- One Strategist's Take On New Tech That Solves 'Real Human Problems'
Mediapsssst, Richard Whitman - Monday, January 15, 2024
Long-time agency strategist and current CEO of Stagwell's Harris Poll John Gerze ...
- Privacy Shy: Consumers Are Wary Of Sharing Email Addresses For Targeted Ads
Email Insider, Ray Schultz - Thursday, January 11, 2024
Email may not be a suitable replacement for the disappearing cookie, Adlo ...
- Walmart Expands Generative AI Search Experiences
MediaDailyNews, Laurie Sullivan - Wednesday, January 10, 2024
Walmart opened up access to a generative AI tool that allows shoppe ...
- From Health-Analyzing Mirrors To Mobile Disinfectants, CES Is On The Case
Pharma & Health Insider, Les Luchter - Thursday, January 11, 2024
Among many health-related products being touted at CES, there's also Ocutrx's OcuLe ...
- Disney Launches 'Shoppable' Streaming Ads, Expands Data Measurement
Television News Daily, Wayne Friedman - Thursday, January 11, 2024
Disney Advertising is adding more data-measurement providers, expanding its "clean room" effor ...
- Microsoft Expands Omnicom, Automotive, AI Collaborations At CES
Performance Marketing Insider, Laurie Sullivan - Tuesday, January 9, 2024
Several announcements at CES will change the way advertisers work with Microso ...
- Headed To CES? The Action Is On The Convention Floor - Here's How You Walk It
MAD, David Sable - Friday, January 5, 2024
It's a journey where the rubber meets the road, where the ta ...
- Best Buy, HD Hyundai, L'Oreal Among CES' Buzziest Brands
Marketing Daily, Sarah Mahoney - Friday, January 5, 2024
As 130,000 people and 4,000 brands roll into Las Vegas, expect plen ...
- OpenAI To Launch GPT App Store CES Week
MediaDailyNews, Laurie Sullivan - Friday, January 5, 2024
OpenAI announced the app store at its first annual developer conference a ...
- CES Has Plenty Of Smart Asses, This Year It Will Showcase SmartAssets
Media 3.0, Joe Mandese - Wednesday, January 3, 2024
The new Stagwell generative AI creative assets management platform will be exhibit ...
- Unveiling the Future At CES '24: Privacy Reigns, Platforms Rise, and Brands Reset
MAD, Jeremy Lockhorn - Tuesday, December 19, 2023
Will your agency be ahead of the tech game? Or lost ...
- Stellantis Cancels CES Plans Due To UAW Strike
Marketing Daily, Tanya Gazdik - Tuesday, October 17, 2023
The automaker says it is "executing comprehensive countermeasures to mitigate financial impac ...
- CES Recap: Tech Industry Recalibrates Following A Few Rough Months
MediaDailyNews, Richard Yao - Tuesday, January 10, 2023
LAS VEGAS -- After a fully virtual show in '21 and ...
- TikTok's Famed D'Amelio Family Will Launch Footwear Line In May 2023
Digital News Daily, Colin Kirkland - Monday, January 9, 2023
At the Consumer Electronics Show (CES) in Las Vegas, TikTok's D'Amelio fami ...
- With Personalized Gummies, Neutrogena Turns To Inner Beauty
D2C Insider, Sarah Mahoney - Sunday, January 8, 2023
The D2C model may help the company change its approach to topic ...
- Despite Tech Slump, Automotive, Health And Services Sales Expected To Gain
Marketing Daily - Top of the News, Sarah Mahoney - Sunday, January 8, 2023
With U.S. technology retail sales expected to fall 2% to $485 billi ...
- OMD CES Panel: Prep For Explosion Of 'Walled Gardens,' Why It Will Be A Good Thing
MediaDailyNews, Joe Mandese - Friday, January 6, 2023
LAS VEGAS -- "There will be more walled gardens in the future ...
- How Reddit Predicts Consumer Trends For Brands
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 5, 2023
Reddit wants to help brands predict the future - for example, wh ...
- Stagwell Unveils 'Specialty Media' Unit At CES
Mediapsssst, Richard Whitman - Wednesday, January 4, 2023
Two new Specialty Media products unveiled at CES include a QR Code-power ...
- What's On Deck For 'Mobile' At CES This Week: Not Much
Mobile Insider, Joe Mandese - Thursday, January 5, 2023
Zero keynotes. Zero featured speakers. Two featured sessions. And a total ...
- Home Tests, Sleep Aids, Wearables Highlight CES Health Trends
Pharma & Health Insider, Les Luchter - Thursday, January 5, 2023
Products on exhibit illustrate one big trend: the "consumerization of healthcare." ...
- BMW Introduces 'Dee' At CES
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, December 29, 2022
BMW will reveal the backstory behind a recent social media campaign ...
- A Very Different -- And Surprisingly Strong -- CES
Media Insider, Dave Morgan - Thursday, January 13, 2022
There were fewer attendees, yes -- but still choice networking opportunities, go ...
- Wunderman Thompson Showcases Metaverse Platform At CES
MAD, Todd Wasserman - Thursday, January 6, 2022
The WPP agency also launched 'Into the Metaverse' in 2021, an in-dep ...
- CES Generates Abundance Of Automotive News
Marketing Daily, Tanya Gazdik - Wednesday, January 5, 2022
"We have an opportunity and, frankly, a responsibility to create a bett ...
- Google's Buzzword At CES 2022 -- Connectivity
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 6, 2022
"For the first time with Android, we're also focused on building f ...
- Spotify Launches In-App Clickable Podcast Ads
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 6, 2022
Spotify has introduced a podcast ad feature designed to turn awareness in ...
- Consumers Trade Up For Higher-End Smart TVs During Pandemic
Research Intelligencer, - Thursday, January 6, 2022
The portion of households that said they owned a 4K ultra-high-definition ...
- Crest's 'Cavity Creeps' Return, This Time Via A Video Game
Marketing Daily, Les Luchter - Monday, January 3, 2022
Gen X-ers may remember Crest's Saturday morning "Cavity Creeps" commercials from t ...
- L'Oreal's Tech Incubator Releases Innovations At CES 2022
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 3, 2022
L'Oreal on Monday unveiled its latest lightweight tech innovations to reinvent t ...