- Collaborative Consumption Isn't Just For Breakfast Anymore
Around the Net In Online Marketing, John Capone - Tuesday, December 28, 2010
On BBH Labs blog Saneel Radia offers his take on the influen ...
- Poptent Hits $1 Million in Video Ad Payouts
Online Media Daily, Mark Walsh - Monday, December 20, 2010
The buzz around harnessing user-generated video to boost brands may have peak ...
- YouTube Lets Users Flag "Terror"
Around the Net In Online Marketing, Gavin O'Malley - Monday, December 13, 2010
By popular demand, YouTube is now letting users flag a video f ...
- Crowd-Sourced Science
The Social Graf, Erik Sass - Thursday, November 18, 2010
The real power of social media is sometimes best illustrated by ...
- But We Always Wanted to Direct: Amazon Opens Development Studio
VidBlog, Steve Smith - Wednesday, November 17, 2010
File this one under 'What's Next? Their Own Web Browser?" Amazon.com announc ...
- ControlTV Reality Show Crowd Sources a Life
VidBlog, Steve Smith - Thursday, November 4, 2010
Talk about audience empowerment. The recently launched experiment in hyper-interactive Web programi ...
- Crowd Pleaser: 'Washington Post' Partners With Intersect
MediaDailyNews, Erik Sass - Thursday, October 28, 2010
The Washington Post is getting into crowd-sourced reporting through a partnership wi ...
- Gap Says The Logo Is Real But It Will Crowdsource Going Forward
Around the Net In Brand Marketing, Thom Forbes - Friday, October 8, 2010
When a new logo for Gap appeared online a few days ag ...
- Gap: You Wanna Design Our Logo?
The Social Graf, Erik Sass - Friday, October 8, 2010
While everyone is trying to figure out what goes into planning ...
- 'Upending The Old Advertising Model': Ty Montague and Rosemarie Ryan Launch Collaborative Agency
Online Media Daily, John Capone - Friday, September 17, 2010
When Ty Montague and Rosemarie Ryan left JWT earlier this year, whe ...
- Crowd-Sourced Radio More Socially Tuned
MediaDailyNews, Erik Sass - Tuesday, September 14, 2010
Jelli and Listener Driven Radio upped the ante, revealing new social med ...
- Ford Fiesta In Viewer-Controlled Reality Web Show
Marketing Daily, Karl Greenberg - Tuesday, September 7, 2010
The show, via web video company Digital Broadcasting Group (DBG) and act ...
- When Is Crowd Sourcing Like A Squirrel Fight?
Online Media Daily, Gavin O'Malley - Thursday, August 19, 2010
Crowd sourcing agency Victors & Spoils has seen the future of digit ...
- Are 'Digg Patriots' A Harbinger Of What's To Come With Crowd-Sourced Editorial Tools
Around the Net In Online Marketing, Gavin O'Malley - Friday, August 6, 2010
Albeit on a very slow news day, the industry is buzzing abo ...
- How Communities Crowd Source On Search Engines
SearchBlog, Laurie Sullivan - Thursday, July 15, 2010
PageRank is a community-derived ranking scheme for search. I find crowd sourci ...
- Just An Online Minute... Threads And Flops Designs Draw Tech, Fashion, And Culture Media
Just An Online Minute, Kelly Samardak - Friday, July 9, 2010
When I got the invitation to cover the Threadless and Havaianas flip-fl ...
- Victors & Spoils Asks Crowd To Prove They Are 'Virgin' Enough
Online Media Daily, Gavin O'Malley - Wednesday, June 30, 2010
Virgin America has tapped crowdsourcing agency Victors & Spoils for the laun ...
- Virgin America Looks To Crowd For Ideas Around Contest
Around the Net In Brand Marketing, Nina Lentini - Wednesday, June 30, 2010
Brian Morrissey reports that the campaign, designed to call attention to Virg ...
- Devo Crowdsources Comeback
Around the Net In Brand Marketing, Thom Forbes - Friday, June 18, 2010
"Like any retro brand seeking to relaunch, Devo updated its tone a ...
- Mountain Dew Fans Crowdsource Ad Media Buys
Marketing Daily, Laurie Sullivan - Monday, May 24, 2010
The year-long project now asks Mountain Dew lovers to guide the media-buyi ...
- Mountain Dew Crowd Sources Ad Media Buying
Online Media Daily, Laurie Sullivan - Monday, May 24, 2010
Mountain Dew took three new Dew flavors to fans, asking for feedba ...
- Previewing The Crowd-Sourced Ad World
VidBlog, Steve Smith - Thursday, April 29, 2010
At this week's Media Magazine Outfront Conference, keynoter and Current TV Chairm ...
- Al Gore Wants To Democratize Television, Leaks 'Crowdsourced TV'
MediaDailyNews, Joe Mandese - Wednesday, April 28, 2010
What if you could flip the mass media power of the ...
- Salesforce Gets Jigsaw For $142M
Online Media Daily, Gavin O'Malley - Wednesday, April 21, 2010
Salesforce.com has entered into a definitive agreement to buy cloud-based crowd-sourced da ...
- Are 'Crowds' Still Valuable To Brands?
Online Spin, Cory Treffiletti - Wednesday, March 10, 2010
Crowd-sourcing, user-generated content, consumer-generated content: these were huge buzzwords from 2004-2008. Th ...
- South Africa, CMO Council Team On Branding
Marketing Daily, Karlene Lukovitz - Monday, March 1, 2010
As the first project in its new GeoBranding Center, the CMO Counc ...
- Offerpal Adds New Way To Earn Virtual Currency
Online Media Daily, Mark Walsh - Tuesday, February 9, 2010
Online offers network
Offerpal Media is putting users to work ...
- Toyota Uses Digg To Solicit Opinion On Recalls
Online Media Daily, Laurie Sullivan - Friday, February 5, 2010
Toyota will broadcast an interview on Digg that gives community members ...
- 'Atoms' Are Chris Anderson's New Bit: 'Wired' Editor Explains How The Web Now Threatens To Disintermediate The Real World
Online Media Daily, Joe Mandese - Monday, January 25, 2010
If his first books chronicled the disintermediation of analogue media, brick-and-mortar reta ...
- Crowdsourcer CrowdFlower Gets Funding
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, January 20, 2010
CrowdFlower, which helps companies "crowdsource" menial tasks, has raised $5 million ...