- Consumers Are 'Trading Down,' Buying Less, Commerce Signals Data Shows
Search & Performance Marketing Daily, Laurie Sullivan - Friday, August 12, 2022
Commerce Signals, a TransUnion Company, released data on Friday analyzing how inflati ...
- Adobe Data Reveals Major Ecommerce Categories Have Begun Experiencing Price Deflation
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, August 9, 2022
Ecommerce experienced price deflation for the first time in more than t ...
- Best Buy Dims Forecast, Tests New Concept
Marketing Daily, Sarah Mahoney - Thursday, July 28, 2022
Best Buy, stung by declining consumer spending, now anticipates a 13% dr ...
- TikTok's Duet, Stitch Tools Help Skullcandy Sell Headphones
Marketing Daily, Les Luchter - Thursday, July 28, 2022
Skullcandy has used the platform's Duet and Stitch tools to post augment ...
- It's Back-To-School Time Again: Price-Conscious Parents Are Carefully Shopping
Email Marketing Daily, Ray Schultz - Thursday, July 28, 2022
Families expect to spend an average of $911 this year and 8 ...
- Amazon Prime Day May Be A Benchmark For Spending Trends And The Economy
Performance Marketing Insider, Laurie Sullivan - Tuesday, July 26, 2022
Adobe on Tuesday released data on themes and categories around consumer Pri ...
- GameStop Launches NFT Marketplace
Digital News Daily, Colin Kirkland - Tuesday, July 12, 2022
On Monday, electronics retailer GameStop launched its online marketplace for non-fungible token ...
- Online Costs For Groceries, Pet Products, Tools Set New Highs: Adobe Digital Price Index
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 12, 2022
Consumers spent $74.1 billion in June 2022, with more than $451.7 billi ...
- Adobe: Online Purchases Surpass $377B In 2022 As Price Increases Ease
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 9, 2022
Consumers spent 7.1% more online in May -- about $78.8 billion ...
- Many Consumers Will Shop Elsewhere If Preferred Electronics Products Are Out Of Stock, Study Finds
Email Marketing Daily, Ray Schultz - Tuesday, May 24, 2022
But most consumers want to be notified when the item is ba ...
- eBay: Why Recommerce Is Becoming A Thing
Performance Marketing Insider, Laurie Sullivan - Wednesday, April 6, 2022
Gen Z leads the recommerce market as consumers look to resell produc ...
- LG Sponsors Programming, And Produces And Streams It Too
TV Watch, Steve McClellan - Tuesday, April 5, 2022
LG has produced a new series tied to its NCAA partnership th ...
- Report Reveals Gamers Want To Be Part Of Development, Shows Fastest-Growing Websites
Search & Performance Marketing Daily, Laurie Sullivan - Friday, February 11, 2022
Websites that took advantage of the shift -- players as creators ...
- Cost For Goods Online Rose 2.7% YoY In January, Adobe Data Finds
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, February 10, 2022
Online prices rose 3.1% YoY in Dec. 2021, helping to drive ...
- Air Fryers Attract Influencers, Become Billion-Dollar Business
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, January 26, 2022
What was supposed to be an appliance used for crisping food wi ...
- Adobe, Salesforce: U.S. Consumers Spent More Than $200B Online During Holidays
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 12, 2022
Salesforce estimates consumers spent $1.14 trillion online globally and $257 billion ...
- Patagonia, Samsung Partner To Fight Plastic Pollution
Around the Net In Brand Marketing, Tanya Gazdik - Sunday, January 9, 2022
Patagonia and Samsung announced a collaboration at CES that focuses on minimizi ...
- Was COVID The New Y2K?
RTBlog, Joe Mandese - Monday, January 10, 2022
Remember the tech spending bust after Y2K? New data suggests COVID-19 m ...
- Google Ads, Fossil Fuel Brands Among Biggest Spenders In U.K.
Performance Marketing Insider, Laurie Sullivan - Friday, January 7, 2022
One in five ads served on Google search results for 78 climate-relat ...
- The Cupboard Is Bare: Brands Send Billions Of Out-Of-Stock Notifications
Email Insider, Ray Schultz - Tuesday, November 9, 2021
Out-of-stock messaging was up by 250% in October compared to the pri ...
- LG Electronics Hooks Up With OKCupid For 'Laundry Love Lab'
Marketing Daily, Les Luchter - Wednesday, November 3, 2021
OkCupid already had years of matchmaking data connecting laundry and relationships, whi ...
- Holiday Shopping Is Early, Mobile And Revengeful
Performance Marketing Insider, Laurie Sullivan - Wednesday, October 13, 2021
The shopping ecosystem became increasingly complex during the past year. Navigating th ...
- Google Search Sustainability Data Will Force Companies To Shrink Carbon Footprints
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, October 6, 2021
Google has spent years reducing its carbon footprint. Now it's focused ...
- Ikea, Sonos Plan Next-Gen Lamp Speaker
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, September 28, 2021
Sonos and Ikea’s second-generation Symfonisk table lamp speaker features a more customizab ...
- Microsoft Acquires Peer5 To Bolster Teams' Live Video Streaming
Performance Marketing Insider, Laurie Sullivan - Tuesday, August 10, 2021
Microsoft has acquired electronic content-delivery network Peer5 in a deal that wi ...
- Evolution of UGC: From MTV To TikTok
Media Insider, Steven Rosenbaum - Monday, August 9, 2021
I have two stories to tell, one about how UGC began, a ...
- Key Category Projections Reveal Mixed Recovery For 2021-22
Research Intelligencer, Joe Mandese - Monday, August 9, 2021
Transportation and tourism, one of the categories most severely disrupted in 20 ...
- Back-To-School Spending Rises, But Looks Different This Fall
Search & Performance Marketing Daily, Laurie Sullivan - Monday, July 26, 2021
Writing materials, apparel, hygiene products, and electronics are some of the t ...
- Parents Are Ready To Spend On Back-To-School Items, Study Finds
Email Marketing Daily, Ray Schultz - Monday, July 19, 2021
Most parents plan to shop this year, with a majority expecting ...
- With Sales Blazing, Best Buy Reaches Deeper Into Senior Territory
Marketing Daily - Top of the News, Sarah Mahoney - Wednesday, June 2, 2021
Best Buy is launching Lively Smart, billed as the "simplest smartphone yet ...