- Are KPIs Helping Or Hurting Your Business?
Online Spin, dave.b , Max Kalehoff - Friday, June 18, 2010
Management teams consistently celebrate and pay lip service to the idea ...
- Meet Me Exclusively @Target
Marketing Daily, Laurent Bourscheidt - Thursday, June 17, 2010
How luxury goes mass-market without looking cheap. ...
- TV Ratings Insurance?
Online Spin, Dave Morgan - Thursday, June 17, 2010
What will the next generation of TV advertising look like, and w ...
- Getting The Ear Of An Influential
Marketing Daily, Bob McCurdy - Wednesday, June 16, 2010
We should never underestimate the intimacy and power of the human vo ...
- One Giant Leap Backwards
Publishing Insider, David Koretz - Thursday, June 17, 2010
Technology is now doing more damage than good. Left unchecked, our childr ...
- Just An Online Minute... KSL Likes Experian, Serves Them For Lunch
Just An Online Minute, Kelly Samardak - Tuesday, June 15, 2010
With all the boozy Internet Week New York parties out of t ...
- Can Infiniti Become A Tier I Luxury Brand?
Marketing Daily, Cameron McNaughton - Tuesday, June 15, 2010
"Brush-Stroke" re-establishes the brand's Japanese performance roots. It is on strategy f ...
- The Obsolescence Of Copyright
Online Spin, Kaila Colbin - Tuesday, June 15, 2010
I'm a TED addict (that's the nonprofit whose theme is "ideas wor ...
- Crying Over Spilled Coffee
Marketing Daily, Karl Greenberg - Monday, June 14, 2010
Does BP's reputation matter to its bottom line? The quick answer i ...
- Client Services In The Raw
Online Spin, Kendall Allen - Monday, June 14, 2010
This week's column simply celebrates a single thought I heard at t ...
- Get That IPad Out Of My Face
Online Spin, dave.b , Max Kalehoff - Friday, June 11, 2010
Formerly, live technology demos would require a consensual gathering around a lapto ...
- Just An Online Minute... Bested By Bensimon's Ghost Answerer In The PopEverything Trivia Challenge
Just An Online Minute, Kelly Samardak - Thursday, June 10, 2010
I left the IDGTechNetwork party at 230 Fifth, leaping over stupid puddle ...
- Just An Online Minute... IDGTechNetwork Thumbs Nose At Rain, Plays Matchmaker
Just An Online Minute, Kelly Samardak - Thursday, June 10, 2010
Rain, rain go away, especially when I lose my favorite umbrella. La ...
- Increasing Profitability Starts With Better Data
Marketing Daily, Andy Cutler - Thursday, June 10, 2010
In this tough economic climate, companies are doing everything they can ...
- Next In Mobile Marketing: 2D Barcodes
Marketing Daily, Jeff Weidauer - Thursday, June 10, 2010
QR codes offer a significant step toward connecting with consumers in ...
- Who Will Reap The Quarter-Trillion Dollars Of TV & Online Ad Spend In 2015?
Online Spin, Dave Morgan - Thursday, June 10, 2010
One hundred billion dollars and $150 billion; those are the global numbe ...
- MTV: WTF?
TV Board, Ed Martin - Thursday, June 10, 2010
F-bombs were dropping on the MTV Movie Awards Sunday night like duc ...
- Just An Online Minute... Night At The Museum: AICP Brings The MoMA Sculpture Garden To Life
Just An Online Minute, Kelly Samardak - Wednesday, June 9, 2010
Last year I opted out of the AICP Awards and Show Reception/par ...
- Be A Better Event Organizer
Marketing Daily, Laura Patterson - Wednesday, June 9, 2010
A good speaker is not there to make a sales pitch; rathe ...
- Upfronts? We're Talking About Upfronts?
Online Spin, Cory Treffiletti - Wednesday, June 9, 2010
If you read that header and it reminded you a little b ...
- Just An Online Minute... Made In NY Awards Honor Those Who Did It Their Way In Old New York
Just An Online Minute, Kelly Samardak - Tuesday, June 8, 2010
As I approached 88th and East End, my ears were ringing wi ...
- Less Talk, More Data In Social Media
Marketing Daily, Sarah Federman - Tuesday, June 8, 2010
Assuming everyone has a handle on distribution and target analysis data, h ...
- Shift Happens: How Big Media Companies Will Survive In The Digital Age
Online Spin, Joe Marchese - Tuesday, June 8, 2010
Shifts in how people consume music, entertainment and news are undermining tradition ...
- Just An Online Minute... Internet Week Grows Up, Retains Slinky Dog
Just An Online Minute, Kelly Samardak - Monday, June 7, 2010
Just got back from the Internet Week Press Preview Breakfast (around 9: ...
- Licensing Life Line: Celebs, Retailers Rejoice
Marketing Daily, Michael Stone - Monday, June 7, 2010
There are a few universal rules that need to be followed f ...
- The Truth Or Dare Of Transparency
Online Spin, Kendall Allen - Monday, June 7, 2010
Has it dawned on you that the long-hailed total accountability of digita ...
- Just An Online Minute... THIS Is How You Throw A Party That Keeps People Talking
Just An Online Minute, Kelly Samardak - Friday, June 4, 2010
Frequently, people ask me what party planners should keep in mind wh ...
- Build An Interactive Customer Experience
Marketing Daily, Stephan Dietrich - Friday, June 4, 2010
Targeted inbound marketing offers can grow cross-selling and up-selling revenue, drive loyal ...
- Online Marketing School
Online Spin, dave.b , Max Kalehoff - Friday, June 4, 2010
Earlier this week I taught the inaugural session of Online Marketing Schoo ...
- Just An Online Minute... Charting The Course For Internet Week New York 2010!
Just An Online Minute, Kelly Samardak - Thursday, June 3, 2010
Ok, I think I've nailed it down, that slippery little greasy wigg ...