- D2C Sales Continue To Shine For Levi Strauss
D2C Insider, Sarah Mahoney - Monday, January 30, 2023
Despite inventory woes and weakness at wholesale, the denim king keeps winni ...
- Daily Essentials: Athletic Greens Takes the Narrow-Branding Path
Brand Insider Podcast, Steve Smith - Friday, February 10, 2023
The DTC growth playbook typically is about product development. From mattresses ...
- David's Bridal, Launching New Platform, Takes On The Knot
Marketing Daily, Sarah Mahoney - Thursday, January 26, 2023
The retailer hopes Pearl by David's will ease stress for couples ...
- Linear TV Shows Flat Q4 Ad Growth, Nearly On Par With Digital Media
Television News Daily, Wayne Friedman - Thursday, January 26, 2023
Full-year 2023 is projected to see ad-revenue results for major TV-based compani ...
- For First Time In 12 Years Of Tracking, 2022 D2C Wine Shipments Declined
Marketing Daily, Steve Ellwanger - Tuesday, January 24, 2023
Cabernet sauvignon was the overall top performer as dollar sales increased 5 ...
- As Travel Recovers, Away Taps New CMO
Marketing Daily - Top of the News, Sarah Mahoney - Monday, January 23, 2023
Carla Dunham is joining the trendy luggage brand as CMO, a po ...
- The RealReal: Luxury Shoppers Are Trading Down
D2C Insider, Sarah Mahoney - Monday, January 23, 2023
A new report from the RealReal shows that even luxury shoppers a ...
- Wayfair's Got Woes. Struggling Home Sales Won't Help.
Marketing Daily - Top of the News, Sarah Mahoney - Friday, January 20, 2023
The ecommerce company is laying off 1,750, looking to offset mounting losse ...
- Diaper Company Now Offers At-Home Baby Health Tests
Marketing Daily, Les Luchter - Wednesday, January 18, 2023
Dyper Health, which tests for such conditions as allergies and asthma, cal ...
- Mangoceuticals Launches ED Drug, Telemedicine Platform For Men
Marketing Daily - Top of the News, Steve Ellwanger - Wednesday, January 18, 2023
Company has developed a fast-dissolving pill called Mango to treat erectile dysfuncti ...
- Berland, Ex-Twitter CMO, Rides To Peloton
Marketing Daily - Top of the News, Sarah Mahoney - Tuesday, January 17, 2023
The marketing vet lands at the beleaguered Peloton as it tries ...
- KB Home Enters Metaverse For Grown-Ups
Marketing Daily, Sarah Mahoney - Tuesday, January 17, 2023
CMO Amit Desai explains the immersive experience that lets customers explore architectur ...
- Disney Pushes Back Against Activist Investor Mulling Hulu, Streaming Changes
Television News Daily, Wayne Friedman - Tuesday, January 17, 2023
In its new battle with the longtime activist investor, Walt Disney sa ...
- With Smaller Prices, Bigger Laughs, Thinx Changes The Period Underwear Game
D2C Insider, Sarah Mahoney - Monday, January 16, 2023
The New York-based company, which reportedly has $100 million in annual sale ...
- L'Oreal ANZ Taps Tech Stack To Distribute Targeted Information On Google, Facebook, TikTok
Data & Programmatic Insider, Laurie Sullivan - Monday, January 16, 2023
L'Oreal ANZ chose Productsup's product-to-consumer software to drive down costs and enhan ...
- On Running Aims To Make Apparel Its Next Frontier
Marketing Daily, Sarah Mahoney - Friday, January 13, 2023
The world's hottest running-shoe company is diving deeper into apparel and wan ...
- Activist Investor Poses Challenges For Disney, Returning CEO Bob Iger
TV Watch, Wayne Friedman - Monday, January 16, 2023
Activist investor Nelson Peltz wants to see major changes in Disney, wi ...
- In Fortune Cookies And OOH, Duolingo Says: Don't Quit
Marketing Daily, Sarah Mahoney - Thursday, January 12, 2023
It may be Quitter's Day. But Duolingo is rescuing those resolutions wi ...
- Rent the Runway Walks A New Path With Amazon
Marketing Daily - Top of the News, Sarah Mahoney - Thursday, January 12, 2023
The partnership lets the circular fashion brand sell used luxury items a ...
- Retail Woes Can Even Catch Up With Lululemon
Marketing Daily, Sarah Mahoney - Tuesday, January 10, 2023
Holiday sales at the athleisure company came in lighter than expected, a ...
- Molson Coors Releases First D2C-Only Brand: Roxie Non-Alcohol Cocktails
Marketing Daily - Top of the News, Steve Ellwanger - Tuesday, January 10, 2023
VP Jamie Wideman said brand may go retail eventually, but now ai ...
- Microsoft, BigCommerce Launch Marketplace Ads And Listings
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 9, 2023
The agreement allows BigCommerce customers to take their catalog of products so ...
- With Personalized Gummies, Neutrogena Turns To Inner Beauty
D2C Insider, Sarah Mahoney - Sunday, January 8, 2023
The D2C model may help the company change its approach to topic ...
- Not Just Branding: Roku Now Making TV Sets - Is That A Good Thing?
TV Watch, Wayne Friedman - Monday, January 9, 2023
Moving deeper into technology, Roku is designing and building its own sma ...
- Stitch Fix CEO Out As Company Axes 20% Of Staff
Marketing Daily, Sarah Mahoney - Thursday, January 5, 2023
Elizabeth Spaulding is leaving, as founder Katrina Lake steps back in t ...
- In Downbeat Moments, Clever Campaigns Are Irresistible
Marketing Daily - Top of the News, Sarah Mahoney - Tuesday, January 3, 2023
Readers just can't ignore great concepts, powerful executions and ideas that mig ...
- Women's Brands Dominate Year's D2C Focus
D2C Insider, Sarah Mahoney - Tuesday, January 3, 2023
Swimwear, footwear, lingerie and birth control captured readers' attention last year. ...
- Ouch: Blue Apron, Party City, Grove Collaborative Face NYSE Delisting
Marketing Daily - Top of the News, Sarah Mahoney - Wednesday, December 28, 2022
It's not a death sentence, but all three companies face serious consequenc ...
- Amazon Thanks Consumers After Holidays
Marketing Daily, Todd Wasserman - Tuesday, December 27, 2022
The official line is "Thank you for letting us be part ...
- NYX Deepens Metaverse Commitment With Spring Launch
D2C Insider, Sarah Mahoney - Tuesday, December 27, 2022
As digitally led beauty brands expand their virtual shopping worlds, NYX offe ...