- Ulta Beauty Shakes Up CEOs
Retail Insider, Sarah Mahoney - Wednesday, January 8, 2025
The beauty retailer is promoting Kecia Steelman as Dave Kimbell retires. ...
- CPG Leaders Crave Ad Intel And Big Ideas
CPG Insider, Sarah Mahoney - Friday, January 3, 2025
Brands are looking for new ways to keep consumers laughing. ...
- CMOs See Growing AI Usage Among Several Marketing Functions
Research Intelligencer, Rob Williams - Thursday, January 2, 2025
Almost a third of marketing leaders said they use generative AI f ...
- Saks Finalizes Neiman Marcus Deal, Elevates CMO To President
Retail Insider, Sarah Mahoney - Tuesday, December 24, 2024
Emily Essner moves from Saks' chief marketer to president and commercial chi ...
- CMOs' Cold Shoulder For Email: Other Channels Provide More Value
Email Insider, Ray Schultz - Thursday, December 19, 2024
The leading content sources are traditional media like 'The Wall Street Journ ...
- General Motors Realigns Marketing Duties
Marketing Daily, Tanya Gazdik - Monday, December 16, 2024
Kurt Unkel has been hired as global director, head of media operatio ...
- Apparel Shifts: Lululemon Amps Up, J. Crew Taps New CMO
Marketing Daily, Sarah Mahoney - Monday, December 9, 2024
Specialty clothing marketers are making major moves to win more consumers' discretiona ...
- Smucker CMO: Engaging Below The Surface
CPG Insider, Sarah Mahoney - Friday, December 6, 2024
Gail Hollander keeps looking for ways to integrate brand experiences with cultur ...
- One-Third Of Marketers Expect 2025 Budgets To Rise
Marketing Daily, Sarah Mahoney - Thursday, December 5, 2024
WARC's forecast finds that while 65% expect business to improve, fewer thi ...
- Etsy CMO To Lead The Knot
Marketing Daily, Sarah Mahoney - Thursday, December 5, 2024
Raina Moskowitz is moving to the Knot, where she'll be CEO. Br ...
- BTS REWIND: How This Tenore Exec Continues To Make The Impossible Possible
Brand Insider: Behind The Scenes, Lisa Singer - Tuesday, December 3, 2024
I had the pleasure of talking with Natalie Gomez, formerly Guzman, ...
- Kroger Names New CMO
Marketing Daily, Sarah Mahoney - Monday, November 25, 2024
Stuart Aitken is stepping down, with Mary Ellen Adcock, Kroger's senior vi ...
- The Daily Hissyfit: Is Walgreens' Boots Backlash What The Next 4 Years Look Like?
Marketing Daily, Sarah Mahoney - Thursday, November 21, 2024
The company's U.K. Christmas ad has ignited an "anti-woke" firestorm. How lo ...
- Joe Jaffe Jumps To The CMO Side, And It's All About The Benjamins
MediaDailyNews, Joe Mandese - Monday, November 18, 2024
After a career spent advising CMOs on the next new thing, author/consulta ...
- Lucid CMO Andrea Soriani Returns To Lead Maserati
Marketing Daily, Tanya Gazdik - Wednesday, November 13, 2024
Recaro's Nicole Longhini assumed the role of director of marketing for t ...
- In Tough Times For The Outdoors, REI Names New CMO
Marketing Daily - Top of the News, Sarah Mahoney - Tuesday, November 12, 2024
Abigail Jacobs, formerly with Sephora and Williams-Sonoma, will lead the co-op's marketi ...
- Chobani Names New CMO
Marketing Daily, Sarah Mahoney - Monday, November 4, 2024
Jai Kibe will lead marketing and creative teams for the Chobani a ...
- M&M's Pairs Up With Kate Spade New York
CPG Insider, Sarah Mahoney - Friday, October 25, 2024
The collaboration comes as Mars looks to amplify cultural connections. ...
- For L'Oreal, Inclusivity Is Imperative
Marketing Daily, Sarah Mahoney - Thursday, October 24, 2024
The beauty giant's chief marketing officer explains how the world's fourth-largest advertis ...
- Columbia Sportswear Hires New Marketing Head And Adam&EveDDB
Marketing Daily, Sarah Mahoney - Sunday, October 27, 2024
The 86-year-old company hopes a retooled brand can boost sagging U.S. sa ...
- P&G's Pritchard: 'Understand Who You Serve'
Marketing Daily, Sarah Mahoney - Wednesday, October 23, 2024
Chief brand officer Marc Pritchard tells ANA attendees to "get out fr ...
- Volkswagen Marketing Exec Deported From China
Marketing Daily - Top of the News, Tanya Gazdik - Tuesday, October 22, 2024
Jochen Sengpiehl was the creator of VW's famous slogan "Das Auto." ...
- LinkedIn Ad Updates Take On Video, AI, Livestreamed Events
MediaDailyNews, Colin Kirkland - Wednesday, October 16, 2024
LinkedIn is becoming a leading B2B video platform for brands, rolling o ...
- LinkedIn Sees Steady Rise In C-Suite Users
MediaDailyNews, Colin Kirkland - Tuesday, October 15, 2024
In the U.S., there has been a 35% increase in C-suite professiona ...
- Vimeo Hires New CMO, Turns To Business Content, AI
MediaDailyNews, Colin Kirkland - Wednesday, October 2, 2024
Vimeo is moving away from consumer video with the appointment of Charl ...
- A $5 Million Budget Is Enough
Planning & Buying Insider, Jared Belsky - Monday, September 30, 2024
CMOs often lament they need twice that, at least, to stand apa ...
- Noom Names Chief Brand Officer
Marketing Daily, Danielle Oster - Tuesday, September 17, 2024
The company hired Rachel Mahoney, currently CMO of Shutterstock, for the newly-creat ...
- GAI Complexities Divide, Face Slew Of Challenges
MediaDailyNews, Laurie Sullivan - Tuesday, September 10, 2024
Although 90% of companies plan to invest in generative AI by 202 ...
- Old Navy CMO: How New Purpose Is Shaping Brand Evolution
Marketing Daily, Sarah Mahoney - Tuesday, September 10, 2024
Behnaz Ghahramani dishes on "nowstalgia," and the ways careful -- and deliberate ...
- Angela Zepeda Named X's First Global Head Of Marketing Since Musk Takeover
MediaDailyNews, Colin Kirkland - Monday, September 9, 2024
After leaving Hyundai this past month, Angela Zepeda has joined X ...