion Of Children's Privacy RulesTwo lawmakers in the House have introduced a bill that would prohibit ...
- Firefox Now Blocks Device Fingerprinting By DefaultMozilla's latest version of the Firefox browser, released this week, is now ...
- New Tool Allows Brands To Provide Anonymity To ShoppersDeCloak has unveiled a solution that lets brands use behavioral data without ...
- How Humanizing Virtual Assistants Earns Consumer TrustGiving virtual assistants human qualities could prompt people to reveal more personal ...
- Cyber Monday Taking A Backseat To Overall Online SalesConsumer behavior continues to change, especially during the end-of-year holidays. Cyber Monday ...
- How Consumer Market Research, P&G Influenced An Eight-Year-OldA parent who spoke about his work in market research made such ...
- DAA Readies California Opt-Out ToolsStarting next month, the ad industry self-regulatory group Digital Advertising Alliance will ...
- Google 2019 Search Data Demonstrates A Need For 'Heroes'This year's list tells a story of a turbulent political climate, solid ...
- Advocates Want California To Close Loopholes In New Privacy LawCalifornia's new privacy law is slated to take effect in just a ...
- FTC Urged To Step Up Enforcement Of Children's Privacy Rules"Even when the FTC does act, it takes a long time and ...
- ANA Urges California To Revise Proposed Do-Not-Track RuleA mandate to honor do-not-track signals "will harm consumers, as it could ...
- Cyber Monday Reaches Predicted $9.4B In Online Purchases, Some Marketers Say Black Friday OutperformedConsumers spent $9.4 billion on Cyber Monday, up 19.7% year-over-year -- making ...
- Senate Democrats Introduce Broad Privacy LawA privacy bill introduced Tuesday by four Democrats on the Senate Commerce ...
- Google Rolls Out CCPA Compliance ToolGoogle has unveiled a new privacy tool that will enable web advertisers ...
- DAA Unveils Icon Program For California Privacy LawThe icon, which is green but otherwise resembles the DAA's existing privacy ...
- Evaluating TV's Enhanced Role In A Full-Funnel EnvironmentThe lines are blurring between TV's role as a high-reach, long-term brand ...
- Nike: Search Terms Influence Consumers Differently On Google Vs. AmazonOn Nike.com, searches are product-specific. On Google, searches lead to interactions on ...
- Advocates Blast IAB Over 'Bad Faith' Interpretation Of California Privacy Law"We are disappointed that IAB appears to adopt contorted legal interpretations of ...
- PreciseTarget, Equifax Partnership To Focus On Custom TargetingThe partnership, beginning in early November, will offer new products that enable ...
- FTC May Loosen Children's Privacy RulesAn FTC official suggested the agency is considering changing children's privacy rules ...
- YouTube Agrees To Pay $170 Million Over Children's Privacy ViolationsThe proposed settlement also calls for Google to develop a system aimed ...
- YouTube Fined $170 Million Over Children's Privacy ViolationsThe proposed settlement also calls for Google to develop a system aimed ...
- Vudu's 'Mr. Mom' Reboot Marks The Start Of Something BigIt's the first original content from the Walmart-owned ad-supported streamer, which is ...
- Google Says Cookie-Blocking Hurts PublishersGoogle says publishers lose significant revenue when users block cookies, but an ...
- Report: YouTube Planning To Drop Targeted Ads In Kids' VideosIf implemented, the move would be less detrimental to YouTube's ad revenue ...
- Equifax Considering New Data Segments After Announcing Eyeota PartnershipData companies are looking for new and emerging data sources and partnerships. ...
- Attentive Raises $40 Million In Series B FundingAttentive will use money to scale operations and hire across all departments, ...
- Organic Valley Puts Fitbits On CowsOrganic Valley was finally hitting a point of breakthrough in awareness. It ...
