- Social Media Buzz Ups Trad TV Ratings
MediaDailyNews, Wayne Friedman - Wednesday, March 14, 2012
Nielsen says a recent study adds to the growing evidence showing the ...
- Super Bowl Brands: Major Buzz Shifts Since Game
Marketing Daily, Karlene Lukovitz - Thursday, February 16, 2012
Doritos, Chevrolet, Bud Light and Budweiser have seen the largest boosts ...
- No Social Buzz, But Super Bowl Ad Online Video Views More Than Triples
VidBlog, Daisy Whitney - Tuesday, February 14, 2012
The plot thickens. Last week I wrote about how social buzz f ...
- Buzz for Super Bowl Spots Died Down in Minutes; What if We Voted via Video BEFORE the Game?
VidBlog, Daisy Whitney - Friday, February 10, 2012
Remember that football game that was played just five days ago? H ...
- Buzz Goes Au Naturel: Nielsen Strips Out Jargon, Adds Hyper-Local Metrics
Online Media Daily, Joe Mandese - Thursday, January 26, 2012
NM Incite, a collaboration of Nielsen and McKinsey, this morning will unve ...
- GroupM China: American Products Click With Young Chinese
Online Media Daily, Steve McClellan - Wednesday, December 14, 2011
The most buzzed-about brand by Chinese youths was Apple Computer. Of t ...
- Google Kills Sites To Focus On + (Plus)
SearchBlog, Laurie Sullivan - Sunday, October 16, 2011
Surprise! (not). Google will shut down Buzz, along with its API, Goog ...