- GM's Reed Becomes First CMO To Join IAB Tech Lab Board
MediaDailyNews, Laurie Sullivan - Monday, February 2, 2026
IAB Tech Lab's board announced Shenan Reed, global CMO at General Motor ...
- Wellness Celebrates The Joy Of Pets
Marketing Daily, Tanya Gazdik - Sunday, February 1, 2026
The pet food company's CMO Allison Giorgio shared some insights behind t ...
- Pinterest Hires Former Amazon Exec As CMO
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, January 22, 2026
At Amazon, Claudine Cheever oversaw five Super Bowl campaigns and the laun ...
- Microsoft Names 'AI CMO,' Pushes Intelligence Into Ads
Performance Marketing Insider, Laurie Sullivan - Wednesday, January 21, 2026
Microsoft is pushing further into AI and advertising by hiring its fir ...
- Chipotle Loses President, Top Marketer
Marketing Daily - Top of the News, Tanya Gazdik - Friday, January 16, 2026
The company has begun an internal and external search for a n ...
- Rivian Adds Marketing Leader
Marketing Daily, Tanya Gazdik - Thursday, January 15, 2026
As chief customer officer, Greg Revelle will oversee the entirety of t ...
- Puma Hires Global CMO From Hugo Boss
Marketing Daily - Top of the News, Tanya Gazdik - Tuesday, January 13, 2026
Nadia Kokni's appointment follows Puma's decision in October to put brand marketi ...
- Pinterest Loses First Global CMO
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, January 8, 2026
Andrea Mallard joined Pinterest as its first CMO and later took ...
- Nvidia Hires Google VP Alison Wagonfeld As Its First CMO
MediaDailyNews, Laurie Sullivan - Friday, January 9, 2026
Through partnerships with major holding companies and agencies, Nvidia developed a generati ...
- OAAA Ups Oshry To CMO
MAD, Steve McClellan - Wednesday, January 7, 2026
Oshry was OAAA's senior vice president of marketing and communications, and h ...
- Why 2025 Left Marketers Searching For Footing
Marketing Daily, Sarah Mahoney - Tuesday, December 30, 2025
The most-read stories of the year weren't about single campaigns or companie ...
- CMOs Navigate Early AI Gains Amid Cost And Trust Concerns
Research Intelligencer, Robert Williams - Tuesday, December 23, 2025
Some marketers said they expect AI to contribute to workforce reductions, whi ...
- Unilever Shakes Up CMO Role
CPG Insider, Sarah Mahoney - Friday, December 19, 2025
Esi Eggleston Bracey, chief growth and marketing officer, is leaving. Leandro Barre ...
- Australian Open Hosts CMO Forum
Marketing Daily, Tanya Gazdik - Thursday, December 11, 2025
Topics include the "festivalization" of sports, emerging technologies, fan experience innovation a ...
- From Plateau to Momentum: Why Growth Requires Adaptive Marketing Leadership
Brand Insider, Gokce Sezgin - Tuesday, December 9, 2025
Gokce Sezgin, CMO & Growth Consultant from Chief Outsiders, writes "Too ma ...
- What Does Today's Marketing Performance Look Like?
Performance Marketing Insider, Laurie Sullivan - Friday, November 28, 2025
The big challenge in negotiations between CMOs and CFOs is how markete ...
- Grillo's Builds a National Pickle Day Playbook
Marketing Daily, Sarah Mahoney - Thursday, November 13, 2025
The No. 2 refrigerated pickle brand doubles down on IRL events a ...
- Bader Rutter Names Industry Veteran Anderson CMO
MAD, Steve McClellan - Friday, November 7, 2025
Most recently Anderson ran her own marketing consultancy, Muse Momentum. Earlier s ...
- Emily Essner Out In Latest Saks Shake-Up
Marketing Daily, Sarah Mahoney - Monday, November 3, 2025
As Saks Global pushes to prove its luxury merger can work, C ...
- Rivian Announces Search For First CMO
Drive Time, Tanya Gazdik - Monday, October 27, 2025
"We have made the decision to form a single marketing organization, a ...
- GM's Marketing AI Is 80% Of The Way There
Marketing Daily - Top of the News, Sarah Mahoney - Thursday, October 23, 2025
Inside the automaker's in-house overhaul, new AI system, and why its chi ...
- Sg360 Promotes Aurelius To CMO
MAD, Steve McClellan - Wednesday, October 22, 2025
A 30-year industry veteran Aurelius has held a variety of sales a ...
- P&G's Pritchard: Campaigns Wear In, Not Out
Marketing Daily, Sarah Mahoney - Wednesday, October 22, 2025
Why marketers give up on advertising too soon -- and other P& ...
- Sam's Club CMO: Holiday Campaign Goes Horizontal, Vertical
Marketing Daily - Top of the News, Sarah Mahoney - Friday, October 17, 2025
Q&A with new CMO Chris Curtin on the retailer's "creative chassis" f ...
- How This Zip Leader Continues To Thrive
Brand Insider: Behind The Scenes, Lisa Singer - Thursday, October 9, 2025
What do people often get wrong about you when they first me ...
- 1-800-Flowers Taps Home Depot Vet Babcock As First CMO
Marketing Daily, Sarah Mahoney - Monday, October 6, 2025
With sales down and costs up, the gifting company hopes a retail-med ...
- AI's Tipping Point: CMOs Say 'Batter Up' Without Integrating Tools
Data & Programmatic Insider, Laurie Sullivan - Monday, September 29, 2025
Jason Downie, global CRO of Making Science's RAISING division, described generative ...
- General Mills CMO Heads To Wawa
Marketing Daily, Sarah Mahoney - Tuesday, September 23, 2025
The move comes amid a growth spurt for the convenience store comp ...
- Why It's Better With This H&R Block CMO/CXO
Brand Insider: Behind The Scenes, Lisa Singer - Wednesday, September 17, 2025
What does it mean to show up as your authentic self ...
- KFC Poaches CMO From Rival Wingstop
Marketing Daily - Top of the News, Tanya Gazdik - Monday, September 15, 2025
Melissa Cash will oversee brand strategy, calendar, food innovation, integrated marketing, med ...