- Regis Is Leaving Daytime, Not Show Biz
MediaDailyNews, David Goetzl - Wednesday, January 26, 2011
Regis Philbin said he made a mistake when he announced that ...
- Olbermann's Exit May Cost MSNBC Ad Revs
MediaDailyNews, Wayne Friedman - Monday, January 24, 2011
MSNBC might feel a little pinch from advertisers now that Keith Olbermann ...
- Believe, LeBron James Shoot Online Animated Show
MediaDailyNews, David Goetzl - Friday, January 21, 2011
Believe Entertainment Group and LeBron James' company Spring Hill Productions are launchi ...
- Oreo Double Stuf, Sports Stars Flash Boston, L.A.
Marketing Daily, Karlene Lukovitz - Thursday, January 20, 2011
In one of many efforts designed to generate maximum awareness and engageme ...
- America: Take Another Look At Joan Rivers
TVBlog, David Goetzl - Thursday, January 20, 2011
Dear America: hold on, don't let her go. She's nearly 78. You' ...
- TV Veteran Regis Philbin To Retire
MediaDailyNews, David Goetzl - Tuesday, January 18, 2011
Talk-show veteran Regis Philbin, who also became the subject of national reno ...
- Sean Combs To Host Dallas Super Bowl Party
Marketing Daily, - Monday, January 17, 2011
Sean "Diddy" Combs will host the Capital A Entertainment Super Bowl Fanta ...
- Justin Bieber Goes Brand Crazy!
Around the Net In Brand Marketing, Karl Greenberg - Monday, January 17, 2011
Bubble-gum pop star Justin Bieber signed a number of endorsements last ye ...
- Study: Celebs (Except Oprah) Ineffective In Ads
Marketing Daily, Tanya Gazdik - Thursday, January 13, 2011
The takeaway for marketers is to "think twice," says Peter Daboll, C ...
- Wayne Gretzky, Kim Kardashian To Pitch For Skecher USA
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, January 12, 2011
Wayne Gretzky, the Pro Hockey Hall of Famer and record holder, ...
- The Ted Williams Story For Marketers
Marketing Daily, Karl Greenberg - Friday, January 7, 2011
"We need to be flexible and nimble when stories pop up. Kra ...
- Gillette Reloads Young Guns For 2011
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, January 4, 2011
Gillette ended its marketing partnership with Tiger Woods as well as Thier ...
- Oprah Net Launches, Critics Respond
Around the Net In Media, Fern Siegel - Monday, January 3, 2011
Oprah Winfrey launched her new cable channel at noon Saturday. So wh ...
- Larry King Goes Out On Top
MediaDailyNews, Wayne Friedman - Friday, December 17, 2010
On the last night of its 25-year run, "Larry King Live," whi ...
- Would You Buy A Car From Michael Vick?
Around the Net In Brand Marketing, Nina Lentini - Friday, December 17, 2010
Well? Would you? ...
- Some Cable Operators Resist Oprah Net Fees
Around the Net In Media, Fern Siegel - Monday, December 13, 2010
OWN, Oprah Winfrey network, which Oprah's holding company Harpo will own joint ...
- Time's Top 10 of Everything
Around the Net In Media, Fern Siegel - Friday, December 10, 2010
From the top 10 comebacks -- think Eliot Spitzer, who went fr ...
- Howard Stern Reups With Sirius
MediaDailyNews, Erik Sass - Thursday, December 9, 2010
After weeks of hemming and hawing, Sirius XM and Howard Stern ha ...
- Howard Stern Rumored To Move To iTunes
Around the Net In Media, Fern Siegel - Monday, December 6, 2010
Shock jock Howard Stern's contract with Sirius/XM ends this year -- a ...
- L'Oreal Signs Jennifer Lopez To Ambassador List
Marketing Daily, - Monday, December 6, 2010
Lopez joins a long list of "Because You're Worth It" spokespeople, includi ...
- Vick Proves Yet Again That Sports Fans Have Memories Like Goldfish
Marketing: Sports, Darren Marshall - Tuesday, December 7, 2010
How many times over the past few years have we seen athlet ...
- Amway Signs Kurt Warner To Multi-Year Deal
Marketing Daily, - Friday, December 3, 2010
The agreement marks the first time in the 76-year history of Nutrili ...
- Study Finds Silver Lining In Nike's Decision To Stand By Tiger Woods
Around the Net In Brand Marketing, Nina Lentini - Friday, December 3, 2010
Although the sex scandal created by the golfer hurt his own abili ...
- Karl Lagerfeld Arrives At New York's Herald Square
Around the Net In Brand Marketing, Nina Lentini - Friday, December 3, 2010
The haute designer has a contract with Chanel and has extended h ...
- Patriots' Tom Brady Gets A Shot At Ugg
Marketing Daily, Karl Greenberg - Tuesday, November 30, 2010
A spokesperson for Ugg says the company went after Tom Brady. " ...
- Jared Loses Ground In 6 Of 8 Categories, But That's Okay
Around the Net In Brand Marketing, Thom Forbes - Wednesday, November 24, 2010
Jared Fogle's brand showed an uptick in awareness after he committed ...
- Kim Kardashian, Inc.: Her Brand Grows And Fans Flock
Around the Net In Brand Marketing, Thom Forbes - Friday, November 19, 2010
We didn't see this story until after our deadline yesterday but mu ...
- Misty-Eyed Fans Catch Keith Urban On Amtrak
Around the Net In Brand Marketing, Thom Forbes - Wednesday, November 17, 2010
Grammy Award winner and country music superstar Keith Urban is riding t ...
- La-Z-Boy Taps Brooke Shields For Ad Campaign
Marketing Daily, Karl Greenberg - Tuesday, November 16, 2010
Via Santa Monica-based RPA -- which became AOR in 2007 -- ...
- Card for a Card: AmEx Hires Conan
Around the Net In Media, Fern Siegel - Monday, November 15, 2010
In an effort to tap into the buzz surrounding Conan O'Brien's retu ...