Tag results for "direct mail"
- Postal Center International Acquires ArrowmailThe company acquired Original Impressions five years ago, and is pursuing ...
- List Of Businesses That Received PPP Loans Is Being OfferedDatabaseUSA offers email addresses and other data on firms, including loan s ...
- Email's Clean Sweep: Channel Scores Best On ROI And Acquisition In B2C MarketingEmail also comes in first in boosting immediate revenue. But it's n ...
- Local Advertiser Survey Shows Social, Search Most Common Parts Of Media Mix -- And GrowingDigital media -- especially social and paid search -- dominate local advertiser ...
- It Didn't Disrupt MobilityWorks Campaigns After Data Axle Gobbled Up Exact DataDisruption often comes with mergers and acquisitions, but not for Data Ax ...
- USPS Plans Holiday Shipping Surcharges And Slower DeliveryEcommerce could be affected by a plan by the U.S. Postal Servi ...
- New Proposed Postal Rates Could Hurt Small PublishersThe rates would leap by 8% for periodicals, forcing many to tr ...
- Ad-Tech Company NaviStone Prevails In Privacy BattlesTech company NaviStone has defeated two privacy lawsuits in Pennsylvania and Californ ...
- Direct Mail Versus Email: Which Works Best?Advocates for direct mail and email have been long been at odd ...
- Consumers More Optimistic Following Chauvin Verdict, Move To Rejoin Paris Climate Accord: StudyAlmost half of consumers feel more hopeful about the future after the ...
- The Buzz On B2B: Email Is Tops For Both Acquisition And RetentionB2B marketers agree that things will return to normal, but they diff ...
- Digital Boomerang: New Online Customers Drive Boost In ReturnsCustomer acquisition boomed in 2020, Alliant reports. New customers spent 144% mo ...
- Study Shows What Consumers Understand About Changing Ad Preferences, Data RegulationsThe ad industry continues to roll out new protocols around online da ...
- B2B Goes Home: Brands Shift From Digital To Human-To-Human TacticsBut personalized email is first among digital channels, and third overall ...
- Local Media Growth Expected, But Not Enough To Counter 2020 DeclinesThis year's increases won't be enough to wipe out 2020's losses. T ...
- Marriage Of Convenience: How Email And Direct Mail Work TogetherDirect mail increases conversions in digital channels and is a more intima ...
- Postal Volume Plummets Despite Surge In Ecommerce: Marketing Mail Takes A HitThe U.S. Postal Service reported Q4 2020 revenue and service volume Tuesda ...
- Moosejaw Settles Privacy Claims, But Ad-Tech Company NaviStone Aims To Continue BattleCalifornia resident Jeremiah Revitch has reached a settlement with Moosejaw and ...
- Study: Nonprofits Are Behind In Sending Multichannel CommunicationsMost nonprofit groups exclude offline donors from email campaigns, and 20% se ...
- Minority Miss: Hispanics And Asians Less Likely To Be Contacted By Political CampaignsEmails were sent more to Whites than to Blacks, Hispanics and Asian ...
- Charity Begins With Email: Donors Prefer It Over Other ChannelsDirect mail is a distant second. But preferences in how they gi ...
- Alleged Pro-Trump Rioter Fired By Direct Marketing CompanyThe unnamed employee, who was fired from Navistar Direct Marketing, was identifi ...
- Direct Mail And Digital Buddy Up: How Email Supports 'Tactile Marketing'Nick Runyon, CMO of PFL, explains how direct-mail packages filled with 'stuf ...
- Direct Mail And Email Used In Survey Outreach To New MothersDirect and email were used in a campaign to reach new mothe ...
- Direct Mail Is The Anti-Email: OpinionEmail marketers face a great wall — everyone with an email addre ...
- Ahem, RFM: Don't Forget The Direct Mail Verities When Doing Your Email MarketingA good CRM or CDP can supply you with so much mor ...
- Driving ROI With Tactile Marketing AutomationAutomation can get you only so far: Customers crave intimacy. The soluti ...
- Local Ad Spending Begins Recovering, BIA Forecasts 2.5% Growth Next YearAd spending in 2021 will be lower than 2019, when an estimat ...
- Jock Bickert, Founder Of The Lifestyle Selector, DiesBickert was an early believer in telling consumers how their data w ...
- Recovery Rises: The Cross-Channel Outlook For 2020Alliant CEO JoAnne Monfradi Dunn advises brands to focus more on existi ...
