Tag results for "discovery"
- Bluefin Tunas In For A Shock On Discovery's 'Harpoon Hunters'"Harpoon Hunters" is another in a series of manly reality series ...
- Yelp Uses AI For Smarter Ad Optimization, Performance For Local BusinessesYelp has introduced more than 20 features to support local businesses, focusi ...
- WBD's Steinlauf To Exit, Ad Revenue Trends WorseningWarner Bros. Discovery Chief U.S. Advertising Sales Officer Jon Steinlauf is departin ...
- IAB: Video Commerce Ads Closing Gap Between Discovery, PurchaseThree-quarters of consumers feel commerce in video ads is more relevant ...
- What's Left For Linear TV Businesses? Perhaps Iconic TV Brand NamesHBO is a brand name that was removed from a newly creat ...
- Shark Week Adds New Sponsors, 'Collections' Content On Max, discovery+Sponsorship deals include custom video, tagged tune-in, billboards, in-program messaging and streami ...
- Little People Advocacy Group Blasts Discovery For Dwarf Wrestling ShowThe nation's largest advocacy group for people with dwarfism flew into acti ...
- A WBD-Paramount Combo: Linear TV, Theatrical Dominance - Is That Enough?A WBD-Paramount Global merger would initially result in dominance in two lega ...
- Warner Bros. Discovery Ad Revenue Down 12%, Global Streaming Subs SlipWarner Bros. Discovery posted higher-than-expected declines in network ad revenue for Q ...
- Hallmark Media Adds VideoAmp As 'Currency'Hallmark Media has added VideoAmp as a "currency' in deals for advanc ...
- Discovery+ Hikes Ad-Free Plan Prices, Netflix Expected To FollowHeavily reality/lifestyle-driven Discovery+ hiked its per-month ad-free plan to $9 in U. ...
- DirecTV Reportedly 'Warns' WBD About CNN Max: Breaking Contract?DirecTV reportedly warned Warner Bros. Discovery that a highly anticipated streaming versi ...
- Warner Bros. Discovery Q2: Ad Revenue Declines, D2C Tracking ProfitabilityWarner Bros. Discovery's global ad revenues for Q2 are down 13% ...
- Warner Bros. Discovery Restructures U.S. Ad Sales Division, Upfront Deals Nearly CompleteThe main goal of the restructuring is to give agency holding compa ...
- The New Content+Commerce Equation: Full-Funnel PerformanceIn marrying the CNET brand with its performance marketing platform two yea ...
- Streaming, Video Gaming Remain Strong In June, Kids TV Screen Time RisesTotal TV screen time for kids 2-17 grew about 20% in Ju ...
- 'Barbie' Shatters Box-Office Records With $155M Opening, 'Oppenheimer' Scores $80MAmid the "earned media" push, Warner Bros. spent a modest $10.6 milli ...
- Shark Week Is Back - New Advertisers Include Budweiser, Domino's, Chili's, Mountain Dew"Shark Week" will air from July 23-29 on Discovery Channel, and ...
- Warner Bros. Discovery's 'Barbie' Movie Gets Boost From HGTV 'Barbie Dreamhouse'Warner Bros. Discovery is bringing in the home renovators of HGTV ...
- TV's Summer Shark Attack Is Not The Same Without 'Sharknado'Summer's annual shark showdown between NatGeo and Discovery arrives next month, b ...
- WBD's Max To Offer Interactive Ads, Exclusive Content SponsorshipsOptions include surprise message reveals and extendable format that takes users ...
- Big Streamer, Small Theater: Sizing Up The Upfront VenuesNetflix, the world's largest streaming service, will hold its very first Upfro ...
- Premium Streamer HBO Max To Rebrand As 'Max', Combining Discovery+ ContentThe new "Max" will start up May 23, offering TV and movi ...
- GroupM's Motion Entertainment Strikes Distribution Deal With Warner Bros. DiscoveryThe first series in the deal -- "Rebuilding Black Wall Street: Greenwoo ...
- The Drama Behind Upfront Price And Volume: Make Your Bets Now - Or Later?The downside when you want to lift or increase pricing more th ...
- Smaller Streamers Have Great Shows, But Biggies Get More AttentionAll streaming services are not created equal, which means that, for t ...
- Warner Bros. Discovery Starts FAST Program Channels On RokuThe new ad-supported channels to be run on The Roku Channel wi ...
- YouTube Testing Free Streaming ChannelsYouTube is testing free, ad-supported streaming channels, putting it in direct competiti ...
- Warner Bros. Discovery Strikes Measurement Deal With VideoAmpWarner Bros. Discovery has struck an agreement with VideoAmp to measure cross-scre ...
- Warner Bros. Discovery Q3: TV Network Ads Down 14%, D2C Subs Up 2.8MFor Q3, overall business revenue dropped 8% to $9.8 billion, while ...
