- Contact: Retina of the Beholder
Media Magazine, - Friday, May 1, 2009
When someone's eyes move up and right, it's a signal they a ...
- Report: Mobile Bluetooth Campaigns Create Path To Purchase
Online Media Daily, Laurie Sullivan - Wednesday, June 10, 2009
Danoo has been testing Wi-Fi and Bluetooth technologies on high-definition (HD) scree ...
- Navy Runs First Digital Ad in Mall Windows
Around the Net In Media, Joan Voight - Friday, June 5, 2009
A campaign for the U.S. Navy is the first to combine digit ...
- Lamar Enlists Magink For Subtle Digital Signage
MediaDailyNews, Erik Sass - Tuesday, June 2, 2009
Lamar Advertising Co. is using low-power digital signage technology developed by Magi ...
- Adcentricity Adds Four New Networks
MediaDailyNews, Erik Sass - Monday, June 1, 2009
Today brought more partnerships negotiated by Adcentricity, a company that aggregates ...
- Super-Marketing: Safeway Chains Offer Mobile Coupons
MediaDailyNews, Erik Sass - Wednesday, May 27, 2009
Two more supermarket chains are introducing mobile coupon services for shoppers, marki ...
- Zooming Along: Zoom Media Buys Health Club Network
Digital Outsider, Erik Sass - Wednesday, May 27, 2009
While other media are looking moribund, digital out-of-home is positively vibrant, wi ...
- CBS Outdoor: Enhance Ads Via SMS
MediaDailyNews, Erik Sass - Tuesday, May 26, 2009
CBS Outdoor is launching a new service, txt2go, that offers advertisers mo ...
- Digital Outsiders: Chrysalis
Digital Outsider, Joe Mandese - Friday, May 22, 2009
One of the more interesting approaches to creating a digital out-of-home med ...
- Correction: SportScape Ads Run Alongside Broadcasts, Are Not Overlays
MediaDailyNews, - Tuesday, May 19, 2009
An
article in the May 19, 2009 issue of
MediaDailyNews titl ...
- CineMedia Posts Strong Quarter, Coming Attractions Look Good Too
MediaDailyNews, Erik Sass - Wednesday, May 13, 2009
The recession is taking a bite out of most media businesses, b ...
- InWindow Media Bows Snickers Campaign
MediaDailyNews, Erik Sass - Monday, May 11, 2009
Snickers has tapped Inwindow Outdoor to produce eye-catching digital displays in storefron ...
- Microsoft's Bell Joins DOmedia Exchange
Digital Outsider, Erik Sass - Friday, May 8, 2009
While the television industry has made several half-hearted attempts to set ...
- Nielsen Research Strengthens Digital OOH Claims
MediaDailyNews, Erik Sass - Wednesday, May 6, 2009
The digital out-of-home video category got another boost this week, with n ...
- Captivate Network Goes Up, Down, And Now, Across The World Wide Web
Online Media Daily, Joe Mandese - Wednesday, May 6, 2009
Captivate Network, the out-of-home digital media unit of Gannett, is expanding fr ...
- Creating Powerful Digital Video Campaigns
Video Insider, Peter Bowen - Tuesday, May 5, 2009
People see digital video screens everywhere they go today: at gas station ...
- California Rejects Digital Billboard Ban
MediaDailyNews, - Friday, May 1, 2009
California lawmakers, in a 10-3 vote by the governmental organization committee, reject ...
- The Whole World Is Interactive
Digital Outsider, John Capone - Wednesday, April 29, 2009
At MediaPost's Digital Out-of-Home Forum and Expo Trevor Kaufman, CEO of Schemati ...
- Just An Online Minute... Doh! It's The Digital Out Of Home (DOOH) Awards!
Just An Online Minute, Kelly Samardak - Thursday, April 23, 2009
Last night MediaPost held its first annual Digital Out of Home (DOOH ...
- Digital Out-of-Home: Future Is Limitless
MediaDailyNews, John Capone - Wednesday, April 22, 2009
Trevor Kaufman, CEO of Schematic, says digital out-of-home is in its earl ...
- Inwindow Takes 'Best In Show' For 'Coraline' At Digital Awards Showd
MediaDailyNews, The Editor - Thursday, April 23, 2009
Inwindow Outdoor took "Best in Show" during MediaPost's first Digital Out-of-Home Med ...
- Digital Billboards Hold Driver's Attention
Research Brief, Jack Loechner - Tuesday, April 21, 2009
According to a study by the Center for Crash Causation and Hum ...
- Drive By: Digital Signage Isn't Dangerous
MediaDailyNews, Erik Sass - Wednesday, April 15, 2009
A new study of digital signage and traffic accident rates shows the ...
- The 'Clickthrough' Of Digital Out-of-Home
Digital Outsider, Joe Mandese - Wednesday, April 15, 2009
The other day, I wrote a story for MediaPost's MediaDailyNews reporting ...
- Digital Billboards Not a Threat to Drivers
Around the Net In Media, Joan Voight - Tuesday, April 14, 2009
A study commissioned by the Foundation for Outdoor Advertising Research concludes th ...
- Ford Goes To The Movies
Digital Outsider, Erik Sass - Friday, April 10, 2009
A new cinema ad campaign from Ford is testimony to some importa ...
- DOOHA Winner: Reuters Times Square2 and TIME Magazine, Time "Person of the Year"
Media Magazine Supplement, Staff Writers - Friday, April 10, 2009
Best Integration with Traditional MediaTo promote its Person of the Year issu ...
- DOOHA Finalist: MediaVest, Capital One New York Bank Launch
Media Magazine Supplement, Staff Writers - Friday, April 10, 2009
Best Integration with Traditional MediaIn an effort to seed the bank's messa ...
- DOOHA Finalist: 89 Degrees, IKEA, "Find It" Mobile Sweepstakes
Media Magazine Supplement, Staff Writers - Friday, April 10, 2009
Best Integration with Traditional Media With the goal of getting consumers ...
- DOOHA Finalist: American Summer Campaign
Media Magazine Supplement, Staff Writers - Thursday, April 9, 2009
Best integration with original contentIn keeping with Walmart's overall American Summer season ...