- ViacomCBS, Dish Deliver Addressable Within Live Broadcast
Digital News Daily, Karlene Lukovitz - Thursday, January 14, 2021
Addressable ad replacement was successfully executed on a select number of li ...
- Supreme Court To Consider Cross-Media Ownership Rules
Digital News Daily, Wendy Davis - Friday, October 2, 2020
The Supreme Court agreed on Friday to hear an appeal by t ...
- CBS All Access Unveils Another Expansion In Step-Up To 2021's Rebranding
Digital News Daily, Karlene Lukovitz - Thursday, July 30, 2020
The latest expansion adds some 3,500 episodes from series from BET, Come ...
- Washington, D.C. To Nix Proposed Ad Tax
Digital News Daily, Wendy Davis - Thursday, July 23, 2020
Lawmakers in Washington D.C. voted to effectively abandon a planned 3% t ...
- Ad Industry Urges Washington, D.C. To Scrap New Tax Proposal
Digital News Daily, Wendy Davis - Monday, July 20, 2020
"The last thing D.C. companies need is another unexpected expense as they. ...
- MSG Networks Sports Taps Social, Content To Offset Declines Amidst NBA, NHL Pause
Digital News Daily, Laurie Sullivan - Monday, May 4, 2020
To offset declines, MSG Networks has supplemented game content with insights a ...
- Maryland Governor Urged To Veto Digital Ad Tax
Digital News Daily, Wendy Davis - Thursday, April 2, 2020
"The proposed tax on digital advertising represents one of the most serio ...
- Digital Rights Group Backs Locast In Battle With Broadcasters
Digital News Daily, Wendy Davis - Monday, March 30, 2020
The Electronic Frontier Foundation has previously sided with other online streaming compani ...
- Locast Reports Reaching 1 Million Registered Users
Digital News Daily, Karlene Lukovitz - Monday, February 3, 2020
The free service that streams local broadcast stations -- and is bei ...
- Ad Execs Most Bullish On Demand For ESPN, Scripps Networks
Research Intelligencer, Joe Mandese - Monday, January 13, 2020
Ad execs, including both advertisers and media buyers, are most bullish ...
- NBCU's Yaccarino: 'The Future Is Personalization'
Digital News Daily, Karlene Lukovitz - Thursday, January 9, 2020
At CES, NBCU ad chairman Linda Yaccarino also emphasized that expanded consum ...
- 10 Weeks Into TV Season, NBC Leads Total Viewing, Fox Grows Prime-Time Viewers
Television News Daily, Wayne Friedman - Wednesday, December 4, 2019
NBC scored 9.08 million average total prime-time viewers, while Fox is t ...
- Republican Opposition Group Challenges Trump In TV Ads
Television News Daily, Wayne Friedman - Wednesday, November 27, 2019
The "What is Trump Afraid Of?" spot will run on four consecuti ...
- ABC To Stop Releasing Live Program/Same Day TV Viewing Data
Television News Daily, Wayne Friedman - Monday, November 11, 2019
ABC will only release viewing data for three-, seven-, or 35-day time-shift ...
- CBS Q3 Revenue Below Expectations, Ad Revenue Down 7%
Television News Daily, Wayne Friedman - Tuesday, November 12, 2019
At the same time, overall company revenues inched up only 1% ...
- TV's 'Reach' Drifts Lower, Average Time Spent Per Network Rises
Television News Daily, Wayne Friedman - Wednesday, October 30, 2019
Only six of the 101 networks tracked increased their reach in t ...
- Broadcasters Urge Judge To Throw Out Locast's Antitrust Claims
Digital News Daily, Wendy Davis - Tuesday, October 29, 2019
"Locast's counterclaims are nothing more than an attempt to shift focus fr ...
- Fox Takes Early-Season Lead In Prime Time 18-49 Viewers
Television News Daily, Wayne Friedman - Friday, October 18, 2019
With strong performances from "Thursday Night Football" and "The Masked Singer," F ...
- Few Network Scripted Shows Post Viewership Gains Season-To-Date
Television News Daily, Wayne Friedman - Friday, October 4, 2019
Through nearly two weeks of the new TV season, only eight ...
- Is Peak TV Over-The-Top Or Under The Radar?
TV Watch, Wayne Friedman - Friday, September 27, 2019
Cross-promotion is the only way forward. TV networks must promote other network ...
- Sun Sets On Pioneers Of Television Journalism
MediaDailyNews, George Simpson - Thursday, September 19, 2019
You have to be of a certain age for the passing th ...
- NBC, CBS Tops In Key 2018-2019 TV Viewing Metrics
Television News Daily, Wayne Friedman - Thursday, September 19, 2019
In the race for the 18-49 viewing crown, NBC leads with ...
- ABC Pushes Big On-Air Promos For New Fall Shows
Television News Daily, Wayne Friedman - Friday, September 6, 2019
ABC has run some 1,212 national/regional airings for its new drama "Stumptown ...
- For TV Networks, Fewer Pilots: Shows Faster To Market -- Or Just More Content?
TV Watch, Wayne Friedman - Wednesday, September 4, 2019
There are 32% fewer pilots now for TV networks than four yea ...
- NBC's 'America's Got Talent' Dominates Summer As Top Broadcast Show
Television News Daily, Wayne Friedman - Friday, August 16, 2019
"Talent" is now averaging a Nielsen 9.6 million total viewers, according ...
- 'Lethal Weapon,' 'Arrow' Register Best Ad Viewability-Attention Metrics
Television News Daily, Wayne Friedman - Thursday, August 15, 2019
TVision said these two prime-time broadcast shows "stood out as two ...
- CBS, Viacom Merger Deal Nears Closing
Television News Daily, Wayne Friedman - Tuesday, August 13, 2019
Bob Bakish, president-CEO of Viacom, is expected to be named the C ...
- The New Fox Is Billed As An Independent TV Network - Is It?
TV Watch, Wayne Friedman - Monday, August 12, 2019
While competitors are scaling up -- especially when it comes to producin ...
- Broadcasters Sue Streaming Service Locast
Digital News Daily, Wendy Davis - Wednesday, July 31, 2019
The networks are seeking an injunction that would prohibit Locast from streami ...
- Summer TV Shows Record Weaker Numbers, 'Talent' In The Lead
Television News Daily, Wayne Friedman - Monday, July 22, 2019
Only four of the 26 returning broadcast nets' shows airing this peri ...