- What's In A Name? Would A JIC By Any Other Name Spell As Litigious?
MediaDailyNews, The Riff - Friday, September 11, 2009
Okay, so we're no Shakespeare. But you probably already knew that. Wh ...
- Unloved. But Effective.
Online Media Daily, George Simpson - Friday, September 11, 2009
In 1759 Samuel Johnson whined: "Advertisements are now so numerous that th ...
- The Wiggles Can Teach Marketers A Thing Or Two
Online Spin, dave.b , Max Kalehoff - Friday, September 11, 2009
One of the unfortunate turnoffs of big entertainment acts is the accompanyi ...
- Monetizing The Cutting Room Floor
Online Media Daily, Naj Kidwai - Thursday, September 10, 2009
Archived content presents new revenue opportunities for brands and content owners. ...
- The Audience In The Media Ecosystem
Online Media Daily, Jaffer Ali - Wednesday, September 9, 2009
In a media ecosystem, we have content creators, publishers/media owners, networks, agencie ...
- How To Host Successful Inter-Agency Brainstorms
Marketing Daily, Alison Hillhouse - Tuesday, September 8, 2009
We all have been in the meeting with high expectations for ...
- The Client / Agency Grail
Marketing Daily, Judy Franks - Friday, September 4, 2009
It doesn't take a rocket scientist to illuminate the benefit of integrat ...
- Coming Soon to Your App Store
Online Media Daily, George Simpson - Friday, September 4, 2009
With the newly announced iPhone swine-flu app, (I'm not making this u ...
- Truly Great Marketing Comes From Strong Culture
Online Spin, dave.b , Max Kalehoff - Friday, September 4, 2009
I frequently preach to my peers at my company that the marketi ...
- FTC, Advocates Press Google To Protect Readers' Privacy
PolicyBlog, Wendy Davis - Friday, September 4, 2009
In yet another sign that the Federal Trade Commission is concerned abo ...
- GM Needs To Step On Gas
Marketing Daily, Robert Passikoff - Thursday, September 3, 2009
It is still dealing in the archaic image of advertising better suit ...
- Productivity: It's All In Your Head
Media Magazine, - Tuesday, July 14, 2009
The primary cause of the current recession is psychological, not economic. A ...
- East Coast Vs. West Coast: Where's The Momentum Now?
Online Spin, Dave Morgan - Thursday, September 3, 2009
The East versus West Coast debate revisited; I love it. Earlier th ...
- Wireless Retailers As Learning Labs
Marketing Daily, Jim Lucas - Tuesday, September 1, 2009
They are the fruit flies of genetics - they are nearly everywher ...
- Is Sharing The New Advertising?
Online Media Daily, Ben Straley - Wednesday, September 2, 2009
Every marketer knows that launching a great Web site, brand campaign, ...
- The Three Rs Of Engagement
Online Spin, Cory Treffiletti - Wednesday, September 2, 2009
There is no standard for how you define engagement because engagement depen ...
- Run At Internet Speed Or Don't Bother Running At All
Online Media Daily, Brian Kelly - Tuesday, September 1, 2009
How three companies missed fleeting online opportunities and what they could ha ...
- Beyond Green
Marketing Daily, Susan Nelson - Monday, August 31, 2009
Social responsibility, from a consumer's point of view, is not what mo ...
- Regarding Content
Online Spin, Kendall Allen - Monday, August 31, 2009
Like many of us, I've been steadily watching our path to glob ...
- Band(Width) On The Run
Marketing Daily, Matthew Gonnering - Friday, August 28, 2009
Video management complicates things. File copies in various locations use more stora ...
- Dancing On Stanley Bing's Grave
Online Media Daily, George Simpson - Thursday, August 27, 2009
Gil Schwartz, the other PR guy who writes a weekly column ( ...
- Enough Mommy Bloggers Already -- Daddy Bloggers Debut
Online Spin, dave.b , Max Kalehoff - Friday, August 28, 2009
One of the biggest overnight sensations in mainstream media and marketing circl ...
- Italian Regulators Allege Anticompetitive Behavior By Google
PolicyBlog, Wendy Davis - Friday, August 28, 2009
Do the Italian authorities have it in for Google? First, there's t ...
- 20 Seconds To Live Or Die
Marketing Daily, Ted Mininni - Wednesday, August 26, 2009
If packaging isn't a huge asset in selling product and cementing bra ...
- Building Bridges: Connecting Islands Across the Social Web
Online Media Daily, Dave Panos - Thursday, August 27, 2009
Taking inspiration from social destinations like MySpace; online publishers, retailers and bra ...
- Hyperlocal Will Be A Newspapers Game For Some Time
Online Spin, Dave Morgan - Thursday, August 27, 2009
Can Anyone Tap the $100 Billion Potential of Hyperlocal News?" That questi ...
- Afar
Magazine Rack, Fern Siegel - Wednesday, August 26, 2009
It takes
chutzpah to start a travel magazine in a recession.
Afar- The Recession Impression
Marketing Daily, Andy Mendelsohn - Wednesday, August 26, 2009
While we're waiting to arrive, we're all riding coach. But here's t ...
- The Secret About Media Buying
Online Spin, Cory Treffiletti - Wednesday, August 26, 2009
Here's a little secret about media buying. It's one of the secre ...
- Online Video's Where It's At
Marketing Daily, Walter Sabo - Tuesday, August 25, 2009
Investment in online video is no longer a quirky experiment but t ...