- Windows Phone Challenges RIM In Europe
Around the Net In OMD Europe, Nina Lentini - Tuesday, October 9, 2012
Dominic Sunnebo, global consumer insight director at Kantar, claimed the popularity ...
- Nokia's Smartphone Marketer Leaves
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, October 9, 2012
The marketing executive for smartphones has left the company a month aft ...
- Verizon Touts Black And Brown Galaxy S III
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, October 9, 2012
Verizon has posted a rotating teaser on its home page promising t ...
- Pre- and Post-Sale Support Could Curb CE Returns
Marketing Daily, Aaron Baar - Friday, October 5, 2012
Around 18 million consumers returned a consumer electronics product last year, althou ...
- Who Is Reading Reviews?
Marketing Daily, Nina Lentini - Monday, October 8, 2012
Top 10 DMAs in which adults agree with the statement, "I li ...
- Do You Have A Tablet Strategy?
Engage:Millennials, Sharalyn Hartwell - Friday, October 5, 2012
In a perfect world, every marketer would get to work for ...
- Sony Music Puts India In Coke Studio
Around the Net In Brand Marketing, Karl Greenberg - Thursday, October 4, 2012
Sony Music Entertainment India has partnered with mobile ad network Vserv.mobi ...
- Hispanics, Tablets And The 'Mobile First' Imperative
Engage:Hispanics, Jose Villa - Thursday, October 4, 2012
One of the benefits of being in the advertising business is y ...
- Blu, Dorff Launch ECig Campaign
Marketing Daily, Aaron Baar - Wednesday, October 3, 2012
The campaign, which carries the theme "Rise from the ashes," features Dor ...
- Marketers: Reach Men Through Mobile, Movies
Marketing Daily, Aaron Baar - Tuesday, October 2, 2012
Overall, nearly a third of all consumers surveyed said they'd watched ...
- Target, Walmart Drop B&N Nook Price
Around the Net In Brand Marketing, Karl Greenberg - Monday, October 1, 2012
The battle for front-lit e-readers is heating up. Kindle Paperwhite is ou ...
- Specifics Beat Celebs In IPhone Ads
Marketing Daily, Aaron Baar - Sunday, September 30, 2012
"[Apple] typically does better with just-the-product ads, probably because consumers are mo ...
- Internet Viewing Via TV Growing
Marketing Daily, Aaron Baar - Saturday, September 29, 2012
Netflix is most popular streaming source among connected TV users. ...
- RIM Hopes To Get Its Charge Back
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, September 26, 2012
RIM, which makes the BlackBerry phone, says its subscriber base has gro ...
- Hitachi Shows Off Its Social Innovation
Marketing Daily, Aaron Baar - Tuesday, September 25, 2012
The digital banner ads showcase four industries where Hitachi has staked o ...
- IPhone 5 Sales Just Fine
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, September 25, 2012
Contributor Robert Hof, noting that Apple saw its shares fall $9.30, ...
- Apple's Map App Befuddles Users; IPhone Sales Zoom
Marketing Daily - Top of the News, Thom Forbes - Monday, September 24, 2012
Apple seems to have lost its way with a mapping app th ...
- Nintendo Cultivates Female Gamers
Marketing Daily, Aaron Baar - Wednesday, September 19, 2012
Nintendo is looking to attract more women to its ranks of player ...
- 'E-Cycling' On The Rise
Marketing Daily, Aaron Baar - Wednesday, September 19, 2012
More consumers aware of need to recycle electronics, though some site inconvenien ...
- Tablets Boosting PC Satisfaction Rates
Marketing Daily, Aaron Baar - Tuesday, September 18, 2012
All those tablets that consumers are buying (and seem pretty happy wit ...
- Power: People Are Pleased With Tablet Experience
Marketing Daily, Aaron Baar - Thursday, September 13, 2012
"The form factors, features and portability are really important and [are] what ...
- Apple Rolls Out That Old-Time Dazzle
Marketing Daily - Top of the News, Thom Forbes - Thursday, September 13, 2012
We've known what the top story of today would be way befo ...
- Need You Now - I'm Talking About You, Air Play
Marketing: Entertainment, Doug Chavez - Thursday, September 13, 2012
Cut Copy's song "Need You Now" reminded me of what iPhone fa ...
- Nokia Snafu Builds Awareness?
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, September 11, 2012
Could Nokia do Jiu Jitsu on its messed up Lumia launch? Nokia ...
- Sony, Cowell Create New Headphones
Marketing Daily, Aaron Baar - Monday, September 10, 2012
X Headphones will be featured on 'X Factor' series. ...
- Will Kids Pick Up The Tabeo?
Marketing Daily - Top of the News, Thom Forbes - Monday, September 10, 2012
Tablets. Tablets. Tablets. Throw in a few new smartphones and It see ...
- Sunday Times Racks Up 100K Users On IPad
Around the Net In OMD Europe, Nina Lentini - Thursday, September 6, 2012
The Sunday Times recorded a high of more than 100,000 unique use ...
- Social Networking, Gaming Drive Smartphone Satisfaction
Marketing Daily, Aaron Baar - Thursday, September 6, 2012
"The satisfaction index has gone up across the board," Uma Jha, seni ...
- Facebook, Keurig Head 2012 Breakaway Brands
Marketing Daily, Karlene Lukovitz - Thursday, September 6, 2012
Facebook held onto its top ranking in this year's edition of Land ...
- Monster Uses Viacom To Launch DNA
Marketing Daily, Aaron Baar - Wednesday, September 5, 2012
New headphones will make debut during VMAs. ...