- Tremor Video Names 2 Enterprise Sales Regional Directors
Online Video Daily, Tyler Loechner - Wednesday, April 2, 2014
Tremor Video on Wednesday announced the appointments of Christine Kubisztal and Kev ...
- The Myth Of Family Viewing; The Pain Of Ever-Buffering Video
VidBlog, P.J. Bednarski - Tuesday, April 1, 2014
The new Conviva Video Report points to data that shows the faultine ...
- AOL To Mesh Ad Tech Stack Into 'One' Platform
Real-Time Daily, Tyler Loechner - Wednesday, March 26, 2014
AOL on Wednesday revealed ONE, a cross-screen programmatic advertising platform born fr ...
- Ad Spend Flat In 2013, But Cable TV Spend Rises
MediaDailyNews, Wayne Friedman - Tuesday, March 25, 2014
U.S. advertising spending barely inched up in 2013 over the previous ye ...
- Retro Meets Digital During TV Land's 'Hot In Cleveland' And 'Soul Man' Extravaganza
TVBlog, Ed Martin - Wednesday, March 26, 2014
In an ironic turn, the network that specializes in original programming wi ...
- More Devices, Less Divisive: Supply Chain Taps Into Tapad
Real-Time Daily, Joe Mandese - Monday, March 24, 2014
At a time when Madison Avenue is shifting toward a device-centric vi ...
- 'USA Today,' Yahoo Strike Sports Content Deals
MediaDailyNews, Erik Sass - Wednesday, March 19, 2014
Sports video is a perennial favorite for advertisers trying to connect wi ...
- TBS Sitcom "Cougar Town" Has Big Second-Screen Tie-In With Target Tonight
Around the Net in Video, P.J. Bednarski - Tuesday, March 18, 2014
Target will feature dozens of products on a new episode of t ...
- Opera Expands Tech For More Online Platforms
Around the Net in Video, P.J. Bednarski - Tuesday, March 18, 2014
Opera Software has expanded its Opera TV Snap technology to more onli ...
- Retailers, Subscription Networks Could Lead Cross-Device Targeting Efforts
Around the Net in Real-Time, Tyler Loechner - Friday, March 7, 2014
AdExchanger has posted an article taking a look at the "dark horse ...
- Can't We All Just Get Along? Execs On Both Sides Look At the Gulf Between TV And Digital
VidBlog, P.J. Bednarski - Friday, March 7, 2014
Nielsen put out an interesting report, "Video Buying, Selling and Trusting Acro ...
- Screen Time: TV Time-Shifted Viewing Rises Cross-Platform
MediaDailyNews, Wayne Friedman - Wednesday, March 5, 2014
Traditional TV consumption rose ever so slightly when looking at live a ...
- Women Log More Time Than Men On Mobile Apps, Web
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 5, 2014
Smartphone users spent 89% of the time spend on media through ...
- Disney-Dish's Ground-Breaking TV/Streaming Deal Disables AutoHop For ABC
MediaDailyNews, Wayne Friedman - Tuesday, March 4, 2014
Dish Network and Walt Disney Co. have reached what the companies s ...
- Mobile Video Audience Tops 100 Million In Q4, More Time On Mobile Web
Mobile Marketing Daily, Mark Walsh - Wednesday, March 5, 2014
Consumption of mobile video in the U.S. might best be described ...
- Innovid and Atlas Solutions Team Up On Advanced Ad Platform
Online Video Daily, P.J. Bednarski - Wednesday, March 5, 2014
Atlas SoIutions, the ad server and measurement platform purchased from Microsoft ...
- Videology To Integrate Nielsen TV Data For Media Buying, Planning
MediaDailyNews, Wayne Friedman - Monday, March 3, 2014
Looking to gain greater influence over traditional TV media buyers, Videology, t ...
- Struq Launches Cross-Device Retargeting Platform For Retailers
Real-Time Daily, Tyler Loechner - Thursday, February 27, 2014
London-based Struq has launched what it claims to be a first: ...
- Lexus Touts Lineup With Always-On Strategy
Marketing Daily, Karl Greenberg - Wednesday, February 26, 2014
Lexus is marketing all of its cars on a regular basis th ...
- Time Inc. Taps Google For Programmatic Sales
MediaDailyNews, Erik Sass - Wednesday, February 26, 2014
Time Inc. has partnered with Google to launch a global programmatic advertisi ...
- Your Remote Control Is Also Your Phone, Most Likely. Or It Will Be
VidBlog, P.J. Bednarski - Thursday, February 27, 2014
As the number of Internet-connected devices continue to multiply, has your smartpho ...
- Univision Taps Ooyala For TV Everywhere Platform
MediaDailyNews, Erik Sass - Tuesday, February 25, 2014
Univision has selected Ooyala to help power its new TV Everywhere initiativ ...
- It's Hard to Get an Audience for Live Video, Print Newsies Are Discovering
Around the Net in Video, P.J. Bednarski - Monday, February 24, 2014
In the past five years, several papers dedicated major resources to li ...
- Same Old Same Old: How Online Ads Get Familiar Way Too Fast
Around the Net in Video, P.J. Bednarski - Friday, February 21, 2014
All that Olympics viewing online has a huge downside: Seeing the sa ...
- TiVo Research Says Millennials Like TV, Just Not Necessarily From A Network
VidBlog, P.J. Bednarski - Thursday, February 20, 2014
TiVo's Millennial Entertainment Survey says they spend 36% of their time watchi ...
- And Now, Here's Jimmy Fallon, On NBC and, Significantly, Online
Around the Net in Video, P.J. Bednarski - Tuesday, February 18, 2014
Jimmy Fallon's success also will be measured by popularity of his onli ...
- Netflix Buys First Season Of NBC's 'Crossing Lines'
Around the Net in Video, P.J. Bednarski - Tuesday, February 18, 2014
Netflix acquired U.S. streaming rights to the first 10 episodes ...
- Magna Adds 'High Definition' To The Buying Process
MAD, Steve McClellan - Friday, February 14, 2014
The IPG Mediabrands unit has created a new system combining comScore, Experi ...
- NBC's 'Fallon' Launches With GE Deal
MediaDailyNews, Wayne Friedman - Friday, February 14, 2014
NBC's "The Tonight Show Starring Jimmy Fallon" will launch with a maj ...
- 1-800-Flowers And Shutterfly Find Revenue In AdWords Mobile Cross-Channel Conversions
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, February 13, 2014
Voice search, Sitelinks and click-to-call features from Google and Bing make ...