- Silo Smashing Is How Brands Will Live Or Die Digitally
London Blog, Sean Hargrave - Tuesday, February 2, 2016
A good customer experience is not a nice addition -- it's actual ...
- Under Armour Credits Digital Transformation With Deeper Customer Insight
Around the Net In MAD London, Sean Hargrave - Friday, January 29, 2016
Under Armour has credited its booming performance in the U.S. to i ...
- Information Commissioner Warns Brands Of Customer Wrath And Massive Fines
Around the Net In MAD London, Sean Hargrave - Friday, January 29, 2016
Brands face the wrath of consumers if they do not take prop ...
- Avios Hands Customer Experience Brief To Tribal Worldwide
Around the Net In MAD London, Sean Hargrave - Thursday, January 28, 2016
Avios, the travel rewards scheme, has hired Tribal Worldwide to handle custom ...
- Button Up!
Research Brief, Jack Loechner - Wednesday, January 27, 2016
According to a new marketing trends survey by Campaigner, advances in soci ...
- Sendwithus Gains Litmus' Speedy Email Testing
Email Marketing Daily, Jess Nelson - Tuesday, January 19, 2016
Litmus announced a new partnership Tuesday with Sendwithus to bring real-time A ...
- The Eyes Have It... From The Customer's Point Of View
Research Brief, Jack Loechner - Tuesday, January 19, 2016
Most consumers cannot readily explain why they sample a new product ...
- Real-Time Geographic Targeting Boosts Customer Feedback
Email Marketing Daily, Jess Nelson - Friday, January 15, 2016
Email is the most popular channel for soliciting customer feedback, but respon ...
- Brands Must Listen To Improve Customer Service
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 6, 2016
Nearly 70% of consumers go to recommendation engines, Web sites, and soci ...
- MediaMath's Joanna O'Connell: You Can Have Lots of Data & Still Suck At Marketing
RTBlog, Tobi Elkin - Tuesday, December 15, 2015
Joanna O'Connell joined ad tech company MediaMath as chief marketing officer aft ...
- From Spray And Pray To Touch And Feel?
London Blog, Sean Hargrave - Friday, December 11, 2015
Peugeot's vibrating mobile ad should remind brands to engage consumers as huma ...
- Is 2015 The Last Year Of In-Store Black Friday?
Around the Net In MAD London, Sean Hargrave - Friday, November 27, 2015
2015 is set to mark a paradigm shift in how British retaile ...
- Slow Start, But Experts Predict A Billion-Pound Black Friday
Around the Net In MAD London, Sean Hargrave - Friday, November 27, 2015
Businesses are reporting a slow start to Black Friday. UK stores open ...
- Black Friday -- Keep Calm And Carry On Shopping
London Blog, Sean Hargrave - Friday, November 27, 2015
Black Friday shows that online retailers have improved capacity -- but on ...
- Dennis Publishing Partners With Qubit To Increase Subscriptions
Publishers Daily, Sara Guaglione - Wednesday, November 25, 2015
Qubit announced that Dennis Publishing has selected the company to drive subscripti ...
- Conde Nast Creates Custom Pub For Simon Property Group
Publishers Daily, Erik Sass - Friday, November 20, 2015
It's been a busy week at Cond Nast, culminating in the unveili ...
- Want To See Fewer Ads? Become An RTB Expert
MediaDailyNews, George Simpson - Thursday, November 19, 2015
Did you even know that Google launched a product that allows reade ...
- Contextual Marketing Will Help Drive Brand Engagement
Social Media & Marketing Daily, Gavin O'Malley - Monday, November 16, 2015
Driven by new media trends like mobile, contextual marketing is where bran ...
- YouAppi Predicts Which Users Will Become Loyal Customers
Mobile Marketing Daily, Ben Frederick - Tuesday, November 10, 2015
Mobile customer acquisition is getting more expensive, but YouAppi thinks it h ...
- Consumers Prefer Email, But Want Choice
Email Marketing Daily, Jess Nelson - Tuesday, November 3, 2015
Email is the most preferred method of promotional communication for both consume ...
- Three-Quarters Surveyed In Retail Study Say Email Is Best Customer Service Channel
Email Marketing Daily, Jess Nelson - Wednesday, November 4, 2015
Starbucks put a red coffee cup in the hands of patrons Monda ...
- Switch Off From Social Doom -- UK Consumer Confidence Hits A Record High
London Blog, Sean Hargrave - Tuesday, November 3, 2015
Forget social media and the doom merchants, UK consumer confidence is ...
- Abandon Hope All Ye Who Ignore Mobile In Reinvented Customer Journeys
London Blog, Sean Hargrave - Thursday, October 29, 2015
Customer experience is the new marketing, and mobile is at its hear ...
- Leveraging Email For Pro-Active Customer Service
Email Insider, Kara Trivunovic - Tuesday, October 27, 2015
Awaiting late delivery of her daughter's Halloween costume, Kara realizes again th ...
- Personalize Emails And Web Pages To Expand Marketing ROI
Email Marketing Daily, Jess Nelson - Monday, October 26, 2015
Progress, a global software provider, today announced upgrades to its content manageme ...
- Study: Web Site Performance Critical To Customer Experience
Data and Targeting Insider, Laurie Sullivan - Wednesday, October 21, 2015
How long a user will wait for a Web site to lo ...
- Ensighten Closes $53 Million Funding Round, Furthers Data Integration
MediaDailyNews, Laurie Sullivan - Monday, October 19, 2015
Data and tag management provider Ensighten has raised $53 million in ...
- Digital Display Must Wake Up -- Consumers Just Aren't That Into You
London Blog, Sean Hargrave - Friday, October 16, 2015
We all fast forward through tv shows and navigate away from t ...
- Long-Term Customer Loyalty, Engagement On The Decline
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 13, 2015
Despite ongoing efforts and technology advances on mobile and search engine que ...
- Are Digital Consumers Really This Dumb?
London Blog, Sean Hargrave - Wednesday, October 7, 2015
Free services have relied on the exchange of data and receipt ...