- FTC Considers Curbs On 'Commercial Surveillance'
Digital News Daily, Wendy Davis - Thursday, August 11, 2022
The FTC on Thursday officially began the lengthy process of crafting priva ...
- Federal Privacy Bill Draws Opposition From California
Digital News Daily, Wendy Davis - Friday, July 29, 2022
California's privacy agency unanimously voted to oppose a federal privacy bill th ...
- California Privacy Agency Staff Recommend Opposing Federal Bill
Digital News Daily, Wendy Davis - Tuesday, July 26, 2022
California's privacy agency recommended opposing the proposed American Data Privacy Protection Ac ...
- Revised Privacy Bill Would Outlaw Some Forms Of Ad Targeting
Digital News Daily, Wendy Davis - Tuesday, July 19, 2022
The newest version of a sweeping bipartisan privacy bill, unveiled Tuesday mornin ...
- Top-Line Growth in Today's Crowded Video Landscape
The MediaPost Cases, Lisa Singer - Friday, July 22, 2022
Introducing a new brand can be daunting in today's ever-expanding video landscap ...
- Targeting Value In Inflationary Times
The MediaPost Cases, Lisa Singer - Tuesday, July 5, 2022
As inflation drove up costs and pricing, the Checkers brands felt ...
- From Convenience to Celebratory Marketing
The MediaPost Cases, Lisa Singer - Tuesday, July 5, 2022
The marketing of catering and event services within the new digital a ...
- California Agency Proposes Broad Privacy Rules
Digital News Daily, Wendy Davis - Tuesday, June 7, 2022
California's privacy regulator has proposed new rules that appear to broaden resident ...
- Lawmakers Float Opt-In Privacy Bill
Digital News Daily, Wendy Davis - Friday, June 3, 2022
Federal lawmakers on Friday floated legislation that would require companies to obta ...
- FTC To Revamp Digital Advertising Guidance
Digital News Daily, Wendy Davis - Friday, June 3, 2022
The Federal Trade Commission plans a "start-to-finish reboot" to its guidance f ...
- Huge Profit Expanding Beyond the Majority
The MediaPost Cases, Lisa Singer - Friday, June 24, 2022
In the world of politics where profit doesn't come from financial gai ...
- Top-Line Growth in Today's Crowded Video Landscape
The MediaPost Cases, Lisa Singer - Friday, June 24, 2022
Introducing a new brand can be daunting in today's ever-expanding video landscap ...
- TikTok Q&A: Seizing Your Viral Moments
The MediaPost Cases, Lisa Singer - Tuesday, June 21, 2022
Carpe TikTok. Kendra Scott's social media team did exactly that when wom ...
- Video as the Content Marketing Model for Multicultural
The MediaPost Cases, Lisa Singer - Friday, June 17, 2022
For brands to effectively embrace a Multicultural world they need to accurate ...
- Data And AI: How To Decode The 'Why' Behind Your Customers' Behaviors
MAD, Alex Steer - Tuesday, May 17, 2022
As idiosyncratic as your tastes and interests may be, todays' algorithms a ...
- Dstillery Introduces Cookieless Alternative
Data & Programmatic Insider, Laurie Sullivan - Monday, May 16, 2022
Dstillery last week launched ID-free AI for cookieless ad targeting. The compa ...
- Connecticut Governor Signs Sweeping Privacy Bill
Digital News Daily, Wendy Davis - Wednesday, May 11, 2022
Connecticut has become the fifth state to enact a comprehensive privacy l ...
- Vizio Bows Advertising Analytics Platform
Digital News Daily, Karlene Lukovitz - Tuesday, May 3, 2022
The platform uses ACR viewing behavior data from Vizio smart TVs a ...
- T-Mobile Now Says It Doesn't Target Subscribers Based On Web Browsing
Digital News Daily, Wendy Davis - Monday, May 2, 2022
T-Mobile appears to have walked back plans to use subscribers' web-browsing histo ...
- Digital Advertising Alliance To Certify Providers Of Addressable Identifiers
Digital News Daily, Wendy Davis - Tuesday, May 3, 2022
The Digital Advertising Alliance is rolling out a certification program for compani ...
- Connecticut Passes Right To Opt Out Of Behavioral Advertising
PolicyBlog, Wendy Davis - Thursday, April 28, 2022
Connecticut could soon become the fifth state to give consumers the rig ...
- Senate Urged To Question FTC Nominee About Behavioral Targeting
Digital News Daily, Wendy Davis - Wednesday, April 20, 2022
"FTC is at an inflection point," The Chamber of Congress says ...
- Utah Governor Signs Online Privacy Law
Digital News Daily, Wendy Davis - Friday, March 25, 2022
Utah Governor Spencer Cox on Thursday signed into law a new priva ...
- Behavioral Advertising 'Warped' Phones, Should Be Banned, Watchdog Says
Mobile Insider, Wendy Davis - Wednesday, March 23, 2022
The influential digital rights group Electronic Frontier Foundation, which has long advocat ...
- Congress Urged To Ban Behavioral Targeting Of Minors
Digital News Daily, Wendy Davis - Tuesday, March 22, 2022
"We are deeply concerned that young people, who are spending more a ...
- California Privacy Law Requires Companies To Disclose Their Inferences, AG Says
Digital News Daily, Wendy Davis - Monday, March 14, 2022
"Once a business has made an inference about a consumer, the inferen ...
- New TV QR Codes Offer Targeting Via Location-Based Behavior Patterns
Digital News Daily, Karlene Lukovitz - Tuesday, March 15, 2022
The new codes use behavioral insights garnered from visitation patterns to enab ...
- Utah Passes Right To Opt Out Of Behavioral Targeting
Digital News Daily, Wendy Davis - Thursday, March 3, 2022
The Consumer Privacy Act, introduced less than three weeks ago, would requi ...
- Biden To Call For Ban On Behavioral Advertising To Children
Digital News Daily, Wendy Davis - Tuesday, March 1, 2022
President Joe Biden plans to call for new privacy laws, including o ...
- Ad Industry Urges Congress To Reject Proposed Ban On 'Surveillance Advertising'
Digital News Daily, Wendy Davis - Tuesday, March 1, 2022
"Reasonable uses of data should not be demonized, and certainly should n ...