- Graduate To Social Media 3.0
Marketing Daily, Drew Neisser - Thursday, June 3, 2010
Here are four courses of action marketers should consider to really ma ...
- Mixed Signals: Obscenity OK, Rape PSA Banned
MediaDailyNews, Wendy Melillo - Wednesday, June 2, 2010
It's ironic that a message intended to keep children safe from sexu ...
- Reposting News Stories Is Like Grand Theft Auto? Really?
PolicyBlog, Wendy Davis - Thursday, June 3, 2010
A blogger who reposts a newspaper article is similar to a passer ...
- Summer Fridays -- Bad Day At Beach Better Than Good Day In Town?
Publishing Insider, Amy Auerbach, Jason Krebs - Thursday, June 3, 2010
My agency just sent out the annual summer Friday schedule. But w ...
- Just An Online Minute... You Will Experience Intense Laughter At The End Of This Article
Just An Online Minute, Kelly Samardak - Wednesday, June 2, 2010
Last night I headed to an invisible store where an invisible par ...
- The Great PR Circus
Marketing Daily, - Wednesday, June 2, 2010
Companies become so wrapped up in their own mission statements that th ...
- The Brand Promise Vs. The Brand Experience
Online Spin, Cory Treffiletti - Wednesday, June 2, 2010
No matter what messaging you attempt to put into the marketplace ...
- Can Social Media Really Be Used for Branding?
Marketing Daily, Zephrin Lasker - Tuesday, June 1, 2010
Marketers must make that fundamental shift to focus on acquiring user da ...
- Why Digital Advertising Doesn't Scale
Online Spin, Joe Marchese - Tuesday, June 1, 2010
There is a lot of discussion on why advertising spend within digit ...
- Just An Online Minute... 16 Candles Make A Lovely Digital Light In DUMBO
Just An Online Minute, Kelly Samardak - Friday, May 28, 2010
Why haven't I gone to Digital DUMBO for the past four ...
- Farewell To Wes Brown
Marketing Daily, Karl Greenberg - Thursday, May 27, 2010
We took a walk, had coffee, talked about Coda. Seeing him ...
- Conference Venues That Don't Suck
Online Spin, dave.b , Max Kalehoff - Friday, May 28, 2010
This week our start-up presented at TechCrunch Disrupt, a conference about h ...
- Just An Online Minute... Drag Queens And Booty Shorts! Must Be A Tremor Media Party!
Just An Online Minute, Kelly Samardak - Thursday, May 27, 2010
You know that nightmare where you get an invitation to a par ...
- Give The Brand A Personality
Marketing Daily, Len Stein - Thursday, May 27, 2010
The more people can relate to the brand as a distinctive, trust-wort ...
- My 'Two-by-Four' Of Business Cards
Online Spin, Dave Morgan - Thursday, May 27, 2010
Largely as a result of Internet-driven disruption, the business cards that ...
- What Will Google's Real TV Strategy Be?
Online Spin, Cory Treffiletti - Wednesday, May 26, 2010
The real battle for "TV" is raging. We saw the first maj ...
- Juneteenth: Opportunity Knocking
Marketing Daily, Tru Pettigrew - Tuesday, May 25, 2010
Brands should not lose sight of how important it is to identi ...
- First Principles: Before You Begin In Social Media
Online Spin, Kaila Colbin - Tuesday, May 25, 2010
I received a call the other day from an organization struggling wi ...
- Just An Online Minute... Where Can You Find Sex, Women, And Charity In This Town?
Just An Online Minute, Kelly Samardak - Monday, May 24, 2010
This week I'm endurance training for Internet Week (also, Dr. Freud wou ...
- Measuring Beyond The Lead
Marketing Daily, Laura Patterson - Monday, May 24, 2010
By moving beyond the lead and by improving our effectiveness and efficien ...
- Is The Media Career Path An Outdated Idea?
Online Spin, Kendall Allen - Monday, May 24, 2010
Even discussing the concept of "career path" used to be a mu ...
- How To Market To Males
Marketing Daily, Bob Deutsch - Friday, May 21, 2010
Men may groom more than they used to but they are sti ...
- Reminders On Email Privacy And Etiquette
Online Spin, dave.b , Max Kalehoff - Friday, May 21, 2010
For the most part, growing email adoption by businesses is a go ...
- Keeping It Real
Marketing Daily, Matthew Huss - Thursday, May 20, 2010
What can an organization do to build a strong brand that connec ...
- Vodka, A Piano, And The Will To Succeed
Publishing Insider, David Koretz - Thursday, May 20, 2010
Most people have the ability to achieve greatness in some area, b ...
- Would A Boxer By Any Other Name ...
Marketing Daily, Karl Greenberg - Tuesday, May 18, 2010
In a world of alphanumeric brands, where even hip hop artists ha ...
- The Death of TV And The Rise Of Digital Broadcast
Online Spin, Cory Treffiletti - Wednesday, May 19, 2010
In the "olden days" of the media business, TV referred to broadca ...
- 'Own' Your Digital Marketing Data
Marketing Daily, Kathy McCarthy - Tuesday, May 18, 2010
One solution: assign an internal "data czar" who knows the disparate da ...
- TweetTweet: Customer Engagement Is Calling
Marketing Daily, Blake Cahill - Monday, May 17, 2010
The best kind of social engagement is relevant to consumers and resonat ...
- The Velocity Of Engagement
Online Spin, Kendall Allen - Monday, May 17, 2010
During a recent session on demand-side platforms (DSPs) I found myself extendi ...