- Not Everyone Hated That AI-Generated Coca-Cola Holiday Ad
Marketing Daily, Danielle Oster - Saturday, November 23, 2024
Consumers scored the ad "exceptional," a 5.9 out of 6 in System1 ...
- Tari Hot Sauce Rides Llama Haircut Trend
CPG Insider, Sarah Mahoney - Friday, November 22, 2024
The Peruvian brand is jumping on the bushy style trend to introdu ...
- FDA Says Colgate's Tom's of Maine Contains Mold, Bacteria
Marketing Daily - Top of the News, Sarah Mahoney - Thursday, November 21, 2024
Inspectors say sloppy manufacturing at the "clean" toothpaste brand led to illness-causi ...
- Have Yourself a Glitchy Little Christmas: Coke Goes AI
Mad Blog, Barbara Lippert - Wednesday, November 20, 2024
It takes some kind of special "magic" to create Christmas commercials th ...
- Pizza-Influenced Wine? Um, Yes, From The Hut
Marketing Daily, Teresa Buyikian - Tuesday, November 19, 2024
The Tomato Wine by Pizza Hut tastes of herbs and spices, alo ...
- Home Cooking Stars In Thanksgiving Price Wars
Marketing Daily, Sarah Mahoney - Monday, November 18, 2024
Kroger and Meijer pile on the price-cut meal packages, as 38% ...
- Dove Celebrates Quirks And Beauty Of Older Women
Mad Blog, Barbara Lippert - Friday, November 15, 2024
"Beauty Never Gets Old" showcases an array of women whose confidence ...
- Knorr Wants Your Thanksgiving Recipe Fails
CPG Insider, Sarah Mahoney - Friday, November 15, 2024
With #EffortIsEverything, the Unilever brand is encouraging zillennials to revel in the ...
- Mars Launches Global Agency Review, Includes Media, Ecommerce
MAD, Steve McClellan - Tuesday, November 12, 2024
Mars spent an estimated $1.7 billion on measured media globally in 20 ...
- Barilla Dials Up Love With Pasta Snowfall
Marketing Daily, Sarah Mahoney - Tuesday, November 12, 2024
The world's leading pasta maker introduces a novelty shape to welcome t ...
- Walmart, PepsiCo Again Top Kantar's PowerRanking
Retail Insider, Sarah Mahoney - Wednesday, November 13, 2024
Target muscles ahead, besting Kroger, Amazon and Costco. ...
- Liquid Death, Dr. Squatch Team Up For "Dirt Murderer"
Marketing Daily, Danielle Oster - Monday, November 11, 2024
Billed as "Soap for Psychos," Dirt Murderer is being released as individu ...
- Mattel Apologizes After Printing Adult Website Link On Toy Packaging
Marketing Daily - Top of the News, Tanya Gazdik - Monday, November 11, 2024
"If you buy your little girl a 'Wicked' doll, whatever you ...
- Swicy Reigns Over Daily Crunch's Sichuan Snack
Marketing Daily, Teresa Buyikian - Friday, November 8, 2024
Snack company Daily Crunch joined forces with chili crunch pioneers Fly ...
- Pinterest Hits User Highs in Q3, Sees Slump In CPG Brands
MediaDailyNews, Colin Kirkland - Friday, November 8, 2024
Pinterest's latest performance update shows a record high in usage, with ...
- How Nerds Is Sizing Up Its Super Bowl Risk
CPG Insider, Sarah Mahoney - Friday, November 8, 2024
Ferrara looks to capitalize on Nerds Gummy Clusters' "it" candy status. ...
- FDA To Pull Ineffective Cold Remedy Ingredient From Market
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, November 7, 2024
Retail stores sold 242 million bottles of drugs containing phenylephrine in 202 ...
- Difference Between Challenger And Established Food, Bev Brands? Real Joy
Marketing Insider, Gail Sanders - Thursday, November 7, 2024
While better-for-you brands employ fewer ingredients and more simplicity (almost to ...
- Chobani Names New CMO
Marketing Daily, Sarah Mahoney - Monday, November 4, 2024
Jai Kibe will lead marketing and creative teams for the Chobani a ...
- In Politically Overserved Scranton, Johnsonville Offers Solace In Sausage
CPG Insider, Sarah Mahoney - Friday, November 1, 2024
Swing-state voters are exhausted. The company invited "The Office" royalty to gri ...
- M&M's, Hershey, Kinder Biggest Halloween Ad Spenders
Marketing Daily, Sarah Mahoney - Wednesday, October 30, 2024
With sales expected to reach a record $4.1 billion, candy brands spe ...
- Stok Brews Up Single-Serve Cold Brew Energy Line
Marketing Daily, Danielle Oster - Tuesday, October 29, 2024
Cold Brew Energy line features 195 mg of caffeine per can, alo ...
- Total Mediaplus Wins Global Account For Tony Chocolonely
MAD, Steve McClellan - Monday, October 28, 2024
Working from hubs in London, Amsterdam and New York, Total Mediaplus wi ...
- Liquid Death Treats Diners To 'Misfortune Cookies'
Marketing Daily, Danielle Oster - Monday, October 28, 2024
Liquid Death kicked off a month-long campaign greeting diners at Chinese restauran ...
- Tequila Don Gato Celebrates Lucha Libre, Cats, Tequila In Video Series
Marketing Daily, Teresa Buyikian - Monday, October 28, 2024
Tequila Don Gato was "inspired" by the story of a fictional Mexic ...
- Peroni Hits The Slopes With Alp N Rock Apres-Ski Collection
Marketing Daily, Teresa Buyikian - Friday, October 25, 2024
The limited-edition line of post-skiing clothes and accessories, priced from $86 ...
- Goldfish Changes Name Temporarily To Chilean Sea Bass Crackers
Marketing Daily - Top of the News, Tanya Gazdik - Sunday, October 27, 2024
Newly packaged product, targeted to millennial and Gen Z adults, has be ...
- M&M's Pairs Up With Kate Spade New York
CPG Insider, Sarah Mahoney - Friday, October 25, 2024
The collaboration comes as Mars looks to amplify cultural connections. ...
- Whole Foods Says Get Ready for Dumplings, Liver, Stepped-Up Sourdough
Marketing Daily, Sarah Mahoney - Thursday, October 24, 2024
The grocery retailer's forecast also expects more foods that go crunch, next-lev ...
- P&G's Pritchard: 'Understand Who You Serve'
Marketing Daily, Sarah Mahoney - Wednesday, October 23, 2024
Chief brand officer Marc Pritchard tells ANA attendees to "get out fr ...