- Bewkes: C3 Metric Motivates 'TV Everywhere' Advertisers
MediaDailyNews, David Goetzl - Wednesday, September 16, 2009
The potential to measure online video using the C3 metric could dri ...
- In Search Of True Value
MediaDailyNews, Bob Rose - Monday, September 14, 2009
Great marketing communications programs continue to be the best way to bui ...
- Public Doesn't Trust News Media
MediaDailyNews, - Monday, September 14, 2009
Nearly two-thirds of Americans think the news stories they read, hear a ...
- NBC, Insurance Co. Kick Off Integration Campaign
MediaDailyNews, Tanya Gazdik - Friday, September 11, 2009
American Family Insurance is partnering with NBC Universal, MSN and CBS Rad ...
- Discovery's Digital Visible, Not Profitable
MediaDailyNews, David Goetzl - Friday, September 11, 2009
After acquiring multiple Web sites for an estimated $300 million over t ...
- Horizon Rebrands As 'Audio Specialists'
MediaDailyNews, - Thursday, September 10, 2009
Horizon Media is introducing a "audiohorizon" strategy to extend on-air campaigns wi ...
- Fox Sports Debuts Internet Talk Shows
MediaDailyNews, David Goetzl - Wednesday, September 9, 2009
While ESPN may be the locus of online sports video, Fox Spor ...
- Murdoch Launches Global News Service to Link its Outlets
Around the Net In Media, Joan Voight - Tuesday, September 8, 2009
News Corporation is launching NewsCore, a global service that will make a ...
- Internet Grows 37.5%, Traditional Media Declines 30%, 2006-2009
MediaDailyNews, Erik Sass - Tuesday, September 8, 2009
Media spending in the second quarter of 2009 declined steeply compared ...
- Flexing: Heath Club Net Adds Crunch
MediaDailyNews, - Thursday, September 3, 2009
Health Club Media Network has added Crunch health clubs to its out-of-ho ...
- Nielsen: Digital Growing, But TV Still No.1
MediaDailyNews, Wayne Friedman - Wednesday, September 2, 2009
U.S. TV viewing is at another all-time high -- some 141 hou ...
- Epix Screens Roadside Films
MediaDailyNews, David Goetzl - Wednesday, September 2, 2009
Epix, the premium cable network run by three studios, has signed ...
- Trad Media Still Influential In Travel Decisions
MediaDailyNews, Karl Greenberg - Wednesday, September 2, 2009
About 117 million Americans -- or about 52% of U.S. adults ...
- Digital Futures: Social, Search, Mobility
MediaDailyNews, Diane Mermigas - Tuesday, September 1, 2009
Denuo CEO Rishad Tobaccowala has an uncanny way of simplifying all ...
- CBS, 'SI' Agree to Content and Promo Pact
Around the Net In Media, Joan Voight - Monday, August 31, 2009
CBS Interactive and Sports Illustrated have entered into a new content-sharing a ...
- ESPN Moves Into Boston Market, Debuts Local Site
MediaDailyNews, David Goetzl - Friday, August 28, 2009
With some questions about the future of The Boston Globe and seemi ...
- Verizon Launches Trial Run Of 'TV Everywhere'
Marketing Daily, David Goetzl - Friday, August 28, 2009
Verizon said it has launched a trial under the "TV Everywhere" umbrel ...
- TWC Finesses TV Everywhere, Verizon Launches Trial Run
MediaDailyNews, David Goetzl - Thursday, August 27, 2009
Time Warner Cable, the country's second-largest MSO, said it will launch furth ...
- Fill 'Er Up: Hachette, Shell Cross-Promote Brands
MediaDailyNews, Karl Greenberg - Thursday, August 27, 2009
When editors at Hachette Filipacchi enthusiast pubs Road & Track, Car a ...
- Showtime, 'Metropolitan Home' Unveil OOH Promo
Around the Net In Media, Joan Voight - Tuesday, August 25, 2009
For the second year, Showtime is promoting its programs in partnership wi ...
- Zell Felled: Sells Cubs At Lower Price
MediaDailyNews, Erik Sass - Monday, August 24, 2009
After two years of false starts and reversals, Sam Zell, the embattl ...
- Minyanville Names Staff Writer, VP, Business
MediaDailyNews, - Monday, August 24, 2009
The Emmy-winning Minyanville Media, a financial media company, has tapped Josh Lipt ...
- With 'Project Runway,' Lifetime Debuts Streaming On Demand
Around the Net In Media, Joan Voight - Thursday, August 20, 2009
In a first for "Project Runway," full episodes of the show a ...
- NBC To Stream 'Sunday Night Football' Live
MediaDailyNews, David Goetzl - Thursday, August 20, 2009
NBC will stream all of its 17 "Sunday Night Football" games li ...
- CBS, 'Entertainment Weekly' Put Video in Print
MediaDailyNews, Erik Sass - Wednesday, August 19, 2009
With the advent of paper-thin digital video displays, it was only ...
- Hollywood Battles Rivals, Diminishing Returns
On Media, Diane Mermigas - Friday, August 14, 2009
Fear of diminishing returns from digital distribution is fueling Hollywood studio i ...
- Tad Smith To Head Cablevision's Local Media Unit
MediaDailyNews, - Thursday, August 13, 2009
Ex-Reed Business executive Tad Smith has been hired by Cablevision to overs ...
- Fuller 'Can Dream' Of 'Idol' Success
MediaDailyNews, David Goetzl - Wednesday, August 12, 2009
Simon Fuller is prepping a multiplatform initiative that has an "American Ido ...
- Epix Inks Deal With Samuel Goldwyn Films
MediaDailyNews, - Friday, August 7, 2009
Movie channel Epix closed a deal with Samuel Goldwyn Films to distribu ...
- DirecTV to Join Cable in 'TV Everywhere'
Around the Net In Media, Joan Voight - Thursday, August 6, 2009
Satellite TV operator DirecTV is in talks with cable networks to laun ...