- Eliminating Channel Conflict Between Publishers, Ad Networks
Online Media Daily, Andy Atherton - Wednesday, February 25, 2009
There has been no shortage of commentary in recent months on t ...
- Recession, Retailers Are Changing Your Customer
Marketing Daily, Jim Lucas - Tuesday, February 24, 2009
Marketers should be sensitive to these "value tectonics" because both the econo ...
- The New Next:Welcome to Digilog
Media Magazine, Johanna Beyenbach - Monday, February 2, 2009
Until recently, we talked about the distinction between analog and digital ...
- Online & Mobile: Can't We All Just Get Along?
Online Media Daily, Michael Chang - Tuesday, February 24, 2009
In many media outlets and in most circles around the mobile marketi ...
- I'm Sold On Engagement
Online Spin, Joe Marchese - Tuesday, February 24, 2009
I am sold on engagement. No, I am not talking about t ...
- Dear Bev: I hate my boss, I hate my job! But how do I say that in an interview?
MediaDailyNews, Beverly Weinstein - Monday, February 23, 2009
My advice is that you shouldn't, at least not in those word ...
- Making Sense Of 2009 Search Predictions
Online Media Daily, Craig Greenfield - Monday, February 23, 2009
Bombarded with search marketing predictions for the year ahead, who's a market ...
- Social Media: Not Just For Kids Anymore
Online Media Daily, Julie Bleasdale - Monday, February 23, 2009
In his new book, "Satisfied Customers Tell Three Friends, Angry Customers Te ...
- Is Emerging Media A Distraction?
Online Spin, Kendall Allen - Monday, February 23, 2009
This is supposed to a love story -- the digital brood a ...
- Brands Poised For Engagement During Oscars
Marketing Daily, Robert Passikoff - Friday, February 20, 2009
The Academy Awards are called "The Super Bowl for Women," but fema ...
- The [Ad]vantage:Both Sides of the Story
Media Magazine, Kirk Drummond - Monday, February 2, 2009
In honor of the month that brings us valentine's day, I'm dedicati ...
- Death By Facebook
Online Media Daily, George Simpson - Friday, February 20, 2009
Just when you were convinced that My Space and Facebook were turni ...
- Luxury Brands Are Adjusting To Economic Reality
Marketing Daily, Gregory J. Furman - Thursday, February 19, 2009
As the divide between the merely wealthy and the ultra wealthy widen ...
- Free Agent:Something Old, Something New
Media Magazine, Lisa Seward - Monday, February 2, 2009
Are you kidding me? Those words reverberated in my head upon readi ...
- Last Chance For Privacy Self-Regulation
Online Spin, Dave Morgan - Thursday, February 19, 2009
The FTC is throwing down the gauntlet to the online ad industr ...
- Why Authenticity Is More Important Than Ever
Marketing Daily, Aaron Strout - Wednesday, February 18, 2009
Who would you rather do business with? A company that you kn ...
- When Obama Listens, People Talk
Online Media Daily, Julie Wittes Schlack - Wednesday, February 18, 2009
When I was in graduate school working on my degree in educatio ...
- The Primary Problem With Online Display Is Audience Value
Online Spin, Cory Treffiletti - Wednesday, February 18, 2009
Online display advertising is getting hammered these days -- and as ...
- Our Changing View Of Style
Marketing Daily, Susan Nelson - Tuesday, February 17, 2009
Stylish is one of those concepts we know when we see i ...
- Crossing the Digital Divide
Media Magazine, George Blair Scribner - Monday, February 2, 2009
Remember the days when technology belonged to adults? Parents would shop f ...
- Dear Bev: How Should I Prepare For A Phone Interview?
MediaDailyNews, Beverly Weinstein - Tuesday, February 17, 2009
The simple answer is that you should prepare for a phone intervi ...
- Publishers, Take Back Your Data!
Online Media Daily, - Tuesday, February 17, 2009
A spate of recent articles have focused on the fact that leadi ...
- NHL: Brand Resurrected
Marketing Daily, John Conti, Andrew Pierce - Monday, February 16, 2009
On the first day of 2009, baseball's field of dreams -- Chicago ...
- Smarter Than An Ad-Serving Platform?
Online Media Daily, Larry Allen - Monday, February 16, 2009
Throughout January, many of the major technical publications in our space a ...
- The Buyer Or Seller Inside
Online Spin, Kendall Allen - Monday, February 16, 2009
The words "buyer" and "seller" can sound ugly --especially when the phra ...
- Toolbar Keeps Customers Close At Hand
Marketing Daily, Adam Boyden - Friday, February 13, 2009
Traditional tools such as advertising, direct mail and events have slipped ...
- Just Stop Calling Me A User
Online Media Daily, George Simpson - Friday, February 13, 2009
GroupM, which on its Web site says that its focus is "... ...
- Activating A Brand On Twitter
Online Spin, dave.b , Max Kalehoff - Friday, February 13, 2009
Do you like speaking with humans or inanimate objects? I think mo ...
- Average Joe
Marketing Daily, Robert Passikoff - Thursday, February 12, 2009
Starbucks is working to convince customers that it is not "expensive" a ...
- How To Reach Audiences Through Games
Online Media Daily, Jameson Hsu - Thursday, February 12, 2009
Web-based online gaming sites are visited by a third of all Intern ...