- CMS Off And Running: How Brands Are Creating And Delivering Content
Email Insider, Ray Schultz - Monday, November 6, 2023
Email is one of many channels supported by advanced customer-management systems, Winterber ...
- FuboTV Q3 Ad Revenue +34%, Pursuing 'Super Aggregator' Model
MediaDailyNews, Karlene Lukovitz - Monday, November 6, 2023
Direct sales helped drive ad gain. Personalized experiences, multiple content package optio ...
- Google Takes AI Two Steps Forward, Consumers Shuffle One Step Back
MediaDailyNews, Laurie Sullivan - Thursday, November 2, 2023
Google's product image creation tool enables marketers to create images from tex ...
- Meta Announces Tools To Help Facebook Creators Test, Compare Content
MediaDailyNews, Colin Kirkland - Thursday, November 2, 2023
Meta announced a host of new Facebook creator tools, with many intend ...
- Google AI, YouTube Exclude Topics To Deliver Ads Responsibly
MediaDailyNews, Laurie Sullivan - Thursday, November 2, 2023
Marketers now have ways to exclude topics when advertising on YouTube a ...
- The Art Of AI: Marketers Use Technology For Content Creation, But Many Have Issues
Email Insider, Ray Schultz - Wednesday, November 1, 2023
Marketers are concerned about data security and tone-of-voice issues, Kaltura reports. ...
- 59% Of Fans Globally Are Dissatisfied With Sports Content Options
MediaDailyNews, Karlene Lukovitz - Tuesday, October 31, 2023
More ad-supported options are seen as one answer to fans' struggle ...
- Live Sports Viewers Need New, Shorter Content As Multitasking Grows
Television News Daily, Wayne Friedman - Monday, October 30, 2023
More multitasking behavior from the next generation of younger live sports ...
- Streaming, Digital Media Tech Issues: Not Yesterday's Old-School News
TV Watch, Wayne Friedman - Tuesday, October 31, 2023
After Netflix cancelled a live presentation of "Love Is Blind," the episo ...
- TV's Season Of Imports Continues In November
TVBlog, Adam Buckman - Tuesday, October 31, 2023
Another day, another show imported from overseas to fill TV's content g ...
- Women's Sports Growing On TV, Streaming - But Have A Way To Go
TV Watch, Wayne Friedman - Thursday, October 26, 2023
What is driving the new focus and attention on women's sports? Soci ...
- Meta Promotes Media Responsibility Guidelines On New Mini-Site
MediaDailyNews, Colin Kirkland - Tuesday, October 24, 2023
To standardize an industry-wide approach to "media responsibility," Meta has launched ...
- Amazon Ads Automate Creative Images For Sellers With Generative AI
Performance Marketing Insider, Laurie Sullivan - Wednesday, October 25, 2023
Today, products from third-party sellers represent more than 60% of the uni ...
- Taylor Swift's Content Legacy May Have Higher Goals: TV, Streaming, Anyone?
TV Watch, Wayne Friedman - Wednesday, October 25, 2023
Now that "Taylor Swift: The Eras Tour" has been a major succes ...
- Horizon Media Lands In Web3's Biggest Sandbox
Media 3.0, Joe Mandese - Wednesday, October 25, 2023
The agency's fledgling Chapter & Verse unit has been named the full-servi ...
- How To Outperform 2.5B Blogs Published Annually
Performance Marketing Insider, Laurie Sullivan - Tuesday, October 24, 2023
There are more than 600 million blogs out of 1.9 billion websit ...
- Microsoft Bing Integrates Content Credentials For AI-Generated Images
MediaDailyNews, Laurie Sullivan - Thursday, October 19, 2023
A text-to-image tool from OpenAI now available in Microsoft Bing and BingCh ...
- Snap Intros Ad Tools To Help Advertisers Connect With Creators
MediaDailyNews, Colin Kirkland - Thursday, October 19, 2023
Snap is introducing a suite of new ad products to give ...
- TikTok Targets All Screens With New Content Offering
MediaDailyNews, Colin Kirkland - Tuesday, October 17, 2023
"Out of Phone" is intended to bring TikTok videos to screens ...
- 'Fall Of The House Of Usher' On Netflix: You've Been Warned
TVBlog, Adam Buckman - Tuesday, October 17, 2023
A viewer warning on the new Netflix series "The Fall of t ...
- Telegram CEO Defends Allowing Sensitive War-Related Content On App
MediaDailyNews, Colin Kirkland - Friday, October 13, 2023
Pavel Durov, CEO of encrypted social messaging platform Telegram, announced that t ...
- TikTok Further Expands Creator Effects Rewards Program
MediaDailyNews, Colin Kirkland - Friday, October 13, 2023
To boost augmented-reality engagement, TikTok is expanding its Creator Effect Rewards progr ...
- TikTok Warned, Takes Action On Israel-Hamas War Misinformation
MediaDailyNews, Laurie Sullivan - Sunday, October 15, 2023
TikTok is the latest tech company to counter misinformation after the ...
- YouTube Wants Advertisers To 'Own The Moment' With AI Ad Tools
MediaDailyNews, Laurie Sullivan - Monday, October 16, 2023
YouTube's Google AI-powered solutions distribute campaigns across formats to serve ads ...
- Auberge Resorts Collection Works With NMG Network On Content
Publishers Daily, Ray Schultz - Friday, October 13, 2023
Luxury travel chain will provide video and a print publication. ...
- TikTok Feature Allows Creators To Connect Accounts To Video-Editing Apps
MediaDailyNews, Colin Kirkland - Tuesday, October 10, 2023
The new feature invites users to post video content directly from ap ...
- Havas Agencies To Use Adobe Firefly To Boost Supply Chain
MediaDailyNews, Colin Kirkland - Tuesday, October 10, 2023
The goal of the partnership is a "smarter and more responsible" conte ...
- Generative AI For Content Marketing Is Expected To Grow
Research Intelligencer, Robert Williams - Wednesday, October 11, 2023
Demand for marketing content grew by one and a half times th ...
- Major Streamers' Content Spend Growth Rate Down 7% In 2023
MediaDailyNews, Karlene Lukovitz - Friday, October 6, 2023
Netflix, Amazon Prime Video, Disney+, Apple TV+, Paramount+ and Max/HBO Max a ...
- Snapchat Plans Immersive In-App Halloween Series For NY Advertising Week
MediaDailyNews, Colin Kirkland - Friday, October 6, 2023
During Advertising Week New York, Snapchat will be showing a Halloween-inspired immersi ...