- Content Has Been King All Along, Its Creators Are Now Realising
London Blog, Sean Hargrave - Monday, October 20, 2014
News that Time Warner is to launch HBO as a stand-alone, streami ...
- Facebook Recodes Atlas, Focuses On Audience Targeting Across Devices And Names Search Partners
Search & Performance Marketing Daily, Laurie Sullivan - Monday, September 29, 2014
Facebook executives believe the redesigned Atlas ad-serving platform it acquired from Microso ...
- Increase In Content Marketing Investments Compensating For Keywords Not Provided
SearchBlog, Laurie Sullivan - Monday, September 29, 2014
A Forrester Consulting study released Monday shows that some 24% of participati ...
- Content's Growing Pains Look A Lot Like Social Media Marketing's
SearchBlog, Laurie Sullivan - Monday, September 8, 2014
Tracking and analyzing content marketing performance looks a lot like the tria ...
- About.com Rebrands Identity, Uses Data To Build Out Ad Targeting Platform
MediaDailyNews, Laurie Sullivan - Tuesday, September 2, 2014
About.com began operating under a new brand identity and site redesign Tuesda ...
- BrightEdge Free Content Tools Turn Into Community Building Blocks
SearchBlog, Laurie Sullivan - Thursday, August 21, 2014
Building a community typically requires giving stuff away for free. In t ...
- Orbitz Gives Social Sharing Options Via Push Notifications
Show Daily, Tyler Loechner - Tuesday, August 19, 2014
Mobile and social go hand in hand, in part because consumers ha ...
- BuzzFeed Raises $50m To Become 'Preeminent Media Company'
Around the Net In MAD London, Sean Hargrave - Monday, August 11, 2014
Online media firm BuzzFeed has raised $50m (GBP30m) of new funding fr ...
- Pinterest Buys Content Organizer Icebergs
Social Media & Marketing Daily, Gavin O'Malley - Thursday, July 31, 2014
Putting its recent $200 million capital raise to use, Pinterest just boug ...
- 'Washington Times,' Redskins Strike Content And Marketing Deal
MediaDailyNews, Erik Sass - Monday, July 28, 2014
"The Washington Times" has struck a deal with the Washington Redskins th ...
- Automated Serendipity
Data and Targeting Insider, Steve Smith - Tuesday, July 29, 2014
StumbleUpon endures, and perhaps is so popular among the most savvy digit ...
- Facebook Launches Save Feature
Social Media & Marketing Daily, Gavin O'Malley - Tuesday, July 22, 2014
Positioning itself as a DVR for Web content, Facebook just launched Sa ...
- Getting The ROI From Content You Deserve
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 18, 2014
Mike King shows us several ways to double check on whether t ...
- Seeing Value In The Trade Press Now
Online Media Daily Europe, Andy Oakes - Friday, July 18, 2014
B2B, Consumer and News media face many of the same challenges su ...
- A 2-Part Story About Native And RTB - Part 2 Will Blow Your Mind!
RTBlog, Tyler Loechner - Monday, July 14, 2014
The other night I was chatting with my fiance while she mindless ...
- Sharing On Twitter And Pinterest Leans Mostly Mobile
Mobile Marketing Daily, Mark Walsh - Wednesday, July 9, 2014
It's clear that mobile and social have become more than a shotg ...
- Threats To Online Freedom, Open Access, Sharing Content Among Fears For Internet's Future
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 3, 2014
Protecting online freedoms with the same forethought as our nation's forefathers m ...
- Why Social Media Users Share Content, Offensive Or Not
Social Media & Marketing Daily, Laurie Sullivan - Monday, June 23, 2014
It's not always apparent why social media users share content. One thi ...
- Whisper Partners With Cabler Fusion
Social Media & Marketing Daily, Gavin O'Malley - Monday, June 23, 2014
Making its television debut, social sharing app Whisper is partnering with youth-focus ...
- 'NYT,' 'WaPo' Partner With Mozilla To Build Open-Source Content Publishing Platform
MediaDailyNews, Laurie Sullivan - Thursday, June 19, 2014
"The New York Times" and "The Washington Post" have teamed with Mozil ...
- AddThis Opens Marketplace Of Tools To Target Social Behavior
Data and Targeting Insider, Laurie Sullivan - Friday, June 20, 2014
AddThis has launched an online marketplace featuring tools that let publishers ser ...
- Facebook Launches Slingshot App - For Real
Mobile Marketing Daily, Mark Walsh - Tuesday, June 17, 2014
Facebook on Tuesday unveiled Slingshot, its latest stand-alone app for sharing ...
- New Way Twitter Is Attracting Video Sharing Advertisers
Around the Net in Video, P.J. Bednarski - Friday, May 23, 2014
Twitter seems to be testing a new product that could encourage mo ...
- One Piece Of Video Content Creates Millions Of Unique Experiences
SearchBlog, Laurie Sullivan - Thursday, May 22, 2014
Marketers must approach the creation of video as an experience to te ...
- Why People Share Content
Show Daily, Laurie Sullivan - Thursday, May 22, 2014
People share to create status, define a collective identify, and strengthen ...
- New Feature Lets Facebook Users Share Music, TV
Social Media & Marketing Daily, Gavin O'Malley - Wednesday, May 21, 2014
Encouraging more connections, Facebook is now letting users share the music, ...
- How To Stick Out In A Sea Of Content
Around the Net in Search Marketing, Laurie Sullivan - Monday, May 19, 2014
Elisa Gabbert believes it's time to become contrary when creating content. S ...
- Google Stars What You Love
SearchBlog, Laurie Sullivan - Tuesday, May 6, 2014
Google+ user Florian Kiersch has been experimenting with code snippets that wou ...
- Digitas/LBi Brings BuzzFeed In-House, Gains Access To Epic Digital
MediaDailyNews, Gavin O'Malley - Thursday, May 1, 2014
Betting on branded "listicles," themed questionnaires and similarly shareable native ad format ...
- Two-Thirds Of Content Sharing Still On Desktop
MoBlog, Mark Walsh - Tuesday, April 29, 2014
The mobile shift reflected in Facebook's results is also having an impa ...