Tag results for "cmo"
- CMO Council Identifies 'Shakeup' Across Industry In Latest ReportMarketing and advertising may see a "shakeup" that eventually leads to mo ...
- Stagwell's Code And Theory Taps O'Brien As First Global CMOIn his new role, O'Brien will spearhead the Code and Theory Network ...
- Campaign Numbers Rising, But So Are ChallengesMarketers have increased the number of campaigns they run, but face ma ...
- Subaru Unveils Forester Hybrid, Forester WildernessIn a video introducing the hybrid version, a voiceover used the catchphra ...
- VW's Andrew Savvas Named Automotive Marketer Of The YearSavvas will receive the honor April 16 during MediaPost's conference at t ...
- McDonald's New CMO Returns From CanadaAlyssa Buetikofer joined McDonald's in 2011 and worked across a range ...
- Hy-Vee Promotes Retail Media Leader To CMOKathryn Mazza's ascension highlights the growing importance of retail media as ...
- Ulta Hunts For New CMOA look at the state of the company amid executive shakeups. ...
- Little Bit-O-News: JC Penney Debuts Fashion Line For PetitesLimited-time collab with Latina pop artist Ally Brooke is part of n ...
- Unemployed Marketers: 'It's Like The Hunger Games Out Here'As the white-collar recession worsens, talented jobseekers bump up against harsh realit ...
- Danone CMO: How America's Demand For Protein Is Shaking Up CPGConsumers want GLP-1-supportive foods, healthier guts, plant-based options -- and Danone wan ...
- Planet Fitness Adds CMOThe gym giant has hired Brian Povinelli from Marriott International. ...
- Ulta Beauty Shakes Up CEOsThe beauty retailer is promoting Kecia Steelman as Dave Kimbell retires. ...
- CPG Leaders Crave Ad Intel And Big IdeasBrands are looking for new ways to keep consumers laughing. ...
- CMOs See Growing AI Usage Among Several Marketing FunctionsAlmost a third of marketing leaders said they use generative AI f ...
- Saks Finalizes Neiman Marcus Deal, Elevates CMO To PresidentEmily Essner moves from Saks' chief marketer to president and commercial chi ...
- CMOs' Cold Shoulder For Email: Other Channels Provide More ValueThe leading content sources are traditional media like 'The Wall Street Journ ...
- General Motors Realigns Marketing DutiesKurt Unkel has been hired as global director, head of media operatio ...
- Apparel Shifts: Lululemon Amps Up, J. Crew Taps New CMOSpecialty clothing marketers are making major moves to win more consumers' discretiona ...
- Smucker CMO: Engaging Below The SurfaceGail Hollander keeps looking for ways to integrate brand experiences with cultur ...
- One-Third Of Marketers Expect 2025 Budgets To RiseWARC's forecast finds that while 65% expect business to improve, fewer thi ...
- Etsy CMO To Lead The KnotRaina Moskowitz is moving to the Knot, where she'll be CEO. Br ...
- BTS REWIND: How This Tenore Exec Continues To Make The Impossible PossibleI had the pleasure of talking with Natalie Gomez, formerly Guzman, ...
- Kroger Names New CMOStuart Aitken is stepping down, with Mary Ellen Adcock, Kroger's senior vi ...
- The Daily Hissyfit: Is Walgreens' Boots Backlash What The Next 4 Years Look Like?The company's U.K. Christmas ad has ignited an "anti-woke" firestorm. How lo ...
- Joe Jaffe Jumps To The CMO Side, And It's All About The BenjaminsAfter a career spent advising CMOs on the next new thing, author/consulta ...
- Lucid CMO Andrea Soriani Returns To Lead MaseratiRecaro's Nicole Longhini assumed the role of director of marketing for t ...
- In Tough Times For The Outdoors, REI Names New CMOAbigail Jacobs, formerly with Sephora and Williams-Sonoma, will lead the co-op's marketi ...
- Chobani Names New CMOJai Kibe will lead marketing and creative teams for the Chobani a ...
- M&M's Pairs Up With Kate Spade New YorkThe collaboration comes as Mars looks to amplify cultural connections. ...
