Tag results for "brands"
- What's Left For Linear TV Businesses? Perhaps Iconic TV Brand NamesHBO is a brand name that was removed from a newly creat ...
- Olympics: A Hit With Viewers, Good For Brands, TooAs the Paris games move into their final stretch, analyst Dipanjan Chatterj ...
- Make Your Brand A CreatorSocial media is a frontier for product development, not classic promotion. T ...
- The Biggest Small Technology Firm Advertisers Might Not Know - But WillAppointing Adam Kline as North America CEO triggered the next phase ...
- Snapchat Launches 'Unconventional' AR Sports Series With Creators, BrandsThe immersive in-app viewing experience highlights "unconventional" sports - including dog surfin ...
- Sorry, Cranky Conservatives: Consumers Crave InclusivityAmazon, Dove, and Apple rank highest in people's perceptions of inclusivity. A ...
- Google Parent Looks To Acquire Cybersecurity Firm In Biggest Acquisition EverCloud businesses like Wiz support brands and agencies across advertising and marketi ...
- In GARM's Way: Judiciary Committee Says It Violated U.S. Antitrust LawsThe staff report accuses the Global Alliance for Responsible Media of coordinati ...
- Ben & Jerry's Podcast Flavors: Third Year Of Series Features Personal NarrativesThis is an approach that can work for all sides of t ...
- This Land Is Your Brand: Brewer Licenses Iconic Woody Guthrie SongFirestone Walker Brewing has been working to gain the rights to u ...
- No Compromising For This Sweet Loren's SVP"I don't necessarily have to be the person who speaks first ...
- 72andSunny Debuts The Strategy Studio, Adds Firepower For Global ClientsThe new operation encompasses all the agency's global locations: Sydney, New Yor ...
- Instacart Makes YouTube Ads Shoppable, Announces Partnerships At CannesThe move allows brands to access Instacart's shopper data in an effo ...
- Visa Grabs Performance - Whether Or Not They Admit ItThe power of small steps to make big things happen, for advertiser ...
- Top Brands For LGBTQ+ Consumers: Barnes & Noble, Cartoon Network, Vans91% of LGBTQ+ respondents in Collage study had positive memories of Carto ...
- How Brand Differentiation Translates To Higher SalesNew research from Kantar shows products and services that stand out fr ...
- Agency Service Divide: Brands Are Far From HappyEmail marketing is one of the top three tasks outsourced to agencie ...
- In Shakeup, VF Names New President At The North FaceFacing declining sales and investor pressure, the apparel company taps Caroline Bro ...
- Search Engine Use Declines Significantly As Young Users Find Their Way OnlineThere's a generational divide in the way people search for brands a ...
- Corporate Reputations Take A Beating This YearThat's according to the latest edition of the Axios-Harris Poll 100, whi ...
- Gen Z's Favorite Brands: YouTube, Amazon, Band-AidThe latest rankings from Collage Group highlight a growing preference for entertainmen ...
- Adobe: Online Spend Tops $330B Year-To-Date, Consumers Trade Down To Keep SpendingAdobe expects first-half 2024 to drive more than $500 billion in onli ...
- Vice Partners With Savage Ventures To Relaunch Its Digital BusinessVice hopes to revitalize its digital brands, including vice.com and Motherboard. ...
- Roblox Opens Up Video Ads To All AdvertisersBrands advertising on Roblox can now publish video ads for users ...
- Major Brands Capitalize On New Age of Artist Endorsements In Music Industry: Report"Household brands are not just supporting artists but creatively integrating their produc ...
- The Arena Group Names Sara Silverstein As CEOSilverstein may have to soothe feelings after a tumultuous year at t ...
- Trouble-Free Shopping Is A Top Brand Loyalty DriverAlmost 100% of consumers say their favorite brands make it easy ...
- Firsthand Prepares To Run A Small Pilot Of Its AI Agent With Publishers, BrandsFirsthand is preparing to run a pilot of its AI Agent th ...
- DoubleVerify Confirms Misrepresentation Of X's Brand Safety MeasurementDoubleVerify's dashboard showed the wrong data for X advertisers from Oct. 2 ...
- Contextual Influences Significantly Drive Brand ChoiceBrands can boost sales growth by working to reshape people's expectations am ...
