- Bloomreach Lowers Acquisition Costs With Snapchat Integration
Performance Marketing Insider, Laurie Sullivan - Tuesday, November 22, 2022
Advertisers can now integrate Bloomreach Engagement with Snapchat ads, allowing marketers ...
- 'People' Restarts 'StyleWatch' As Interactive Digital Product
Publishers Daily, Ray Schultz - Monday, November 21, 2022
Initially launched 20 years ago in print form, "StyleWatch'"s new digital versi ...
- Google Publishes Guidelines For Its Ranking Systems
Search & Performance Marketing Daily, Laurie Sullivan - Monday, November 21, 2022
Google has published a help document that outlines its "notable" ranking syste ...
- MNI Built Optics, How Developers Dealt With 'Too Much Data'
Search & Performance Marketing Daily, Laurie Sullivan - Monday, November 21, 2022
MNI, a targeted media-planning and buying company, announced the launch of ...
- 'Pitch Perfect' Series Is Bumper Crop For Peacock
TVBlog, Adam Buckman - Tuesday, November 22, 2022
A new "Pitch Perfect" series centers on one of the movies' best-lov ...
- Why Disney+ And Hulu Are Likely To Be Merged
Video Insider, Karlene Lukovitz - Tuesday, November 22, 2022
Once Disney owns 100% of Hulu, a combined streamer would dominate popul ...
- Binance Launches Cristiano Ronaldo's First NFT Collection
Digital News Daily, Colin Kirkland - Friday, November 18, 2022
The launch will be supported by a global marketing campaign intended ...
- Judge Sides With Google In Battle Over 'Order Online' Button
Digital News Daily, Wendy Davis - Friday, November 18, 2022
Siding against the operator of Lime Fresh Mexican Grill, a federal jud ...
- Meta Doubles Down On Messaging, Expands WhatsApp Business Features
Digital News Daily, Colin Kirkland - Friday, November 18, 2022
At the first WhatsApp Business Summit, Mark Zuckerberg said business messaging ...
- Epoch Times Can't Shake Video Privacy Suit
Digital News Daily, Wendy Davis - Friday, November 18, 2022
An "Epoch Times" subscriber can proceed with a lawsuit accusing the conservati ...
- News Media Alliance Urges FTC To Adopt New 'Data Poaching Rule'
Digital News Daily, Colin Kirkland - Monday, November 21, 2022
The proposed data-poaching rule would grant the sole right to collect consum ...
- Mailchimp Is Part Of Intuit's NFL Sponsorship
Email Marketing Daily, Ray Schultz - Monday, November 21, 2022
Intuit Mailchimp is now the official NFL league sponsor for email marketi ...
- Musk Reinstates Banned Twitter Accounts, Touts Freedom Of Speech, Not 'Freedom Of Reach'
MediaDailyNews, Joe Mandese - Friday, November 18, 2022
"Negative/hate tweets will be max deboosted & demonetized, so no ads ...
- Digital Subs Are Growing, But Publishers Must Still Move Consumers Through The Funnel
Publishers Daily, Ray Schultz - Sunday, November 20, 2022
Studies show that online subs are a smaller percentage that print. B ...
- Gap Taps Tinuiti To Build 'Largest Apparel' Storefront On Amazon
Search & Performance Marketing Daily, Laurie Sullivan - Friday, November 18, 2022
"It's not just about the Gap customer shopping the products on Amazo ...
- Families Connecting Through Gaming This Holiday Season, Survey Finds
Digital News Daily, Colin Kirkland - Thursday, November 17, 2022
Families are using video games to better connect during the holidays, ...
- FTC Urged To Regulate How Platforms Display Content To Minors
Digital News Daily, Wendy Davis - Thursday, November 17, 2022
Watchdogs are petitioning the FTC to prohibit platforms from designing their servic ...
- 20% Of Media Buyers Report Investing In The Metaverse
Digital News Daily, Karlene Lukovitz - Friday, November 18, 2022
The 44% of media buyers not even considering such investments cite t ...
- A Third Of Advertisers Have Reduced 2022 Spending Due To Macroeconomic Factors
MediaDailyNews, Joe Mandese - Friday, November 18, 2022
Citing the impact of rising inflation and disruptions in their supply chain ...
- Attorneys General Want FTC To Limit Data Collection
PolicyBlog, Wendy Davis - Thursday, November 17, 2022
Consumers are often "coerced" into sharing personal data, 32 attorneys general te ...
- Hearst And Michael Clinton Launch Digital Content Platform For 50+ Audience
Publishers Daily, Ray Schultz - Thursday, November 17, 2022
This older group of 'Re-Imagineers' controls 70% of the wealth in th ...
- Yelp Adds 'Spotlight' Ads To Home Screen
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, November 17, 2022
Yelp Spotlight Ads, introduced Thursday, aims to help national and regional bran ...
- Bot Strategy Of Holding Inventory In Carts Skews Metrics, Overwhelms Servers
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, November 17, 2022
More consumers plan to shop on Black Friday than on Cyber Mond ...
- Tim Burton And 'The Addams Family' Is Winning Combo For Netflix
TVBlog, Adam Buckman - Friday, November 18, 2022
Director Tim Burton applies the same panache he is known for ...
- Tech Industry Urges FTC To Avoid Privacy Rules, Touts Benefits Of Data
Digital News Daily, Wendy Davis - Wednesday, November 16, 2022
"Rather than creating new rules without a clear grant of authority fr ...
- Sony Files Patent To Track Digital Gaming Assets With NFTs
Digital News Daily, Colin Kirkland - Wednesday, November 16, 2022
Sony is planning to enter the world of NFTs through a strateg ...
- FTX And Celebrity Endorsers Sued By Investors
Digital News Daily, Wendy Davis - Wednesday, November 16, 2022
Celebrities including Kevin O'Leary and Naomi Osaka "hyped FTX to their soci ...
- 'Marketing Mix Modeling: Alive And Revitalized'
MediaDailyNews, Tony Jarvis - Thursday, November 17, 2022
So said Sequent Partners' Jim Spaeth, summing up the third day ...
- Publisher Settings For Google AdSense Data-Protection Law Coming In Jan. 2023
Performance Marketing Insider, Laurie Sullivan - Thursday, November 17, 2022
Google will offer service-provider terms to supplement existing data-protection laws effective Ja ...
- Many Consumers Say Internet Usage Has Increased From Year Ago
Research Intelligencer, Rob Williams - Thursday, November 17, 2022
The average time spent online is eight hours a day, engaged ...