Tag results for "display"
- Criteo, Magnite Create Strategy To Connect Retail Media With CTVCTV and retail media, two of the fastest-growing ad channels, continue ...
- Google 'Corrupted' Ad-Tech Competition, Feds Claim In New LawsuitThe DOJ alleges Google used anticompetitive tactics to monopolize digital display advertisi ...
- DoubleVerify's Focus On Attention Metrics Earns It MRC AccreditationAs marketers increasingly turn to attention metrics to improve outcomes in med ...
- Twitter Adds Stock And Crypto Display Feature In Search BarTwitter has rolled out a feature on Thursday that allows users ...
- SEO Tips To Offset Inflation In 2023As traditional and paid-media costs rise, SEO in particular has become t ...
- Marin Reintroduces Company Platform, Announces Budget OptimizerMarin Software recently reintroduced the company and its platform as MarinOne ...
- Google Develops Data-Driven Simulation Tool To Measure Automated BiddingGoogle announced on Tuesday it will launch a simulation tool for eligib ...
- Most B2B Firms Will Be Investing In ABM In 2023, Study FindsEmail is one of the main channels used, and email addresses a ...
- U.S.-Based Journey Further CEO Duncan Smith On How To Keep Consumers With The BrandExpanding ad agency Journey Further from the U.K. to the U.S. ...
- Senate Candidates Fought For Seats Primarily Through Negative Campaign MessagesAd messaging skewed heavily negative this election cycle, emphasizing what voters cou ...
- Merkle: Prioritizing Performance Media, What Marketers Say They DoJust 48% of respondents to a Merkle survey prioritized organic search mo ...
- AdRoll And Shopify Partner On Rewards Program For MerchantsShopify merchants will get 10% back for anything spent on AdRoll's w ...
- Amazon Ads Features Focus On Measurement, Clean Room, VideoThe company is bringing measurement, video, and clean room products to advertise ...
- Meta To Sell Giphy After Losing Antitrust Battle In UKMeta Platforms said Tuesday it will comply with the a UK regulator ...
- Advertisers Increase Google Ads Spending By 15% In Q3 2022: TinuitiSpending on Google search ads overall grew 15% year-over-year in Q3 202 ...
- DoubleVerify Launches Attention Measurement, Mondelez First To UseDoubleVerify on Wednesday announced the launch of the DV Attention Lab wi ...
- Technology Measures Impact On Promotions Tied To Media Like Sponsored Search, OOHThe technology allows marketers to make shoppable moments attributable by measuring performan ...
- Gen Z Belongs To 12 Emerging Subcultures, Study FindsFor example, the Gaming segment includes a group called Gamer Girls, Horiz ...
- Uber-Owned Alcohol Delivery Company Drizly Launches Ad PlatformDrizly, an Uber Technology company supporting the delivery of alcohol, is t ...
- Texas-Led Coalition Can Proceed With Some Antitrust Claims Against GoogleA federal judge said states could move forward with some antitrust claim ...
- Integral Ad Science And Anzu Partner To Measure Media Quality For In-Game AdsThe partnership with in-game advertiser Anzu aims to give brand and agen ...
- Place Exchange Programmatic OOH Trends Show Higher Spending Patterns For Most SectorsThe average CPM for programmatic OOH inventory increased from $7.10 in ...
- Google Fined $34M By Russia, Claiming Abuse Of Dominant Video HostingAlphabet is scheduled to release Q2 2022 earnings Tuesday. That didn't st ...
- Google Ads Creative Studio Launches With Custom Video And Display AdsGoogle released Ads Creative Studio on Thursday after announcing it last yea ...
- Photographers Organizations Urge Court To Reinstate Claims Against InstagramThe National Press Photographers Association and other groups are siding against Instagr ...
- Google To Release Video Page IndexingGoogle began rolling out a video indexing report in Search Console ...
- Delta Airlines Brings 'Parallel Reality' To Detroit Airport HubThe technology allows up to 100 travelers to see personalized flight informati ...
- Merkle Cookie Crumbs: What Marketers Need To KnowWhat increases the percentage of a website tag being successful? Gerry Bavar ...
- Dollar General Expanding Ad Network, Eyes Self-Service OptionDollar General has begun to explore a variety of ad options, addi ...
- Brands Worry About Economic Future, Merkle Study FindsSome 85% of marketers responding to Merkle's survey conducted earlier this ye ...
