- Lululemon Sales Jump 30% While It Rethinks Mirror
Marketing Daily, Sarah Mahoney - Wednesday, March 29, 2023
With strong results in all segments and regions, the athletic apparel bra ...
- E.L.F., Aiming To 'Transcend Beauty," Partners With Iconic Brands
Marketing Daily - Top of the News, Sarah Mahoney - Tuesday, March 28, 2023
Its first collab this year is with American Eagle, but other non-beau ...
- Headspace, National Parks Pair For Mindfulness Boost
D2C Insider, Sarah Mahoney - Monday, March 27, 2023
The meditation app's new content strategy draws on the awe inspired ...
- Petco, Chewy See Shift In Pet Pampering Trend
Marketing Daily, Sarah Mahoney - Thursday, March 23, 2023
Despite sales gains, Petco and Chewy have a more cautious view ...
- Craft Beer Drinkers Want D2C Shipping -- But Few States Allow It
Marketing Daily - Top of the News, Steve Ellwanger - Thursday, March 23, 2023
In one poll, 72% of respondents said they would spend $50 ...
- How D2C Brands Can Regain Their Cool
Marketing Insider, Kyle Hoffman - Thursday, March 23, 2023
For one: Apply zero-party data and strong customer experience processes that all ...
- With Little Planet Mama, Carter's Moves Into Maternity
Marketing Daily, Sarah Mahoney - Monday, March 20, 2023
Carter's organic baby line makes its first move into adult clothing, expandi ...
- Big Media Content Spend Forecast To Rise Just 1% In 2023: Analyst
Television News Daily, Wayne Friedman - Tuesday, March 21, 2023
MoffettNathanson forecasts NBCU and Warner Bros. Discovery will see declines in conte ...
- With Google Nest, ADT Marketing Switches From Scary To Funny
D2C Insider, Sarah Mahoney - Monday, March 20, 2023
The home security company is partnering with Google for expanded monitoring, wi ...
- Glossier Names New CMO
Marketing Daily, Sarah Mahoney - Thursday, March 16, 2023
Glossier, busy rolling its products into 600 Sephora stores, promoted Kleo Ma ...
- Ecommerce Platform Boxed Considers Bankruptcy
Marketing Daily - Top of the News, Steve Ellwanger - Wednesday, March 15, 2023
The value of Boxed's stock has fallen more than 95% since ...
- Paramount Starts First D2C Ecommerce Platform For Entertainment Brands
Television News Daily, Wayne Friedman - Thursday, March 16, 2023
Paramount Shop will house a range of entertainment-branded products across all t ...
- Online Fitness Brand Beachbody Touts 'Health Esteem' In Rebrand As Bodi
Marketing Daily, Les Luchter - Tuesday, March 14, 2023
The company says it has abandoned an industry playbook based on self-critici ...
- REI, Patagonia, Amour Vert Top Resale Index
Marketing Daily - Top of the News, Sarah Mahoney - Tuesday, March 14, 2023
Circular sales are in fashion. Trove's new index ranks companies on bra ...
- Black Tux Adds Wedding Bands To Product Mix
D2C Insider, Sarah Mahoney - Monday, March 13, 2023
Fashion rental firm already helps men figure out what to wear ...
- Find The 'O Face': Foria Sponsors Art Treasure Hunt
Marketing Daily, Les Luchter - Friday, March 10, 2023
The marketer of plant-based pleasure products for females challenges consumers to sear ...
- 'Mother Of 'Wants To End Mother-Of-The-Bride Frumpiness
D2C Insider, Sarah Mahoney - Monday, March 6, 2023
After decades of answering the same "What should I wear to ...
- Chris Rock Takes Brand-Bashing Rampage To Netflix
Marketing Daily, Sarah Mahoney - Sunday, March 5, 2023
Lululemon, Subaru and Brand Oprah all got slapped by the perpetually irritat ...
- Tallyho! Congress, Companies Set Sights On Longevity
Pharma & Health Insider, Les Luchter - Thursday, March 2, 2023
D2C company Tally Health cites evidence behind longevity efforts -- including Sim ...
- Can New Ads Cure Tinder's Troubles?
Marketing Daily, Sarah Mahoney - Tuesday, February 28, 2023
With its first-ever global brand campaign, Tinder wants its groove back. Th ...
- Why Wisp's OOH SXSW Creative Is Out-Of-The-Box, Too
Marketing Daily, Sarah Mahoney - Monday, February 27, 2023
The brand is breaking new creative advocating for women's sexual autonomy ...
- Hydrow Touts Rowing's High, Preps Strength Launch
D2C Insider, Sarah Mahoney - Monday, February 27, 2023
Facing competition from Peloton, the connected-fitness company's CEO steers through choppy wate ...
- Wayfair's Bad News: Vanishing Customers, Big Losses
Marketing Daily, Sarah Mahoney - Friday, February 24, 2023
As its losses top $1.3 billion, the company says the number ...
- Etsy, With Record Revenue, Gains Ground With Men
Marketing Daily, Sarah Mahoney - Thursday, February 23, 2023
The online marketplace impresses observers with record revenue and new-buyer gains. ...
- Warner Bros. Discovery Posts $2.1B Net Loss, Plans Merged HBO Max/Discovery+
Television News Daily, Wayne Friedman - Friday, February 24, 2023
Warner Bros. Discovery posted an expected Q4 $2.1 billion net loss d ...
- $144: One Medical Offers Sale Price On Services After Amazon Buys It For $3.9B
Marketing Daily, Les Luchter - Wednesday, February 22, 2023
Amazon's takeover of One Medical was completed a day after the Feder ...
- Uneasy Premium Streaming In 2023: Profitability, Revenue, Sub Growth - Moving Fast And Slow
TV Watch, Wayne Friedman - Thursday, February 23, 2023
Paramount Global offers a clearer picture of what legacy TV-based companies a ...
- Ibotta Shifts To Brand-Awareness Spending
D2C Insider, Sarah Mahoney - Tuesday, February 21, 2023
As groceries get pricier -- and consumers feel more pinched -- t ...
- With Sticky Jennifer Coolidge, E.L.F. Scores With Super Bowl
D2C Insider, Sarah Mahoney - Monday, February 13, 2023
In just three weeks, the disruptive cosmetic brand took its most vir ...
- Halle Berry Partners With Supplements Marketer Pendulum
Marketing Daily, Les Luchter - Friday, February 10, 2023
Berry is equity owner in Pendulum Therapeutics, a developer and marketer ...